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Complete VI design list!

Complete VI design checklist

Seven pictures will show you the complete VI design checklist.

A-Basic Part

01. Logo Design

Logo and logo creative description; logo standardized drawing; basic logo usage regulations; logo ink draft; logo pre-production Leave space and limit the minimum proportion; logo highlight effect draft.

02. Logo font design

The full name and abbreviation are in Chinese font and grid coordinate drawing; the full name and abbreviation are in English font and grid coordinate drawing.

03. Color specifications

Standard color specifications; regulations on the use of background colors; auxiliary color specifications; special tables for color combinations; standard color gradation specifications.

04. Mascot

Mascot color draft and modeling instructions; basic dynamic modeling of mascots; corporate mascot modeling single-color printing specifications; mascot usage specifications.

05. Auxiliary graphic design

Color draft of auxiliary graphics; specifications for the use of auxiliary graphics; draft of extension effects of auxiliary graphics; specifications for the combination of auxiliary graphics.

06. Special printing fonts

Chinese special printing font specifications; English special printing font specifications.

07. Specifications for the combination of basic elements

Specifications for the combination of logos and standard words; specifications for incorrect use of logo backgrounds; incorrect application of logos; specifications for correct use of logo backgrounds.

B-Application part

01. Office supplies

Business cards, notebooks, table cards, stationery, sticky notes, badges, paper cups, passes, portfolios , hanging flags, briefcases, etc.

02. Public relations gifts

Greeting cards, invitations, invitation letters, envelopes, handbags, wrapping paper, postcards, mouse pads, gift boxes, desk calendars, wall calendars, calendars wait.

03. Clothing system

Men’s and women’s clothing for management personnel (suits, ties, tie clips); men’s and women’s clothing for ordinary employees; sports caps, T-shirts, scarves.

04. Vehicle body appearance

Official cars, vans, large transport trucks, shuttle small transport trucks, container transport vehicles, special models.

05. Guidance system

Building outdoor signs; corporate doors and factory building exteriors; company name signs; office building schematic renderings; door entrance instructions; house number specifications, indoor signs signs; glass door anti-collision strips; branch and factory solid door signs; floor signs.

Indoor corporate spirit slogan signs; direction guide signs; instructions for work groups of each department; public facility signs; exit/pathway planning for each business office; bulletin board; internal operation process instructions; welcome Placards; reception desks and background boards; area signs; warning signs.

06. Sales store logo

Small and large sales store; information rack; store horizontal, vertical and square signs; trash can; shopping guide flow chart format specification; indoor environment; in-store background board (Image wall); accessories cabinets and shelves; in-store booths; storefronts and vertical wall light boxes.

07. Product packaging identification

Transport packaging of large items; storage card; outer packaging box (wooden, paper); warranty card; product series packaging; quality notice format; Gift box packaging, wrapping paper; instruction manual layout; accessories packaging cartons; sealing glue; certificates of conformity; conference supplies; product identification cards; product identification cards.

08. Advertising specifications

Newspaper advertising series format specifications (full page, half page, banner); magazine, light box, bus body, double-layer advertising specifications; enterprise Brochures and annual report cover layout specifications; floor signboards; poster layout specifications; product manual specifications; series of themed posters; network home page layout specifications; large street sign layout specifications; CD cover specifications.

T-shirt advertising; wall advertising; horizontal and vertical banner advertising specifications; outdoor signage night effects; large oxygen balloon advertising specifications; exhibition board display specifications; neon sign performance effects; street sign advertising layout; direct mail DM promotion Page layout; specifications for hanging POP; paper cups for advertising and promotion; specifications for standing POP; specifications for promotional tri-fold format.

09. Exhibition Instructions

Standard booths and display board formats; custom-built and standard booth design specifications; sample booths and display boards product description boards; information racks; conference supplies.

10. Regeneration tools

Color chip sample standard color; color chip sample auxiliary color; standard combination form; symbolic pattern sample; mascot shape sample.