How to plan and design a good website?

What elements and processes should be prepared for website planning and design:

1. Market analysis before building the website

1. Market characteristics of related industries, mainly reflected in Which companies do business.

2. Market competition analysis, compare with competitors’ official websites to understand the functions.

3. Analyze the company's own conditions and see what needs to be improved in the company's profile and market advantages.

Second, the function and positioning of building the website

1. In order to promote the company and products,

2. Integrate the company's resources, determine the website functions, and according to the company's needs Understand and carry out requirements and production plans, and determine the function of the website to be a three-in-one website with marketing, self-service and after-sales service functions.

Three, website technology solutions

1. Use Alibaba Cloud server.

2. Choose Linnux for system development.

3. Customization of website security maintenance plans

4. Development of related programs, such as: php, NET, JSP and SQL database programs, etc.

Four. Website content planning

1. Common menus for general corporate websites include: company profile, product center, service content, price information, contact information, and data download

2. The corporate official website plus e-commerce functions must have functions such as member registration, login and exit, and product information retrieval.

5. Cost details

A list of fees required for each matter.

To build a good website, website planning is the most important part. The purpose of website planning is to maximize the function of the website. A complete plan includes the following content: 1. Theme positioning must first clarify what the main theme of the website is, who are the main readers, the purpose of building the website, and what standards are used to measure the success of the website (i.e., the goal). This will become the guiding principle for all work in the website planning and design and production process. 2. The data collection step can actually be classified in the preparation stage of website production, but it also has its reasons in the planning stage. Because the core of the website is the content, many formal things must be designed around the content, that is, the so-called form serves the content. Collect as much relevant information as possible according to the proposed website theme, and then screen and edit it. At the same time, when necessary, you can also make appropriate adjustments to the theme positioning based on the actual situation of data collection. However, you should avoid ineffective data collection. Take the topic too far from its original positioning. 3. Structural design After fully collecting and sorting out the information, list the content of the website and divide it into columns and sections. At this time, we should pay attention to two points: first, we should highlight the theme and key points so that viewers can quickly understand what the website is about; second, we should consider how users access the website and how to improve the efficiency of viewers and make them more convenient and Visit your website more comfortably. 4. Image design The image design of the website includes the website's logo, color and graphic scheme, standard fonts, promotional slogans, etc. This step is very important, just like the impression a person leaves on everyone, whether it is appropriate and appropriate, whether it makes people feel friendly and beautiful, and whether it is approachable. To achieve good results, factors such as the theme of the website, the preferences of the main readers, the emotions you want to convey, the personality of the designer or website owner (enterprise) must be comprehensively considered. 5. Function settings and function descriptions What else can people who browse the website do besides reading page by page? Can they leave a message? Can you express your own opinion? Can you upload some pictures? Can customers who want to buy something place an order online? Is there a search function or even an intelligent behavior recording mechanism to help visitors quickly find what they are looking for? In addition, can the website administrator easily change some content on the website through an online human-friendly platform without having to modify the HTM pages themselves and then upload them to the server? After answering the above questions, the planner should describe the functional details of each program on the website in detail for use in writing programs. 6. Promotional plan is like a product. No matter how excellent the website is, it will be difficult to get a large number of visits if it is not promoted (ie: no one knows about it).

Publicity methods generally include: traditional methods (such as television, publications, outdoor advertising, other printed matter, etc.), online advertising (advertising banners on other heavily visited websites), friendly links (connections established with related websites), Search engine endorsements (such as Sohu, Sina, NetEase, etc.). 7. Cost Budget After all the above steps are completed, the total cost will be calculated based on the website’s production projects (columns, pages, flash, programs, etc.), required hardware (server space, domain name) and publicity plan (referring to search engines alone)* **Required fees.