The difference between Su Yan Jinsha and Jinsha 2.

The difference between Su Yan Jinsha and Jinsha lies in the outer packaging.

Suyan Gold Sand 2 is somewhat similar to Su Yan Soft Gold Sand in packaging design. Su Yan Jinsha 2 takes gold as the overall packaging background color. Su Like Yan is soft gold sand, and the background color of the front of the cigarette case also shows a gradual color change trend, from gold to pink, and that touch of purples is like enjoying a beautiful and noble imported marble.

On the front of the cigarette case, the iconic pattern of Su Yan and the traditional word "Su Yan" also appeared in the form of laser, which was not only clearly visible, but also enhanced the rendering of Su Yan brand. The layout and printed Chinese and English characters on the back of the cigarette case are basically the same as those of Su Yan Soft Sands. Cigarette specifications, product name, customer service phone number, website, physical and chemical indicators, company name and bar code are printed on the left and right sides of the cigarette case, which is just the opposite of Su Yan Soft Sands. There is no laser anti-counterfeiting mark on the outer packaging of Suyan Jinsha 2.

market analysis

In 200 1 year, Su Yan brand was officially released. Although the brand has not been established for a long time, Su Yan brand has developed very rapidly because of its accurate positioning in the high-end market, and soon became a decisive new force in the high-end cigarette market in China, especially in the ultra-high-end cigarette market, Su Yan brand has a wonderful market performance.

Jiangsu Zhongyan adheres to the market-oriented brand integration, drives the integration of resources, and quickly concentrates the superior resources and production factors of the enterprise to the brands with market, efficiency and competitiveness, from 19 brands and 75 specifications in 2003 to 6 brands and more than 30 specifications now, and makes every effort to build Su Yan, Nanjing, Yipin and Honghong.