The Service Concept of Agricultural Bank of China

The service concept of Agricultural Bank of China is: "Customer first, consistent". Advocate dedicated service, and constantly improve customer awareness, identity and reputation. Requirements: civilized reception, sincerity and friendliness, and consistent service enthusiasm; High quality, high efficiency, standardized and consistent service quality; Respect customers, help development, harmony and win-win.

Mission of Agricultural Bank of China: Facing agriculture, countryside and farmers, serving urban and rural areas, repaying shareholders and achieving employees.

Mission is the fundamental reason and ultimate responsibility of all activities of Agricultural Bank of China. China Agricultural Bank is committed to contributing to the cause of agriculture, countryside and farmers in China, providing high-quality financial products and services to urban and rural customers, creating continuous first-class value returns for shareholders, creating a good working environment for employees, building a career development platform, and striving to achieve harmony and prosperity with the country, society, customers, shareholders and employees.

Other ideas of Agricultural Bank of China.

Business philosophy: market-oriented, customer-centered, benefit-oriented.

Management philosophy: details determine success or failure, compliance creates value, and responsibility achieves career.

Risk concept: violation is risk, and safety is benefit.

Talent outlook: having both ability and political integrity, taking morality as the foundation, focusing on Shang Xian and putting performance first.