Methods to improve language expression skills of TV broadcast hosts

Methods to improve the language expression ability of TV broadcast hosts

The host’s good language expression ability can effectively ensure the comprehensiveness, accuracy and objectivity of the information conveyed, so that the audience (listeners) Obtain complete information and information, promote the audience to be inspired to a certain extent while obtaining the information, and thereby extend and deepen the basic information to a certain extent. Now I will share with you the methods to improve the language expression skills of TV broadcast hosts. You are welcome to refer to them.

1. Improve the training mechanism and performance appraisal mechanism to enhance the host’s awareness of language re-learning

Analyze the current situation of TV and radio hosting in our country and find that the host People generally lack opportunities to study and receive continuing education. For hosts, language use ability is an ability that requires long-term learning and consolidation. However, in actual situations, most hosts are affected by many factors such as multiple work tasks and insufficient attention from the unit, and lack language re-learning. consciousness. This problem makes the host use the same words in the program and has no new ideas. This must be related to the host's lack of vocabulary, which affects his perfect expression of language during the hosting process. With the progress of society and the development of the times, our country's vocabulary is constantly enriched and updated, and new vocabulary in various forms such as Internet hot words and era slogans emerge in endlessly. Hosts who stand at the forefront of the times and convey the messages of the times need to have the ability to flexibly master and use new vocabulary. In view of this background and the existing problems in the host team, it is necessary to start from the training mechanism and performance appraisal mechanism of TV broadcasting units, and improve the host's language re-learning ability by improving relevant mechanisms. Specific implementation measures are: First, in response to the current situation of heavy workload and multiple tasks for presenters, units should try to develop flexible training methods, such as video teaching and observation teaching with the help of mobile devices such as mobile phones and tablets. Secondly, the performance appraisal mechanism of modern enterprises should be introduced, and all factors that can reflect the host's ability should be included in the assessment scope, so as to stimulate and instigate the host's re-learning awareness from the institutional perspective.

2. Create a personalized language expression style from multiple perspectives such as emotion, breath, voice, etc.

Analyzing the hosting situation of several more successful programs in our country, it can be seen that Personalized language expression style is the main reason why the program's ratings are so high and the host becomes a household name. For example, in the program "Animal World", the former host Zhao Zhongxiang made the program widely popular with his rich voice, full of emotions, and soothing atmosphere. He himself has also become a star in the television broadcasting industry that is imitated and praised by future generations. Evergreen. In addition, there are many examples of more personalized language expression styles in variety shows, which left a deep impression on the audience. For example, Hua Shao, the host of Zhejiang Satellite TV's "The Voice of China" column, highlights his unique characteristics of fast speaking and conciseness in terms of speaking speed, tone, and breath. This kind of language expression is very representative and has distinctive personal characteristics. Therefore, it has suddenly emerged in variety shows with a large number of talents and has been widely praised. It can be seen that factors such as emotion, breath, and voice have an important impact on the host's language expression style. In order to create a personalized language expression style from multiple aspects such as emotion, breath, and voice, TV broadcasters must first accurately position their own situation, eliminate the essentials, expand their advantages, and make full use of their own strengths. In addition, it is necessary to practice language expression skills based on basic skills. Furthermore, the host should read more, enrich the knowledge structure, strengthen the training of emotional intelligence, accumulate experience, and gradually shape his own unique personality.

3. Use various methods to highlight the key points of language expression and clarify the purpose of the message.

In TV broadcasts, an important manifestation of the improvement of the host’s language expression ability is the host’s understanding of the host. Grasp and highlight the key points of the content. In order to highlight the key points of language expression, the host must first have good understanding and be able to accurately understand the gist of the information conveyed.

In addition, in terms of language expression, try to use a variety of methods to reflect the key points, such as the use of pauses and connections, the prominence of stress, the priority of tone, the control of rhythm, contrast methods, etc., combined with body language such as expressions, etc., so that Audio language can highlight the key points and key points in the auditory sense, and the audience can be attracted by the program and understand the information content to be conveyed by the program. The role of the host's language expression is most obvious in news and information programs. At present, most of the more outstanding hosts of such programs in our country have this ability. For example, Yan Wei, the host of the talk show "Opinion Winning", uses a variety of language techniques (onomatopoeia, body language assistance, etc.) to highlight key points, and integrates complex information to introduce it to the audience incisively, so that the other party can understand clearly Understand the central meaning and ins and outs of the incident.

4. Improve the host’s cultural literacy and cultivate the host’s correct social values ??

Under the trend of globalization, our country’s social culture is gradually developing in a diversified direction. People Our concepts and thoughts are increasingly independent and open. Diversified social culture has created various social styles. Our country advocates the existence of various cultural groups and ideological states. However, television broadcasting is a window for information dissemination, and its hosts need to have rich cultural literacy and correct values ??and outlook on life. Only in this way can they transmit positive energy to the whole society through the window of television broadcasting and promote social fairness and justice. Only if the host has certain cultural literacy and holds correct values ??can he be able to better and more freely display his language expression ability in program hosting. In terms of improving the cultural literacy of hosts and cultivating correct values, their units need to pay more attention to the above work, and at the same time strengthen it by establishing a training mechanism and practicing ideological and political work.

5. Conclusion

In television broadcasting, hosting is not a dispensable symbol. It is a program in itself and an artistic symbol that can reflect a certain value. Hosting has its own content and form, its own signifier and signified, and its own structure and meaning. The realization of these multi-meaning symbol systems requires the host to possess certain professional qualities, the most critical of which is language expression ability. The cultivation of this ability can effectively reflect the host's own value and the value of the program. The article proposes ways to improve the language expression ability of TV broadcast hosts from several aspects, aiming to cultivate excellent hosts and thereby provide a solid talent foundation for my country's radio and television media industry.

References:

[1] Fu Yan. A brief analysis of the language expression of TV news hosts [J]. News Communication, 2013(12): 112.

[2] Wu Jiatong. Research on the language expressiveness of announcers and hosts [J]. Science and Technology Vision, 2014(8): 154.

[3] Hu Rong. TV host’s Language Studies[J].Contemporary Television, 2013;