Beautiful Haier electric advertising words

Beautiful Haier electric advertising words

China Haier was founded in 1984. After 30 years of pioneering and innovation, it has developed from a small collective factory that is insolvent and on the verge of bankruptcy to the first brand of household appliances in the world. Adhering to the enterprising Haier culture, Haier does not stick to the existing products and services in the home appliance industry, constantly strives for innovation and change in its work, actively expands new business areas, develops new ideas, new technologies, new products and new services for modern life solutions, leads the new trend of modern lifestyle, and comprehensively optimizes the quality of life and environment in an innovative and unique way. The following are some advertising words in Haier Group's marketing promotion.

Haier refrigerator: Haier refrigerator, here you are? .

Haier gas stove:? Haier gas stove, safety is the most important? .

Haier dishwasher:? Enjoy life, enjoy health. ?

One world, one home

Haier China Manufacturing

As fresh as the sea, so that you will always be satisfied! -Haier refrigerator

Haier, made in China!

Haier electric appliances, the achievement of electrical aircraft carrier!

Haier brand? Always sincere? ,

Haier washing machine:? Haier washing machine, specially designed for you? .

Haier air conditioning:? Haier air conditioning, a new high? .

Haier advertising words

1, freshman, Yue? Wisdom? Enjoy it.

2. Enjoy life and be a member of the family.

3. Hey! My intellectual life.

4, intelligent technology, simple life.

5. Give you change? Yue? Enjoy life.

6, build a collar, connected life.

7、? Yue? Enjoy a new life.

8、? Wisdom? Enjoy life? Le? Touching you and me.

9, Jingzhi Technology, Zhilian Life.

10, refresh your life.

1 1, a wonderful family.

12, smart life, the whole family? Le? Enjoy it.

13、? Yue? , life.

14, intelligent technology, wonderful life.

15, intellectual new technology, entertaining yue life.

16, wisdom makes life easier.

17, wisdom? Enjoy? , horizon.

18, family member, my partner.

19、? Wisdom? For the beauty of home.

20. Always be at the forefront of the trend.

2 1, redefining the beauty of home.

22. Do you have any family? Wisdom? Love.

23. Your life wisdom, my life wisdom.

Haier's classic advertising words

Haier refrigerator is for you.

Haier air conditioning will hit a new high.

Haier freezer creates taste

Haier washing machine is specially designed for you.

Haier computer creates for you.

Haier color TV has unlimited scenery.

Haier water heater is based on safety.

Haier CITS Cheng Xin Xiang ju

Haier commercial air conditioning always leads the new trend of the times.

Haier mobile phone listens to the world and conquers the world.

Haier Home has given me a blank room and a warm home for you.

Related background

Haier group is the world's leading provider of complete sets of household appliances solutions and virtual and real integration channels. Company 1984 was established in Qingdao. Since its establishment, Haier has adhered to the innovation system centered on users' needs to drive the sustained and healthy development of enterprises, and has developed from a small collective factory that is insolvent and on the verge of bankruptcy to one of the largest home appliance manufacturers in the world. Through the exploration of the Internet model, Haier Group has achieved steady growth. In 20 15 years, the global turnover of Haier group reached188.7 billion yuan, with a compound growth rate of 6% in recent 10 years; It is estimated that the profit will be 654.38+08 billion yuan, up 20% year-on-year, with a compound growth rate of 30% in nearly 654.38+00 years, and the compound growth rate of profit is five times that of income.

According to the 20 15 annual global retail sales data of large household appliances brands released by Euromonitor, a global authoritative market research organization, Haier's retail sales of large household appliances brands ranked first in the world for the seventh time. At the same time, refrigerators, washing machines, wine cabinets and freezers continue to rank first in the world, and brand retail sales are significantly ahead of the second. Haier has five R&D centers, 265,438+0 industrial parks, 66 trading companies and 65,438+043,330 sales outlets around the world, with users in more than 65,438+000 countries and regions.

20 12 March 24th 20 12 National Enterprise Management Innovation Conference? Held in Beijing, Haier? Integrated management based on independent management? The model stood out among 45 1 national management projects and won the first prize of National Enterprise Management Innovation Achievement Award. 20 12 On August 8th, the 6th China Brand Festival announced the annual brand China overall evaluation list, and Haier won the prize? 20 12 brand China Huapu Award? , won this honor for six consecutive years.

2012 September 10, published by Forbes, an American financial magazine, 2065 438+02? Top 50 Asian listed companies? Haier, the home appliance industry in China, advanced into the top 50 and was shortlisted for two consecutive years. 201Sept.17th,18th China brand value research results were announced in London, England. Haier ranked first with a brand value of 96.28 billion yuan, and was the most valuable brand in China in 1 1 year.

October 2012110, sponsored by China Management Modernization Research Association, China Europe International Business School, Guanghua School of Management, Peking University, Tsinghua University School of Economics and Management, etc? China Management Global Forum and China Management Model Outstanding Award? At the award ceremony, Haier Group won? China Management Model Outstanding Award? Strategic vision award. 201212 February, Zhang Ruimin was awarded the title of IMD Business School in Lausanne. IMD management thought leader award? .

In March 2008, Haier was selected for the second time in the Financial Times? Top ten world-class brands? In June 2008, at Forbes? Fortune 600 companies? In the selection, Haier ranked 13, which is the top enterprise in China. In July 2008, he was selected by The Asian Wall Street Journal. Top 200 Asian companies? In China, Haier Group has been awarded the title for five consecutive years? Mainland enterprises in China are fully ahead? Ranked first. In 2008, Haier was selected as the "No.1 Brand with Buyer Satisfaction in China" compiled by the World Brand Value Laboratory, ranking fourth. Haier has become one of the world-class brands, and its influence is rising rapidly with the expansion of the global market.

2065438+On March 3, 20051day, Haier released the TV modularization strategy in Beijing, and jointly launched Haier Ali II TV with Alibaba. This is the first time that the two parties have launched a customizable modular TV, and users can upgrade the hardware and software of the TV by replacing the module.

20 16 65438+ 10/0/5, Haier Group announced that Haier Group and General Electric of the United States signed a memorandum of understanding on the same day, and the two sides will cooperate on a global scale. At the same time, Qingdao Haier Co., Ltd. will integrate GE's home appliance business, and GE will receive a cash consideration of $5.4 billion from Haier. According to reports, this integration includes 48.4% interest of Mexican home appliance company MABE held by GE Home Appliances. Mabe has maintained a business relationship with GE Household Appliances Company, and has been running a joint venture for 28 years.

Brand honor

20 15, 12, 15 On June 5th, Haier was ranked among the top 500 global brands of 20 15, becoming one of the fastest-rising brands in the world, ranking first in the global white goods brand.

2015165438+1October 28th, at the 4th China Brand Annual Conference jointly sponsored by CCTV Securities Information Channel, People's Daily Global Times and China Brand Communication Alliance? Jinbo Award? At the ceremony, Haier Group won? 20 15 China brand building contribution award? .

20 15165438+1October 2 1, Haier entered Fortune (Chinese version) 2015? The most admired China company? Top ten.

2015165438+1October 20th, China enterprise news alliance released the top ten brands with national influence. Haier was shortlisted? 20 15 top ten influential brands in China? .

20 15165438+1October 19, Baidu Marketing Research Institute released the brand digital assets list for the first half of 2015, which * * * involves 42 industries and more than 1,000 brands. Among them, Haier ranks first in the list of home appliance brands with brand digital assets of 1 1335MB.

20 15, 17, 20 15 (No.21period) China 100 top list was officially announced. Under the general trend of internet plus, Haier ranks first with the brand value of1288.6 billion. In addition, gooday, an independent sub-brand of Haier Group, is also on the list, ranking 24th. Haier group is the only company with two brands in the top 100.

On September 8, 20 15, Thinkers50, the most influential global business thinker award, announced the shortlist of this year's awards, and CEO Zhang Ruimin was shortlisted? Best Creative Practice Award? (Idea put into practice), is the only China entrepreneur shortlisted. What is the reason given by Thinkers50? Persist in seeking change, pay attention to teamwork, abolish middle management and lead for a long time? .

August 22nd, 20 15, released by china enterprise confederation and China Entrepreneurs Association? Top 500 Chinese enterprises? And its analysis report, Haier has been selected for consecutive 14 years? Top 500 Chinese enterprises? And continue to be the first in the home appliance industry; Also released at the same time? Top 500 manufacturing enterprises in China? Haier ranks 26th, and it is also the first in the home appliance industry.

brand value

20 15165438+1October 19, Baidu Marketing Research Institute released the brand digital assets list for the first half of 2015, * * involving more than a thousand brands in 42 industries, with Haier taking1/kloc-.

20 15, 17, 20 15 (2nd1session) On September 7th, the China 100 brand list was announced, and Haier topped the list with a brand value of1288.6 billion yuan, which. In addition, gooday, an independent sub-brand of Haier Group, is also on the list, ranking 24th. Haier group is the only company with two brands in the top 100.

2015 June 16, the top brand research and evaluation institution in the world? World Brand Lab released the list of "China 500 Most Valuable Brands" on 20 15 (the 1st 12). Haier Group ranked first in the home appliance industry with a brand value of1475.59 billion yuan for 12 years, with a brand value increasing by 42.3% year-on-year, ranking 6 places higher. It is the fastest growing brand among the top 50 brands on the list.

20 15 on may 28th, Interbrand, the world's leading brand consultancy, released the best brand value list of China in 20 15. Haier Group's brand value reached 7.879 billion yuan, an increase of 8% compared with 20 14, ranking first in the home appliance industry for four consecutive years.

2015 065438+1On October 27th, Haier Group won BrandZ again with a brand value of19.2 billion USD. The most valuable brand in China is 100, which is 34% higher than last year. Since 200 1, Haier has been on the list for five consecutive times, and this ranking has increased by seven places compared with last year.

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