Dior new slogan

At the beginning of this month, Dior advertised the long skirt of women's clothing as "the iconic silhouette of Dior", which caused public anger. "This is naked plagiarism and cultural plagiarism."

Faced with strong opposition from domestic netizens, Dior removed the product from the domestic website on the grounds that it was sold out, but foreign websites still sold fashion items advertised as "cultural creativity from South Korea and France" normally, and did not apologize for the incident of copying the product.

On July 23rd, young people from all over France and many countries in Europe took to the streets of Paris, France, wearing a horse-faced skirt, a traditional dress of China women, and holding up slogans to protest Dior's copying of China's horse-faced skirt.

Under the protection of the French police, these Hanfu companions set out from Paris->; The Arc de Triomphe promoted China Hanfu to foreigners and rehabilitated the so-called "iconic Dior silhouette" women's long skirt. Dior is copying China's horse face skirt!

The protest March of Hanfu colleagues in Paris, France, made France and western countries see and hear our voice and determination to protect Chinese civilization. !

A day's protest may not make Dior, who has always been arrogant, bow his head and apologize, but at least now Dior has taken off the lady's skirt hanging on foreign websites.

Maybe some people think that a skirt is not important. The essence of the problem is that once the so-called "iconic Dior silhouette" Dior is recognized, Dior can sue all domestic merchants and manufacturers who make horse faces.

At the end of last century and the beginning of this century, Chinese cultural enthusiasts, mainly teenagers, intellectuals and business groups, spontaneously organized a Chinese cultural revival movement with the return of Hanfu as the starting point and the goal of reviving Chinese culture.

After more than 20 years of development, the domestic Hanfu market has formed a huge market with an annual profit of over 654.38+0 billion. Foreign brands headed by Dior also smell business opportunities and are already salivating to pick peaches.

Then other foreign brands will flood in and tear the domestic Hanfu market, and the traditional cultural market in China will be devastated!

Although it is not the first time for foreign luxury brands to learn from China culture, for example, Shrek's prototype is a bronze ware from China; A brand's iconic luggage pattern comes from China's ancient traditional musical instruments ... but Dior's naked plagiarism is the first time, referring to a deer as a horse, but it is the second and third time with the first time. ......

As the netizen commented, "100 years ago, they robbed my cultural relics, and now they are robbing our culture." Protecting Chinese civilization and inheriting Chinese traditional culture starts with me, and we can't let the good things left by our ancestors be defeated by our generation.