What is the slogan of the Olympic Games?

On June 26th, 2005, the theme slogan of Beijing 2008 Olympic Games was born. At 8 o'clock that night, China The Politburo Standing Committee (PSC) Li Changchun announced at the Beijing Workers Stadium that the theme slogan of the 2008 Olympic Games was: "One World, One Dream!" One world, one dream.

On June 5th, 2005+10/October 6th, 2005, BOCOG initiated the slogan solicitation for the Beijing Olympic Games. By the deadline of 65438+1October 3 1 day, BOCOG * * received a total of 2 1 10,000 candidate slogans. The creators are from 9 1 to 2 years old, covering all provinces, municipalities, autonomous regions, Hong Kong and Macao Special Administrative Regions, and overseas Chinese and foreign friends also actively participate. The number of candidates of 265,438+00,000 is the highest in previous Olympic Games, and the computer that the organizing committee received the e-mail even crashed for a time.

The Olympic slogan is even more extended:

The requirements of the Olympic theme slogan are by no means idle. Jiang Xiaoyu, vice chairman of BOCOG, said, "Because we should pay attention to both Chinese and English when reading Olympic slogans, although many Chinese versions of slogans are catchy, they are not as powerful as Chinese when translated into English."

According to insiders of BOCOG, the words that appear most frequently in the slogan of Olympic bid are harmony, dream, unity, friendship, future, peace, love, flame, transcendence, China, Beijing, Great Wall, East and Dragon.

At the same time of soliciting activities, BOCOG also invited cultural scholars, sports experts, art celebrities and media experts to hold several seminars to make suggestions for the creation of slogans for the Beijing Olympic Games.

An internationally renowned consulting company spontaneously conducted a survey on the slogans of the Beijing Olympic Games in 66 countries around the world, and made a quantitative analysis of the survey results. The survey shows that many foreigners think that Beijing should use English slogans to make foreigners understand, and slogans should show good hope and cooperation. At the same time, I hope the advertising language is simple and easy to communicate.