The Company Strategy of Ningguo Zhong Ding Co., Ltd.

In the course of 25 years' development, our company has been ruling enterprises by virtue, persistently promoting the construction of corporate culture, strengthening the professional quality and moral education of employees, constantly enhancing the vitality and cohesion of enterprises, and cultivating a dedicated, loyal, diligent and pragmatic staff. Based on the talent concept of "having both ability and political integrity, putting morality first and everyone can become a talent", the company vigorously implements the talent strategy to help employees and enterprises * * * grow * *.

Since the beginning of the new century, the networked procurement of international automobile manufacturing industry has risen widely, and the trend of global economic integration and market internationalization has become increasingly obvious. After China's entry into WTO, with the rapid development of China's economy and automobile industry, a large number of world-class automobile and parts giants have poured into the China market, which makes Zhong Ding face unprecedented opportunities and challenges. In order to seize this important strategic opportunity, adapt to the new situation of global market competition, enhance the core competitiveness of enterprises in an all-round way, and enhance the ability to resist market risks, the company closely focuses on the core business of auto parts, on the one hand, it consolidates the management foundation internally, and strengthens technological transformation, on the other hand, it accelerates the internationalization process and actively promotes international strategic cooperation. In 2002, the company started the "Zhong Ding Auto Parts Base Construction" project with a total investment of 654.38 billion yuan, which accelerated the technological upgrading and capacity expansion. This project has been included in the "86 1" action plan of Anhui Province, and at the same time, it has been included in the "Special Plan for Localization of Major Equipment of Major Industries Structural Adjustment Machines" by the National Development and Reform Commission for key support. In order to introduce international advanced technology and management experience, improve the technical level and expand the market share, our company has successively established joint ventures with Tektronix of Korea to build rubber parts for automobile braking system, with Jinya of Korea and Schmidt of Germany to build automobile pipeline perfume, and with ZF of Germany, one of the largest suppliers of automobile parts in the world, to build two production bases for automobile metal rubber shock-absorbing products, which were put into production in June 2005.

Facing the surging wave of internationalization, the company has established a grand development strategic concept, determined to speed up the internationalization process, further enhance its core competitiveness, strive for "China's well-known trademark" and international brand, build a world-class most competitive enterprise, and strive to make new and greater contributions to the development of local enterprises and the revitalization of China's auto parts industry.