What is the symbol of the Winter Olympics?

The symbol of Beijing Winter Olympics is winter dream. The upper part of the emblem of Beijing 2022 Winter Olympics shows the shape of skaters, while the lower part shows the heroic attitude of skiers, which embodies the concept of China to hold two major sports: ice and snow.

The dance lines in the middle are smooth and rhythmic, representing the undulating mountains, stadiums, snow slides and festive ribbons in the venue, adding a visual feeling of festival celebrations to the emblem.

design concept

The emblem of Beijing 2022 Winter Olympics adopts the artistic form of China's calligraphy, which combines rich oriental cultural heritage with international modern style, presenting a new image and dream of China in the new era.

It conveys the unremitting efforts and beautiful pursuit of China in the new era to run the Beijing Winter Olympics well, realize the goal of "300 million people participating in ice and snow sports", realize the dream of becoming a sports power, promote the development of world ice and snow sports and make new contributions to the international Olympic movement.

In the selection of specific elements, the upper part of the figure shows the shape of the skater, and the lower part shows the heroic attitude of the skier. The dance lines in the middle are smooth and rhythmic, representing the rolling hills, stadiums, snow slides and festive ribbons in the venue, adding a festive visual feeling to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Spring Festival in China.

The seal "Beijing 2022" font also draws lessons from the characteristics of China's calligraphy and paper-cutting, which enhances the cultural connotation and expressive force of the font, and also embodies the sense of integrity and unity with the emblem graphics.