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Analysis on how to strengthen the supervision and management of tobacco market

Strengthening market supervision and management is a comprehensive knowledge, which needs to consider various factors and coordinate the interests of all parties. As the saying goes, the eyes of the masses are discerning. The author believes that actively accepting the opinions and suggestions of the masses is the most direct and effective supervision and management method. Tobacco market management is no exception. As the market terminal, consumers play the most direct, powerful and comprehensive role in the process of market supervision. Therefore, the Tobacco Monopoly Bureau, as a tobacco operator and market manager, should fully mobilize, guide and make use of the supervision power of the broad masses of the people, and try its best to achieve the greatest and most effective market management effect at the lowest cost.

The first is to unblock the channels for reporting complaints in the tobacco market. At present, the usual practice in various places is to publicize through TV, radio, newspapers and other media, or to communicate directly with consumers in the form of leaflets and posters. However, the author believes that these methods are short-lived, easy to forget, unable to attract sustained attention, so that the masses can not remember and feedback relevant information at the first time, thus wasting a good opportunity to report complaints. The author thinks that the most effective way is for local municipal bureaus to make a unified information board for reporting complaints and distribute it to every cigarette seller, stating the detailed information and contact information of the unit that accepts the complaint, and writing down the number of individual businesses and the telephone number for reporting complaints, requiring every cigarette seller to put it in the most conspicuous place in the store. Taking this signboard as the brand and symbol of local tobacco business not only saves costs, but also embodies the unified norms of tobacco market management, which not only allows the masses to know the ways and means of reporting complaints at the first time, but also provides them with the most convenient and fast complaint channels, which enhances the image of tobacco enterprises.

Secondly, it is necessary to formulate a reward mechanism for reporting complaints and actively create a good atmosphere for the whole people to dare to report complaints and dare to supervise. Therefore, local tobacco monopoly bureaus should formulate a strict reward mechanism for reporting complaints, widely publicize them through the media and retail customers, or make fixed billboards in crowded places, and announce telephone numbers and reward measures for reporting complaints. Once verified, timely honor the reward standards, do not lose faith in the people, strive to improve the enthusiasm of mass supervision, and create a good atmosphere for supervision by the whole people.

The third is to properly adjust the monopoly right to be streamlined, optimized, fast and efficient. In order to adapt to the new situation of supervision by the whole people, monopoly management departments should establish special institutions to accept complaints from the masses, and establish corresponding systems and mechanisms to deal with complaints from the masses in time and reward those who report complaints, so as not to miss the opportunity and lose faith in the people; Grass-roots monopoly management should streamline its strength, optimize its structure, rationally divide its work and cooperate, encourage and guide the masses to carry out supervision activities while personally inspecting the market, fully mobilize their enthusiasm, form an understanding that I supervise, I benefit and I am happy, and create an atmosphere and environment for supervision by the whole people.