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What are the sources of typos and typos in newspaper advertisements or slogans?
Pharmaceutical advertisements: "Cough" without delay (without delay); supplement advertisements: "Turtle" is well (be well); mountain bike advertisements: "riding" is endless fun (it is endless fun); glasses advertisements : A "bright" surprise (a blockbuster), etc.
In addition to the conventional communication function, the role of advertising slogans cannot be ignored in shaping emotional differential expressions. Advertisements can arouse consumers' psychological reactions, guide consumers to identify emotionally with advertisements, shape brand emotional differences, and enhance product market competitiveness.
Advertising slogans, also known as advertising slogans, can be divided into broad and narrow senses. Advertising in a broad sense refers to a promotional term used to introduce goods, culture, entertainment and other services to the public through various media and posters, including the title of the advertisement and the main text of the advertisement. In the narrow sense, advertising slogans only refer to the title part of the advertisement.
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