What does VLTN mean? Zhong Chuxi’s look is so good. Which big brand is it from?

VLTN is the abbreviation of Valentino, which means that this time Valentino breaks the brand's original cultural boundaries, embraces the unique culture of the new generation, and shows its new attitude. Zhong Chuxi's look is a dress from Valentino's 2018 early spring series, which is now available in the limited-time concept store in the atrium of Plaza 66 in Shanghai.

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Introduction to the VLTN limited-time concept store

November 1, 2017, Shanghai─To celebrate the opening of the VLTN limited-time concept store, Valentino opened a store in Plaza 66 in Shanghai An opening celebration reception was held in the atrium, and many fashion stars were invited to attend the event.

Valentino’s 2018 early spring series focuses on sports themes. Don’t just look at shirts, windbreakers, sports coats, and dresses. In fact, the innovation of styles and the level of matching highlight the basic elements of the new generation's multiculturalism.

In order to launch this new Valentino 2018 early spring series, Valentino will open a series of limited installations or concept stores in Tokyo, New York, Hong Kong, Shanghai and Milan, and cooperate with other famous stores that bring together major brands, such as Los Angeles Maxfield, Harrods in London and Luisa via Roma in Florence, etc., have specially planned some activities together.

In addition to the Valentino 2018 early spring series of boutiques and accessories, the store also has a limited series of sports items that are only available in this limited-time concept store: basketballs, yoga mats, T-shirts, etc.