Details of poster production - How to make promotional posters How to make promotional posters

What points should be paid attention to when designing posters

The key points should be paid attention to when designing posters:

1. Poster size and picture size. Posters are mainly pasted in some large public places. Depending on the occasion, the picture can highlight the image and color. There are many types of pictures, such as full-open, facing, long three-open and so on.

2. People with strong long-distance vision need to fully consider the visual effect in poster design, what they want to present, how to compare trademarks, logos

and images to refine the visual focus.

3. The creativity is new and the poster is highly targeted. Commercial posters must have visual effects and artistic value, highlight key points, and the vision must be focused.

4. Poster color. Poster color must have style and product positioning. Color segmentation and color selection must conform to product positioning.

I hope my answer can be helpful to you, thank you and hope to adopt it! Content, composition, tone. Go to the website below to take a look:

Although traditional publicity and marketing methods are becoming increasingly obvious, traditional marketing is even more crucial if you want to truly make a company bigger. Promotional posters are an indispensable part of traditional marketing. A good promotional poster intuitively displays corporate culture and the most critical corporate promotional selling points to consumers. It is the most direct and effective way for customers to understand products and companies.

The production of promotional posters cannot just follow the trend on the surface. There is nothing wrong with following the hot spots, but it is not simply a matter of blindly following the trend. Therefore, when making promotional posters, you need to find a professional team to do professional work, so that you can meet the ultimate requirements of the company. Enterprises can achieve communication with consumers by producing promotional posters and firmly capture the attention of customers. Below, Beggars Design specifically explains several major issues that need to be paid attention to when designing promotional posters

First, service items/product pictures

Because service items/product pictures are for corporate services/products The most intuitive display is also the most important thing to experience, otherwise the effect will be seriously reduced.

In other words, when designing service items/product pictures, you have to think carefully about what these contents specifically reflect, where you want to use them, and what kind of visual effects they can ultimately produce. .

Second, the entire style of the poster should be beautiful and the color matching should be reasonable.

Design style and aesthetics are very important criteria for judging. Why the price of the same product is many times different when it is placed in a large shopping mall and on the street? It is because the environment has an impact on the value of the product. Similarly, the style of the poster also determines the market for the product.

What needs to be noted here is that the style of the poster must match the product, store, etc., otherwise it will be nondescript.

Third, a distinct theme.

The theme of the promotional poster must be clear, and the information you want to express must be clearly understood by customers at first glance. Remember not to make complicated things and rely on them. Complications will waste customers' time. It is very likely that customers will be impatient to read the promotional posters, which will greatly reduce the effectiveness of the posters.

To sum up, when designing promotional posters, you must pay attention to the above points, and of course there are many details. For professional matters, find a professional team. Beggars Design APP can help you provide poster design positioning ideas for you. Design the best promotional poster. How to make promotional posters

1. Find the central idea.

To think about the central theme of the promotion, all designs should be centered around this theme.

2. Make a draft.

Draw the contents of the plan on scratch paper. You can design several plans for you to choose from.

3. Set the main color.

Outline the general tone on the draft. Find your ideal color.

4. Adjust the structure.

The design should aim to highlight the theme and adjust the overall structure of the poster.

5. Emphasis on promotional slogans.

Propaganda slogans and propaganda ideas should be emphasized in structure and color. How to make promotional posters?

To make a beautiful poster, you must first clarify the theme of the poster and collect relevant pictures and text materials based on the theme. Determine the content of the product or activity to be promoted by the poster, draft a promotional slogan or promotional introduction, and prepare for the production of the poster.

After selecting the materials according to the determined title, it is necessary to organize and modify the materials and apply them to the poster. The first is the design of the poster background. Depending on the theme, if the theme is related to "Christmas Eve", the background color can be blue or a pattern background related to the night. Making the poster background tangential to the subject is essential to making a beautiful poster.

According to the requirements of the layout, type the text first. Put the text that needs to be introduced into the corresponding layout, and change the font according to the overall style of the poster. Generally, the font commonly used in making posters is pop font. This font is relatively relaxed but does not change the shape of the font itself. It is suitable for poster production in terms of both aesthetics and rigor. After designing the font, read it carefully to avoid unnecessary errors and grammatical errors.

After formatting the text, you need to format the images. Paste the picture into the corresponding layout area. The picture you paste should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to adapt to the size of the entire layout and the text on the layout, and to maintain coordination between the two.

After the background, text, and pictures are all produced, a poster is basically completed. But in order to make the poster more beautiful, adjustments should be made based on the effect of the entire poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster, and highlight the eye-catching points of the poster. The adjustment is completed by designing an attractive title for the poster and placing the title appropriately in the layout. The font of the title should be the most eye-catching and the color should be the most prominent.