Milk tea shop creativity

I have never opened a tea shop, but I have been drinking tea for four years. Considering that my boss earned at least several thousand yuan from me, I chatted with him cheerfully, which proved that his tea shop was really successful, so I will introduce some information about the tea shop I often go to, hoping to help you.

Their tea shop is not big, even smaller, but it has two floors. There are three chairs similar to the bar bar downstairs, followed by a sofa stool and a glass coffee table. Basically, nothing can be put down. I estimate that the room is 20~25 square meters, but it is very comfortable upstairs. Quiet music and some magazines (don't buy them casually, they will reduce the price.

In fact, there are many kinds of milk tea that can be sold in milk tea shops. As far as I know, there are many kinds of milk tea besides those brewed with powder. Personally, I prefer to drink two kinds (especially those from shops I used to like to visit). The first one is fragrant and ice green, which is the best choice in summer, especially when it is hot, and it feels very refreshing. The second one may be more complicated, called burning grass. I don't know if you have heard of it. The formula is Xiancao+original milk tea+red beans+peanuts+pearl fruit. Later, after getting acquainted with the boss, (this is their characteristic, LZ remembers to learn) they allowed me to make milk tea like fairy grass according to my own preference, so I called this milk tea characteristic milk tea (I wanted to keep the formula secret, which was a wonderful memory, and I also gave it to the original milk tea shop, so. . . )

According to what I said above, I think the most important thing in doing milk tea business is to win the hearts of customers. In fact, the quality of your milk tea is related to your personality. As long as it's not too bad, bosses who are better at being people can have more customers.

Let me give you some advice about this shop.

1. First, decorate. First, please don't act rashly. There is only one principle of decoration, that is, people feel close and comfortable (fabric sofa and hanging basket seat are all good choices. According to the actual situation of the store size, if there is no seat design, then the facade must look comfortable and eye-catching).

2. Now is the mode of operation. Membership system can be implemented. You can suggest that your boss develop a group of members for free after renovation (these people may become your loyal customers in the future). The member's requirement is that those who come to drink within a few days after renovation will be issued membership cards. Although there will be some losses, I can't bear to let my children set wolves. The discount for members is 20% for those who visit more than 2 people, which is really successful, because for this discount, guests will continue to bring other guests to drink (but this also depends on the place. If it is used with caution in places with small population density, it is unreasonable not to give discounts to others because there are not many people.

This article is a bit special, that is, the special treatment for members. As long as members are familiar with milk tea, the milk tea shop allows members to make their own milk tea (when we were in college, boys in a class basically had their own favorite milk tea flavor, and 80% of them made their own milk tea, hehe), so this article is really innovative. You can also sell milk tea made by others to others, so you will definitely have more kinds of milk tea than others, because you have a bunch of good ones.

4. Senior members, we must have been senior members before. A senior member has a sign, and his face is a membership card. You don't need to bring a membership card to buy milk tea. In turn, I know everyone in the tea shop.

Now is the actual analysis of your store.

1. You said your store is in the best location in the city, so there is only one place, that is, the business center in the city center. This place has these characteristics: high population density and large population flow. Opening a tea shop in such a place will have advantages and disadvantages. There are many people and customers in good places, but not many long-term customers, so we need to do some professional design to make the first impact. . . . . .

I'll stop talking about your 180 reward. And I won't use Baidu's points, but RMB. Hehe, I hope my answer is helpful to you.