The Development of Cat Underwear

Development of Catman from 200 1 to 2006

In June, 200 1 year, we joined forces with DuPont Company of the United States and Blue Whale Company of Austria.

In August, 20001year, Shu Qi, an international movie star, was invited as the image spokesperson.

20011Kartman's "brand personalized terminal" has made the industry follow suit.

In April 2002, Kartman cooperated with McCann Guangming, an international advertising company of 4A.

In May, 2002, Kartman won the gold medal in the clothing industry of CCTV.

In June, 2002, it successfully passed the ISO900 1 quality management system certification.

From June, 5438 to February, 2002, Kartman's sales exceeded the triple jump and the billion mark.

In March, 2003, the agents in Hebei and Xi won the Honda sedan as a symbol of honor.

In April 2003, Maoren moved to Zhao Yin Building.

In May, 2003, the campaign of "Fighting SARS and Caring for angels in white" was launched.

In September, 2003, a large-scale public relations activity "2003[v] Kartman National Search" covering 28 provinces was officially launched.

In August, 2004, Kaman joined hands with Shanghai Wenguang Group to create a star-studded "Wind and Summer Music Season" fashion carnival.

In September 2004, Kartman successfully developed a series of silk underwear such as silk cashmere and silk wool.

In 2004, the "Catman Cup Young Ambassador Trial" was held in Dalian on June 5438+065438+ 10, creating a sales record of 7 days 150 sets.

From June 5438 to February 2004, Catman was shortlisted for China Fashion Brand Planning Award and China Fashion Brand Innovation Award.

On June 5438+February, 2004, "Kartman Cup 2004 First Movie Star Selection Competition on Avenue of Stars" appeared in Chongqing.

On April 8th, 2005, 18, Kartman Shanghai Operation Center was formally established.

In April 2005, Catman participated in Beijing International Fashion Week as the first underwear brand.

June 5438+2006 10 "Catman is coming! Music Cat Passion Carnival Party was staged in large-scale national activities.

In the future, the catman who enters the new five years,

Will continue to advance along the route of building fashion brand culture,

With the unique entertainment marketing model,

Make unremitting efforts towards the goal of "Oriental Charm China No.1 Fashion Brand"! Cat Underwear opens the "Modern Times" in the East.

"What Kartman underwear does is to let consumers feel' China sexy'." The head of Kaman International, the first fashion underwear brand in China, traveled in the forest and expounded his unique aesthetic exploration of China underwear. "Every consumer can find his dream sexy life in the cat underwear." You Lin is full of confidence in her oriental underwear "Modern Times".

You Lin believes that the word sexy is an accurate positioning of comprehensive female aesthetics in ancient and modern times and at home and abroad.

Although foreign cultures quickly encroached on China people's imperfect sexy values, China people's standards for sexiness are quite high-"China people's aesthetics of women are abstract and freehand, and the highest state of China people's sexiness lies in what they want to say when the lights are dim." Catman underwear should influence the trend. Catman underwear summarizes the brand concept as "pursuing a sexy lifestyle", and then constantly adds sexy elements to the product through stars-when Xiao S is the latest image spokesperson and dances in Catman underwear, it perfectly displays the sexy elements such as maturity, self-confidence and wisdom of contemporary China women, and the cultural elements of the East and the West blend; At the same time, in the design of different categories of cat underwear, there are both the hazy and elegant temperament of China women and the bright and flamboyant personality of westerners.