Will you still eat Quanjude after the price of roast duck is reduced and the service charge is cancelled?

Quanjude will celebrate 156 birthday. Yesterday, Quanjude held a "awarding ceremony" in Heping Store, announcing three major adjustments: adjusting the price of food in the store, and lowering the overall price by 10% to15%; Comprehensively unify the price and production technology of roast duck; Cancel all store service charges. At a time when the COVID-19 epidemic has had a huge impact on the catering industry and consumer confidence needs to be restored urgently, it has become an important attempt for time-honored brands to break through the transformation and turn crisis into opportunity.

Quanjude said that except for some private rooms, all store halls stopped charging service fees. "The service standard will not be lowered because there is no service charge." Zhou Yanlong explained that in the future, the service will be simplified, and the "banquet-style" service in the past will be changed to provide consumers with more close and standardized public services.

"The price of vegetables is reduced and the service fee is cancelled. The purpose is to let consumers feel that the old brand is changing and hope to pull the passenger flow back. " Zhou Yanlong said that "post-80s", "post-90s" and even "post-00s" are all research objects of Quanjude, and he hoped that young people could take Quanjude as a dining option. On the first floor of Hepingmen Store, Quanjude has set aside 600 square meters of space, and will focus on creating a brand-new store with a new Chinese style for young consumers.

According to Zhou Yanlong, the store has lowered the price of all dishes including roast duck, and the member price will also be lowered at the same time, and a small part will be launched. In order to meet different consumption needs, the new menu has added "one-person roast duck" and "two-person roast duck" packages, in which "one-person roast duck" is equipped with one-person roast duck, burritos, fire dipping sauce, stewed duck tongue mullet egg soup, salted duck liver, crispy shrimp with lime, healthy vegetables, juice and other side dishes.

It is worth noting that Quanjude's collection of service fees on social platforms and media has been controversial, and this time Quanjude will completely cancel the service fees. Zhou Yanlong revealed that all store lobby service fees in Quanjude are no longer charged. In fact, this measure has been implemented since February this year. At the same time, for some rooms with good decoration and elegant environment, the room use fee will be charged appropriately according to the relationship between supply and demand in accordance with the common practice in the industry.

However, some stores in Quanjude said that since the outbreak, the lobby and private rooms have not charged service fees or private room fees. Under the epidemic, the number of stores has been greatly reduced, and revenue is difficult. Therefore, in order to attract consumers' consumption, the store has spent a lot of thought in this regard.

Quanjude ate roast duck, and the waiter asked: Is the duck rack fried or cooked? Experts will answer like this! Beijing is our capital, so when we talk about Beijing, we should know that Beijing has not only scenic spots and historical sites, but also the world-famous Beijing roast duck, which is also loved by many people and is particularly famous all over the world. After all, many foreigners want to try our Beijing roast duck when they come to Beijing for the first time. Even after they ate Beijing roast duck, they were full of praise. Of course I want to try!