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How to be a successful recruitment agent for fast friends in WeChat business?
How to be a successful recruitment agent for fast friends in WeChat business?
How to be a successful recruitment agent for fast friends in WeChat business?
+Tutor Wei: D F19 03 8
Every product has a market and demand. The key is to see if you can lead these demanding customer groups to accurate customers and take the initiative to find you!
How is the WeChat business successful? Wechat business has never been as simple as crazy fans and advertisements. It is a systematic project, from the initial product selection and customer group analysis to the application of marketing tools, the generation of content, the occurrence of relationships, the establishment of trust, the transaction of customers, the pursuit of customers, the spread of old customers and so on. This needs to be done step by step.
First of all, we must understand that WeChat business is based on WeChat. Then we need to know the nature of WeChat, which is social, so we have to do something on the corresponding platform to achieve the desired effect, that is, we have to socialize on WeChat. There is a saying that we should have heard. Micro-merchants know that WeChat business is to make friends before selling goods, and WeChat business is not aimed at friends around them, but strangers on the Internet, so he must make friends before selling goods. Therefore, the advice for novices is, don't think about it in the early stage, you can make money by joining WeChat business, and the early stage is an investment process.
It is necessary for beginners to study in advance, because only professionals can earn money from amateurs. I don't think anyone can deny this. So first of all, you should make yourself professional. No matter what products WeChat business makes, the foundation in the early stage is essential. So what do newcomers to WeChat need to learn?
There are many concepts in the previous research. Don't underestimate the WeChat business. There are also many technical terms in WeChat business. If you don't understand these technical terms when communicating with others, it will make others feel distrust. Novice WeChat business must drain (increase fans), shape a circle of friends (how to send a circle of friends) and communicate (how to communicate with customers). These are difficult to say and simple to say, depending on the individual's learning ability.
Here, I haven't said how to practice is a concept. Let's talk about how to practice first. Novice WeChat business must not be busy adding people, because you add people, what do you want others to see? The circle of friends is desolate. The first thing for all novices to do is to establish their own circle of friends. When you decide to do WeChat business, or when you take a fancy to a product, you can start to pave the way for your circle of friends. Please don't interpret it as an advertisement. Advertising is not desirable. Novice WeChat business should not send more than six friends every day at the beginning, so what should these contents be sent?
First of all, for the record. If you use your own life number, the first one must be to make a statement to tell friends around you and let them know that I am starting to do WeChat business now. It's up to you. If you think it will disturb you, you can block it. I want to express this idea, and I don't want you to send it in this way. In a euphemistic tone, let me give you an example here. You can say, "Friends, I am going to embark on the road of no return of WeChat business today. Do you have any ideas? Leave me a message. (There are a few smiles at the back) "This can make the language lively and interesting, and others will not be disgusted, and the meaning is clear and short. It is best to match a good-looking high-definition picture, so I won't say much here.
Then just talk about the circle of friends, not too much in the early stage. Friends must pay attention to the importance of the circle of friends, which can help you shorten the communication time and promote the transaction. So first pave the way for a circle of friends. The circle of friends is equivalent to its own facade. Since we are talking about packaging, let's have a WeChat packaging.
There is a saying that it takes courage to live a life you don't want, and it takes not only courage but also ability to live a life you want. What does the novice WeChat business do? It has always been the most concerned topic in these two years. As we all know, WeChat is ultimately a platform for communication between friends, so most newcomers to WeChat business have no idea about doing WeChat business. Then, let's briefly talk about how to get started quickly and how to be a circle of friends.
I. Positioning
No matter what you do, you need to position yourself. To do WeChat business, the first thing is to locate your own products, locate your own products, locate your own target customers, and use the source of goods to find your own target customers.
prick up oneself
1, avatar, we are in the WeChat business, and the avatar is the first impression of others on us. The avatar must be the most beautiful, spiritual and greatest avatar. When communicating on the Internet, our external image basically depends on the head portrait. As for the head portrait, I suggest you use your own life photo, a personal photo with positive sunshine. Smiling life can give people a particularly real and cordial feeling, and also make others feel that you are so confident and exude wireless personal charm. Then don't use any signs, scenic maps and the like. After all, you are in the WeChat business. Don't let others think that you are advertising, because personal micro-signals can't convey strong business information to others. Moreover, micro-signals with real personal avatars are easier to pass when applying for friends, and there will be more people around to say hello.
2. Nickname, nickname is the name we usually use when communicating with people. Many people use some symbols and English letters instead. Maybe they will feel very personal, but they are easily forgotten by others. It is best to use two words or three simple words. It's best not to be too tacky You must be easy to remember. Once the avatar and nickname are determined, don't change them.
3. The cover of a circle of friends, whether it is an existing circle of friends or a friend to be added soon, it is possible to browse your circle of friends. The top position of your circle of friends is a picture. Since most people are visual animals now, because we are in the WeChat business, if your micro-signal is the marketing number, you can put your product on the picture. Of course, if you are beautiful enough or handsome enough, you can also take pictures with the product.
4. WeChat wallet. Opening WeChat wallet is really important for WeChat business. If your customer wants to place an order, but you find that you don't even have WeChat transfer, how can you let others buy your product?
Step 3: Add powder.
As a novice in WeChat business, you can't do without powder. Every group will have a way to add people. Then first of all, you should aim at the target group, find your target group and send some topics that can attract them.
4. Friends circle interaction
Learn to interact with users. The fastest way to gain users' trust in WeChat merchants' circle of friends marketing is "interaction". Many people will ask, why is it that no one reads what I send and no one buys it? You said that you posted more than 10 pictures a day, and kept swiping the screen. Originally, the circle of friends was a platform for everyone to communicate. If you do this, can others leave you alone and block you? Then let's talk about how not to make others feel disgusted.
Integrating product information into life
As I said before, after all, WeChat is a platform for communication and sharing, and people who play WeChat like to read messages sent by friends or information about life best. For example, if you are a mask maker, you can say that you have been basking in the sun all day today. Fortunately, I have this mask to help me repair it after sunbathing. This is a product brought into life. People will pay attention to the products you use.
2. Customer product feedback
As a WeChat business, customer feedback is very important. Because all the information you can know about products can only be learned through WeChat, sending good feedback from customers in the circle of friends will greatly promote your products.
3. Non-advertising advertising
For example, if you sell eggs, can you send some photos of your eggs to spread your advertisement in the form of sharing food and art? Maybe you sell masks, so can you put up some weird masks? Try to spread your advertisement in another form, not the product itself! This will make it more acceptable to the public.
Marketing, in fact, in the final analysis is to create an environment before selling, and to manage the relationship with customers before selling your own products. You need to always remember that WeChat is just a chat tool and can't be used only for advertising. So you need to communicate with your customers and make friends, so as to ensure that your customers will not be lost, and even attract new customers through old customers.
In fact, no matter what you do, the most basic principle is. Make a happy product, guide your method with the mentality of helping others first and the concept of unity and cooperation, and you can evolve many different ideas from it. Wechat commercial times is an era of making products and being human, both of which are very important.
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