The beauty salon has been open for more than half a year, but customers can't stay. I don't know what else to do except the opening. The goods are overstocked, please give me your advice!

Promotional activities can make beauty salons win a good start. Let me start with three points:

First, the number of promotions.

The number of promotions, which is a common promotion change in beauty salons. After the customers of beauty salons go to the store to spend money, the attached promotional activities make customers feel more favorable. This approach can stabilize consumers who are about to lose. By constantly spending money in beauty salons, customers are encouraged to develop into old customers.

Time sea trick: beauty salons can be launched at the beginning of opening. After purchasing and consuming a certain project during the opening period, you can choose any beauty salon to do a project and a course of treatment. After spending many times in the beauty salon in the later period, a project is free this year. This can stimulate customers' consumption and stabilize customers coming to beauty salons.

Second, manpower promotion.

The quality of manpower promotion directly affects the long-term and stable customer base of beauty salons. If the manpower promotion is well grasped, it can impress consumers more. Beauty salon owners should design human feelings promotion activities, and must think that human feelings promotion is to design from the starting point and go deep into the hearts of customers, so as to impress beauty salon customers more.

Time and space reminder: You can carry out human feelings promotion activities through the beauty salon anniversary reception, customer holiday greetings, customer friendship appreciation meeting, etc. When a new store is opened, it can penetrate the customer base by holding an opening party, and there are also many free clinic items in the activity. This can close the distance between beauty salons and customers. ?

Third, the promotion of activities.

When each beauty salon franchise store opens, it will design some activities to drive the growth of beauty salon performance. Activity promotion can drive sales for beauty salons in a short time. If an event is held during the opening period, it is necessary not only to increase sales in a short time, but also to build the reputation of beauty salon franchisees in the event.

Time and Ocean Trick: Opening activities need to have dual effects, so Bian Xiao thinks opening activities should be grand. Open activities can be carried out through cross-industry networking, expert speeches, celebrity effects, tourism promotion and other activities. Of course, the activity must first measure whether the operating funds of its own beauty salon are worthwhile.

The beauty salon must be very popular on the opening day. The management system of beauty salon members should be formulated in detail as early as possible, and new members should establish a database and manage their customers with care. Manage your customers from the opening period and bring long-term and stable income to the beauty salon.