Joke Collection Website - Mood Talk - Which country's brand is Estee Lauder?
Which country's brand is Estee Lauder?
The founder of Estee Lauder Group, Lady Estee Lauder, is a Jew born in the United States, and its headquarters is also in the United States, so Estee Lauder is an American brand.
Lady Estee Lauder's father is a small shopkeeper, so it's good to have an uncle who sells skin care products-he joined his uncle's shop to sell products, and the better he sells them-and he has been fascinated with sales all his life. The famous saying is: "I have never stopped selling in my life. If I believe in something, I start selling it, very hard. "
the only thing worth mentioning is that the tone symbol in the name Estee Lauder actually caters to the American "aristocratic imagination" of Europe. In fact, Lady Estee Lauder's name is Josephine, but her nickname is Estzi, but in order to make this name feel a little "French" (remember to pronounce the word "French" the fourth time, so as to have a tone). At the beginning, several products started by Lady Estee Lauder were: cleaning oil, lotion, all-purpose oil and a suit, which was in 1946 just after World War II. This company has been doing business in the United States for more than ten years, and then began to open branches in London and Hong Kong, involving cosmetics. Of course, it was definitely skin care products at that time.
Estee Lauder is famous for its small brown bottle, which has been an evergreen tree for decades. It is said that the annual sales of this single product can even exceed the total sales of other Estee Lauder products, which is a real gold attraction. I have to admire their investment in the active substance of "Schizomyces bifidus spore extract". Later generations have followed suit, some have similar concepts, such as SKII's fairy water, while others have directly used this raw material (Lancome's little black bottle and a number of other brands).
Generally speaking, Estee Lauder Group was founded by two Americans, and after more than 1 years of continuous development and acquisition, it has become an international brand that includes many skin care products and cosmetics.
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