Spicy noodles can travel all over the country, but why not small noodles?

Hello, I'm glad to answer your question. First of all, let me introduce myself briefly. I have been engaged in the beef noodle industry in Lanzhou for many years, and I still have some personal opinions on this issue.

First of all, the question you asked is quite interesting. In fact, Daoxiao Noodles and China have many special pasta noodles, but most of them are hot locally. Just like Chongqing noodle, which was particularly popular in previous years, was hyped up, opened more stores and entered the country, but it was obvious that Chongqing noodle failed. I have hardly heard Chongqing noodles in recent years, which is much better than before my home.

So why does this phenomenon exist? Why can Lanzhou Lamian Noodles have such a strong performance? It's actually quite simple. There are two main reasons. Personally, the first reason is taste, and the second reason is the difference of operators. Let's elaborate on it below.

The personal homepage has a very detailed video tutorial of Lanzhou Lamian Noodles and various Lamian Noodles recipes. You can go and have a look if you are interested.

The taste of Lamian Noodles in Lanzhou pk The special noodles all over the country are not only in Daoxiao Noodles, Shanxi, but also in China. Once the special pasta is localized, it will be acclimatized, including Lamian Noodles in Lanzhou. But why did Lamian Noodles in Lanzhou go to the whole country?

This should start with the origin of Lanzhou Lamian Noodles. In fact, the predecessor of Lanzhou Lamian Noodles is Lanzhou Beef Noodles, which was introduced to the whole country by Qinghai people. Now, there is a big difference between ramen and beef noodles in Lanzhou. This different smell can actually explain many problems. Lanzhou beef noodles can be said to be a symbol of Lanzhou people's food culture, and beef noodles are particularly popular in Lanzhou. This shows that Lanzhou people like the taste of Lanzhou beef noodles very much.

Since Lanzhou beef noodles are so popular in Lanzhou, why doesn't Lanzhou's Lamian Noodles taste inherit the taste of beef noodles now? Personally, I think that the first batch of pioneers in Lamian Noodles in Lanzhou never failed to continue the taste of Lanzhou beef noodles. It is precisely because they continue the taste of beef noodles that they have been improved and innovated. It is very likely that Lanzhou beef noodles went out of Gansu and went to other places, but it was not accepted by the local people, so today's Lanzhou Lamian Noodles came into being.

By the same token, Shanxi Daoxiao Noodles is very popular in Shanxi, because its taste is suitable for the local people's taste, but not necessarily suitable for the tastes of all parts of the country. There must be countless people who want to introduce Daoxiao Noodles to the whole country, and these people are probably not making money, because only when they make money will someone enter this industry. If they don't make money, who will join?

People who often eat Lanzhou Lamian Noodles may find that each ramen restaurant tastes different, but it is somewhat similar. The richness and diversity of this flavor can be seen from the technological innovation of Lanzhou Lamian Noodles. The most obvious example is that the taste of Lamian Noodles in Lanzhou in the north is very different from that of Lamian Noodles in the south, and the popular Lanzhou Lamian Noodles in the north is not suitable in the south. Since it is not suitable, it will be changed to suit the taste of the south. Such an estimate of sustainable innovation is Lamian Noodles in Lanzhou. Why do you say that?

Because the characteristic of Lanzhou Lamian Noodles is the taste of soup, and people who love to drink Lamian Noodles noodle soup like the faint taste of Lamian Noodles noodle soup. There are more than 20 kinds of spices in the soup of Lamian Noodles. Change the proportion of any spice at will, and the taste will be different. This change can be said to be endless. Because of this, how to change the taste of Lamian Noodles soup is based on the taste of seasoning mixed with broth, so I love it no matter how to change it. The smell of this spice.

And some special pasta in other places, most of which are more stereotyped in taste. If we make the same improvement and innovation, can we be like Lamian Noodles in Lanzhou? Of course, but how the taste changes, it is estimated that it will not change as much as Lamian Noodles in Lanzhou. Besides, since the taste has changed, can you still call the name of a special noodle? I don't think so, but the reason why Lamian Noodles in Lanzhou isn't called Lanzhou Beef Noodles is.

The operators in Lanzhou and Lamian Noodles are different, which has a lot to do with their operators. Most people who do Lamian Noodles in Lanzhou are from Qinghai. Their fighting spirit is admirable, and their entrepreneurial spirit is unmatched by most people. For example, many of Lanzhou Ramen Restaurant and Muslim Noodle Restaurant opened by Hui people in Qinghai are relatives and friends, so along the way, it is because of making money that more and more people will join this.

Compared with the pricing of other noodle restaurants, the pricing of Lanzhou Lamian Noodles has been very cost-effective. Except for first-tier cities, the price of a bowl of Lamian Noodles has been kept within 10 yuan. There are few noodle restaurants that are delicious and inexpensive.

When people around you are doing the same industry, then you have an innate advantage, that is, when you step into this industry, you will avoid many minefields, and this entrepreneurial atmosphere is not available in other pasta, so this is why it is difficult for other pasta to have a higher development.

Prompt; These are some personal opinions. If you like pasta making or are interested in Lanzhou Lamian Noodles, you can follow me. I will make a video tutorial of Lamian Noodles on a regular basis, explaining various skills and knowledge of Lamian Noodles, and sharing some recipes on a regular basis. If you are interested, you can go to the Lamian Noodles video tutorial on the home page.

I'm from Datong. I've been running a restaurant 17 years. I'm an insider, but I've never sold noodles with knives. I sold handmade noodles for breakfast for a while and didn't go to Daoxiao Noodles. To put it simply, there are several reasons: First, the noodles in Daoxiao Noodles are difficult to mix, which is laborious and difficult to grasp. Noodles can't be mixed well, and noodles with the right length can't be cut out, and it's not delicious. To tell the truth, I have never eaten a few satisfactory Daoxiao Noodles, and some places were ok at first, but gradually the noodles became bad, and the quality of jiaozi was easier to guarantee. Second, the profit is thin, which is clearly marked. How much can a catty of raw noodles cost, and how much are eggs, meatballs and dried tofu sold? The cost of steamed bread is basically transparent. The per capita consumption in the store is also obvious, that is, making hard money. Third, there are coal mines in Datong, and there were many state-owned enterprises in the past, so the pressure of survival is really not great. Most of them stay in high flyers, 985, 265, 438+065, 438+0, let alone catering. Therefore, Daoxiao Noodles is a business that lazy people can't do and good people don't want to do. It's hard to travel all over the country! If one day I open a noodle restaurant in another place, I only sell handmade noodles, pressed bean noodles and cut pot noodles, which will save more effort, eat faster, waste less and make more profits.

Because the taste and price of Daoxiao Noodles in Shanxi are not as good as that of Lamian Noodles in Lanzhou.

Although China is in the south and north of the country, people in China should pursue more pasta, or they may eat more noodles. Basically, every region has its own special pasta. Even the Cantonese who like rice best have the most famous Zhu Sheng noodles, Yangchun noodles and Beifang noodles, not to mention dozens or even hundreds. The most famous noodle is Lamian Noodles in Lanzhou. There are noodle shops all over the country, no matter in big cities or small counties. But the best food should be Daoxiao Noodles. Many people like the strong taste of Daoxiao Noodles, but why can't such delicious Daoxiao Noodles catch fire?

Daoxiao Noodles, as a characteristic of Shanxi, now there are many noodle restaurants in other places. There are dozens of flavors in Daoxiao Noodles. All kinds of frying knives with soup, oil splashing knives, etc. The price is also 10-20, and the taste is definitely meaningless, but the biggest disadvantage of Daoxiao Noodles is that it is not good-looking, especially when the frying knife is cut, it is very uncomfortable and heavy. If you eat slowly, you will. There may be soup because soy sauce looks black more often, and people who have not eaten it may not have much desire for food.

There are too many restaurants now. Knife noodles pay attention to handmade noodles and noodles. Nowadays, many foreigners directly use machines to make Daoxiao Noodles in Shanxi Province, which saves trouble. Maybe some of them are really too busy to operate with machines, so they can only deliver them to customers as soon as possible during lunch. There must be many differences between Daoxiao Noodles by hand and Daoxiao Noodles by machine. After a long time, people's impression of Daoxiao Noodles has changed, and they don't want to choose Daoxiao Noodles to eat slowly.

Finally, the price of small noodles is too expensive. In general, a Daoxiao Noodles in a hotel is the cheapest 10 yuan, and meat is about 15, which is even more expensive. Nowadays, people's lives are under great pressure. If they spend 20 yuan to buy a noodle, there may still be some difference between this and their income. After all, the northern working class earns 3500 a month. Because of this, some netizens spoke out: It is not as good as Lanzhou Lamian Noodles. Although Lamian Noodles in Lanzhou is not very delicious, Lamian Noodles in Lanzhou is cheaper and everyone can afford it. If you had to choose between Lamian Noodles in Lanzhou, 0 yuan, with a price of1and Daoxiao Noodles in Shanxi, with a price of 15 yuan, which would you choose?

China's earliest "noodles with minced meat" was in Shaanxi.

Because we Shanxi people are homesick, we can't go out. Another reason is that the pasta in Shanxi is heavier, and the Lamian Noodles in Lanzhou is lighter, which is easy for southerners to accept.

Someone once voted for a big-name competition: list Daoxiao Noodles, Qishan minced meat noodles, Lanzhou beef noodles and Xinjiang mixed noodles, and then ask: Which one do you like? At first, Lanzhou beef noodles went up all the way, but they were quickly overtaken and crushed by Qishan minced meat noodles. The final result is Qishan minced meat noodles 13000 votes, Lanzhou Lamian Noodles 9000 votes, Shanxi Daoxiao Noodles 5000 votes, and the worst result is Xinjiang Lamian Noodles 4000 votes.

Therefore, Lanzhou Lamian Noodles not only travels all over the country by its taste, but also has its own secrets. There are two secrets, one is technology and the other is industrialization. Lamian Noodles in Lanzhou, which has achieved these goals, can not only crush Daoxiao Noodles in Shanxi, but also crush all surfaces.

Process, also called process optimization, is how to do things correctly. According to statistics, the store layout of Lamian Noodles controls the ratio of dining area to kitchen storage area at 5: 1. What about other similar stores? It is 3: 1. For the same area, other stores have less 10% customer space than Lamian Noodles. In addition, there are also store location, kitchen placement, table and chair selection, all of which are very particular. Another process optimization is Lamian Noodles time management. The seemingly exaggerated and unique Lamian Noodles craft actually takes 7 seconds to pull a bowl of Lamian Noodles. This speed can greatly save costs. Furthermore, in terms of personnel and cost, it only takes 2.5 employees to run a Lanzhou Lamian Noodles, and a family is enough. Expanding the scale is definitely another matter, but starting a business, this personnel advantage is incomparable to other stores. If you look closely, you will find that there are only a few dishes in Lamian Noodles, except Lamian Noodles, which are simple cold dishes and special dishes. Others can also make money, but it will increase the cost and reduce the efficiency of making money, so you have to give up.

Industrialization is actually a large number of reproducible management and organization methods. But this large-scale reproduction must be initiated and advocated. The first person who built Lanzhou Lamian Noodles was Lu Han, a native of Hualong, Qinghai. Lu Han made money, and then, driven by fellow villagers, a large number of Hualong people went to all parts of the country. According to a data on the website of Hualong county government, there are 1.2 million people working in Lamian Noodles, with a population of 300,000. Can one person drive a county? The process is not that simple. First of all, Hualong is a poverty-stricken county with the willingness to export labor from top to bottom, but Lanzhou does not. Secondly, there are always problems of capital, skills, experience and risks when opening a shop in a strange place. However, Hualong Hometown Network can solve this problem. Hualong people often work as waiters in the first year, cooks in the second year and can open stores in the third year. The third factor that cannot be ignored is the strong support of the government. Unsecured loans, the "customs clearance form" of Hualong government, and more than 50 ramen restaurants all over the country have become an important support for Hualong people to achieve ramen industry.

The optimized technology makes Lanzhou Lamian Noodles occupy the limelight in the market competition, which can impact other noodle restaurants in terms of cost. But the key point is that this process can be replicated in large quantities, that is, industrialization, the promotion of Hualong Hometown Network and Hualong Government, which makes Lanzhou Lamian Noodles blossom everywhere. What about the other side? Even though it may taste better, even though it may be more popular, without technology and industrialization, it will not be able to achieve the glory of Lanzhou Lamian Noodles.

Of course, Daoxiao Noodles in Shanxi can travel all over the country, but it seems that it is not as good as Lamian Noodles in Lanzhou at present, which is caused by various reasons.

Lanzhou Lamian Noodles, which can be seen everywhere, is mostly owned by Hualong people in Qinghai. It is reported that there are about 200,000 Hualong people operating Lanzhou Lamian Noodles in various places.

Daoxiao Noodles, Shanxi, represented by Yongji people, has about 30,000 people, and operates Daoxiao Noodles in Shanxi. There are many people running Daoxiao Noodles in Datong, Shanxi. Without the number of people in this field, it is estimated that there are not as many people as Yongji.

Qinghai Hualong is a poverty-stricken county, which plays an obvious role in promoting the economy through pulling the surface. Pass, help and bring, the local government also attaches great importance to this. Some schools conduct training, and the image of their stores is relatively unified. More and more people go out and open more and more stores.

Shanxi, a long-term coal monopoly, pays little attention to Daoxiao Noodles, and Daoxiao Noodles is just one of more than 280 kinds of pasta. Shanxi people are homesick, and few people are willing to go out of Shanxi, let alone open the Daoxiao Noodles Pavilion. Moreover, the image of the noodle restaurant is different, and the name is different. I feel that there are not many shops.

Shanxi has too many resources, so it is not good at popularizing and operating, similar to Daoxiao Noodles. Shanxi Mature Vinegar owns a number of enterprises, such as Ninghuafu, Donghu Lake, Water Tower and Zilin, and has expanded its territory all over the country, not only going out, but also starting a brand. But what about Daoxiao Noodles? Which brand is the representative of Daoxiao Noodles? Shun Liu is more influential, but the number of stores is still too small, and there are even fewer other brands and stores. Looking at the whole country, I don't feel much of them.

There are tens of thousands of Lamian Noodles in Lanzhou, with relatively unified images and full sense of existence.

As a foodie who loves pasta, there are beef noodles in the streets and alleys of his hometown in Gansu. "Clear soup", "white radish", "red pepper", "green pepper" and "Huang Wu" are the standard of Lanzhou beef noodles.

Especially, Lamian Noodles, the master of Lanzhou Beef Lamian Noodles Pavilion, is skilled in posture. The younger brother who fished noodles said the authentic Lanzhou dialect, "The boss wants two fine pieces, more garlic sprouts, more peppers, more noodles and more meat", and the younger brother "Ah You, people who are worth worrying about go to Nepal, and then you can shout, and you can use the cow costume". This is the classic line of authentic Lanzhou beef noodles.

Let's see why Lanzhou beef noodles can go to the whole country. Although Lanzhou beef noodles are famous all over the country, there are times when they are not acclimatized. What should I do? Operators have made improvements according to different tastes. It can be described as "mixed tastes." Few beef noodles taste the same. It is most important to make your own characteristics and suit the tastes of local people. For example, in the south, the taste is light, and beef noodles have also adapted to this eating habit. The quality of beef noodles is basically lost. There is no "three greens and four reds", you need to add them yourself. Even "Huang Wu" has lost its weight.

Let's take a look at the people who run Lanzhou Beef Lamian Noodles. Nine times out of ten, they are from Qinghai. They are all family-run operations, including management, learning and technology. Some people in the family run Lanzhou Lamian Noodles, and others will follow the cat to open other ramen restaurants. We have also seen ramen restaurants in Qinghai in many cities, such as Hualong in Qinghai. The operators of Lamian Noodles who hang Lanzhou beef in other places are not necessarily from Lanzhou, Gansu, but mostly from Qinghai. They can bear hardships, which is the successful experience of Lamian Noodles management.

In my hometown in the northwest, beef noodles are a bowl of 5-7 yuan, plus an egg, while in the south, a bowl of Lanzhou Lamian Noodles 10 yuan can be eaten. Daoxiao Noodles is a little expensive, which restricts Daoxiao Noodles's acclimatization in other places and fails to get out of Shanxi.

Many shops in Daoxiao Noodles are not made by hand, but by machines. Handmade shops are not strong in flavor. Besides, the noodles with knives are different from the noodles with noodles. The noodles with knives are specially made for noodles with noodles with noodles, but they sell all kinds of pasta, including noodles with knives, and diners have more choices, so the noodles with knives are not so popular.

The above is my opinion that Lamian Noodles can travel all over the country, but why not Daoxiao Noodles? I hope it helps you.

Leave a comment and share your different cooking methods.

Thank you for reading.

Daoxiao Noodles in Shanxi is also everywhere, but there is no team operation, so it seems that there is no Lamian Noodles fire in Lanzhou.

As a Shanxi person who loves traveling, I want to express my humble opinion. If you are wrong, please "fire at me"!

From Tianshui in the east, Baiyin in the middle, Dunhuang in the west and Gansu are eating beef noodles. Beef noodles in Gansu have become a kind of culture, not just Lanzhou cuisine, but the whole Gansu cuisine, which is why people in Hualong, Qinghai use the name Lanzhou Lamian Noodles when they go out to open a shop, because beef noodles in Gansu are really delicious from east to west. But, to tell the truth, besides Gansu, there are also beef noodles and Urumqi with Gansu flavor, which are at least much more delicious than Lanzhou Lamian Noodles in other provinces.

Tell me about our pasta in Shanxi. Many people say that China pasta is delicious. Usually Shaanxi and Shanxi! Once I went to Hunan to play, the locals said that Shanxi's pasta was delicious, and I was speechless about oil-sprinkled noodles and belt noodles. Cauldron, that's Shaanxi! This is the situation of our Shanxi pasta. Everyone knows that Shanxi people love noodles, but mainlanders really don't know what's delicious.

If there is only one kind of pasta that can represent Shanxi, it is undoubtedly Daoxiao Noodles. Daoxiao Noodles here is not noodles cut with a knife, but Daoxiao Noodles with the same taste, which is a kind of noodle soup. However, as a representative of Shanxi pasta, few people eat it in the south of Shanxi. That's what I'm talking about. Why can't you see it outside the small noodles? Even if it happens occasionally, it is opened by Henan people!

As a mountain and river, Shanxi should be an integrated and open area, but this is not the case. Shanxi people like to divide the area into small areas. For example, if you are in a township, there will be a saying that the girls in that village are good, the boys in that village are handsome, and the garlic in that village is delicious ... For example, if you are in a county, the watermelons in that town are sweet and the apples in that town are good ... In fact, the village is next to the village and the town is next to the town. There is not such a big difference in reality, but we Shanxi people are really divided. If it is as big as a city or a province, the geographical division of such a small area will hinder development and cultural dissemination. People in Daoxiao Noodles in northern Shanxi and southern Shanxi are not very cold; Beef ball noodles in Linfen are hard to see in Taiyuan, and even harder to find in northern Shanxi; Xinzhou's oat noodle is a cold dish in southern Shanxi …, so, not to mention the whole country. Daoxiao Noodles, who wants to eat Datong in southern Shanxi, occasionally sees one or two franchise chains, and some small counties don't even have homes; The same is true of eating beef ball noodles in northern Shaanxi. In our Shanxi province, except Taiyuan, there is no unified Shanxi pasta in other cities and counties, which is even more out of reach for the whole country.

In addition, Shanxi people are homesick and seldom go out. No matter the construction site or the factory on the southeast coast, Shanxi people rarely see it, and so does the noodle restaurant. In recent years, I can occasionally see restaurants opened by Yuncheng people and Daoxiao Noodles Pavilion opened by Henan people in other places.

There are many kinds of pasta in Shanxi, which taste very good, such as Daoxiao Noodles in Datong No.7 Middle School, Hunyuan bean jelly, Didi Liu in Yingxian County of Shuozhou, various oat noodles in Xinzhou, beef meatball noodles in Linfen, saute chicken noodles in Yuncheng, Jiaozi Lvliang's bowl, brain enema (made of oat noodles) and tip picking in Taiyuan, fried meat in Yangquan, fried cakes in Changzhi and fried bean jelly in Jincheng.