Documentary planning copywriting model essay

Documentary generally refers to some realistic movies, which are relatively recent. Documentaries and documentaries usually have the same meaning, so there is no need to distinguish them too widely. The following is a sample document of documentary planning, for your reference.

Documentary planning copywriting model essay 1

First, the topic selection

1. Source: Internet, media, others.

2. What moved you and excited you?

3. Core content, events, people and phenomena

4. Thinking level, enlightenment and appeal

5. Background (social, cultural and historical)

6. Mastery

7. Basic orientation of theme (marginal, common people)

Second, the characters

1. The background and materials of the protagonist (experience, family, looks, small actions, values)

2. People-Difficulties-Presenting the Truth

3. Supporting roles-drama distribution, dissemination and promotion

4. Supporting Role-What is metaphor? The excavation of the protagonist, space

Third, the feasibility of shooting

1. Scenario table, event occurred.

2. Possibility and guarantee of the event.

3. Possibility and guarantee of accidents

4. Symbolic significance of the accident

Fourth, plot considerations.

1. plot turning point

2. The main points of resistance and contradiction

3. How to balance the relationship? Attitude?

4. Feasibility of shooting

This is an outline.

I. Market Environment/Activity Background/Activity Purpose

Second, the target group of the activity.

Three. Activity introduction (time and place)

Fourth, the theme of the event

Verb (abbreviation of verb) props/materials needed for activities

Media resources for the promotion of intransitive verbs.

Seven. Activity implementation plan (time/content/person in charge)

Eight. Activity cost budget

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First, the concept of self-creation

Look at social life, pay attention to the lives of ordinary people, pay attention to details, show the simplicity and happiness hidden in plain life, pay attention to the big vision through small vision, and tap the whole.

The lifestyle of people's families in a society.

It is emphasized that narrative documentaries should be good at discovering, choosing and abandoning, paying attention to the process and perfecting the results.

Documentary focuses on rational thinking, keeping in mind the essence of documentary: objectivity and truth, and giving appropriate humanistic care.

Second, the basic style

The civilian perspective and plain language run through the whole documentary, with the real story as the main line and the real environment and the mental state of the characters as the illustrations, describing the lives of ordinary people's little people, reflecting the simplicity and true feelings submerged by the world, and telling an ordinary and simple story through the lens and explanation, which arouses people's attention and thinking.

Third, the main content

Cross a gravel road, which is the back street of the school. Like all degenerate streets, backstreets have always played the role of reserve forces for school canteens and supermarkets. Although all kinds of goods are dazzling, despite the shouts of well-run bosses, backstreets always run like rusty machines and do not cause any illusions. However, it is in such an ordinary backstreet that there is a couple who care about each other. There are not many words between them, but there is harmony and tacit understanding everywhere in their words and manners. This is the running-in and witness of husband and wife for decades.

The old couple run a hot and sour powder shop, which is built with ponchos. There is not much space, only two tables and a dozen student customers. Because I like to eat hot and sour noodles, I often patronize noodle sellers. The noodles provided by the old couple are not only delicious but also affordable, and of course they have become one of the target stores.

If you eat more noodles, you will get acquainted with the store and look at their words and deeds from time to time. Many times, we will see men take heavy gas stoves from women, and women dry the dust on men's hands with towels; Many times, we can hear women's slightly coquettish happy tone and men's tolerant words. Although life is hard, they encourage each other and maintain the life of the whole family with their hands. Although life is dull, they can find happy information from the simplest place and make life interesting.

What is happiness? This is a well-known but always elusive problem. Looking around the world, our eyes are tired. We might as well focus on the happy people living around us. Perhaps from them, we can find comfort in life and take every step of life with an optimistic attitude.

Fourth, the target population.

/kloc-people aged 0/5-65 have a heart that loves and thinks about life, cares about people's livelihood and cares about people's feelings.

Verb (short for verb) Shooting object

The owner and proprietress of the hot and sour powder shop, as well as individual students and customers.

Sixth, the shooting location

Xiao Xue back steet

Seven. Shooting purpose

From the perspective of ordinary people's families, we can capture the details of happy life, show a kind of humanistic care, convey a harmonious lifestyle, and show the living state and inner mental state of ordinary people in modern society from a small perspective, thus triggering people's thinking about happiness and forming correct values in society.

Eight. duration

The documentary is condensed to about 10 minutes, with a theme throughout, pictures and subtitles, simple but full of true feelings, full of ecological shooting and creation.

IX. Preparations

Choice of subject matter

(1) From the perspective of story selection, happiness is a very common and extensive topic. If we focus on small things to reflect a big mental outlook, the interpretation of happiness will be more in place, thus attracting more people's attention.

(2) In the choice of shooting characters, the boss of hot and sour powder in Backstreet is a very familiar figure, ordinary and simple, and the happiness conveyed between them is the theme to be expressed in the whole documentary.

Interview in advance

(1) Read relevant materials and books and prepare to make a documentary.

(2) Investigate the living environment and living conditions of the research object, so as to have a comprehensive understanding of the research object.

(3) Communicate face to face with the subject, establish a harmonious interpersonal relationship with the other party, gain the trust of the other party, and learn more real information as auxiliary materials for shooting. Of course, improvisation is also a top priority.

consider

Make clear the shooting theme, remember what you need to shoot and tell the audience, so as to select materials in a planned and purposeful way and make the shooting theme of the documentary more profound and reasonable.

breakthrough point

Focus on the truest and smallest plot, see the big from the small, and express a complete theme.

X. shooting scene operation

(1) shooting skills

Multi-scene, multi-angle, high and low position transformation, with a variety of long shots to capture all kinds of details, to maintain the continuity and integrity of the plot. Pay attention to the scene and composition, master the scene scheduling, and leave enough empty shots.

(2) On-site interview and sound collection

Ask questions through chat, with a clear tone and as short and accurate as possible. Pay attention to the integrity of the material sound, pay attention to the sound quality in actual recording, and collect more rich live sounds.

XI。 post production

The method of combining narrative editing with performance editing is adopted. Look at the material first, then cut the paragraph, then cut it initially, carefully, and finally add a few stunts. Use AE as the appropriate title, explain the heuristic explanation, and finally complete the soundtrack.

Documentary planning copywriting model essay II

I. Overview and theme of the topic

In recent years, many street performers have appeared on the streets of Shanghai. Some of them are vagrants, some are beggars, and some are citizen art lovers. After being laid off or retired, they make a living by singing? In order to get rid of the boredom in their hearts, they join a singing group composed of retired workers in the park every day, teach songs and sing, and eulogize the party's leadership and socialist achievements with pious hearts and expressions. In those passionate songs, in an atmosphere of collective hypnosis, they went back to the past through time and space, reveling in the glory of the past and looking for those lost dignity. At night, they came to the bustling city on an empty stomach, walked boldly under the glow of neon lights, carefully avoided urban management team members and police, turned on musical instruments, cleared their throats and sang to pedestrians. Those songs are no different from those in the daytime. The only difference is that they have an extra cash box in front of them. In this box, there is usually a signboard with words to win people's sympathy and some hopes. Some coins in the box can maintain their lives and even realize their dreams. In the busy streets, they express history and reality with songs, vent their happiness and sadness, and pray for an unpredictable tomorrow.

This life is not static. Their songs spread to Hongkou Park, and many singers gradually alienated them under the domination of superiority. And some of them will give up singing because of this pressure. Noisy, on and off, lively and complicated. In the process of Shanghai's development into an international metropolis, the city is changing with each passing day and the weather is myriad. However, some insignificant people are thus hidden under the brilliance of city symbols. Although they live on the edge of society, they live tenaciously and poetically with the tenacious will and attitude of that generation to prove that they are not submerged by the huge urban wave.

They are not the elite of this city, but they do exist in this city and are an inseparable part of this city. Looking for the dignity of life on the edge of the current society can be regarded as the theme of this film, or I want to express my own theme.

Second, the construction of character images

Fang Liu Sheng

The 58-year-old Fang grew up in a poor family, and later became a door-to-door son-in-law, always feeling that she could not lift her head. To this end, the old house has worked very hard in the factory and has been rated as an "advanced producer" for many years. Only by winning the prize, the old house felt that it had saved some face. In fact, what old people really like is music. He joined the Shanghai Philharmonic Amateur Choir with his accordion on on his back. As soon as the stool came on stage, all his inferiority disappeared without a trace. But this hobby also takes up a lot of his time, which makes the factory and his family very angry. He was declared laid off ten years ago, and then his wife and two children abandoned him. The old house only has a laid-off income of more than 200 yuan, but it also has to bear the maintenance fee of more than 300 yuan for its son. In desperation, it had to drag a broken leg, take up the accordion and take to the streets and start an acting career.

Finally, I got a monthly pension of 1000 yuan, and the old house can rest. But my youngest son, who has been working since he graduated from technical secondary school, was suddenly admitted to night university. It is said that the monthly tuition fee is as high as 2500 yuan. Peng Pu's workshop was rented out by ambitious Fang. He rented a cabin in the old street of Liyang Road in Hongkou. The difference between pension and rent was given to my son, so the living expenses of the old house can only continue to count on the old accordion. The old house told me that my son is really good and comes to see himself once a year. I really hope he can become a talent.

There is a sign on the singing box in the old house. At first, it was "laid-off disabled buskers", then it was changed to "laid-off buskers", and finally it was simply changed to "Happy New Year". The old house said that we used to make money by sympathy, but now the street singing competition is becoming more and more fierce, and we have to make money by art.

In recent years, the old house has accumulated some money by singing in the street. The brand-new safe in the dilapidated house is getting more and more full, but the hygiene is getting worse every day. "I don't know how long I can live" has become his.

A catch phrase. In the new year, the old house decided to donate 10 thousand yuan to do a good deed and build a shed for the old people singing in Hongkou Park, so that everyone can sing in rainy days and winter.

Introduce other characters in the film, such as Shi Jing, Ding Renhua, Zhao Hongmin, Chen Heng and Lao Qian (omitted).

Third, the title, narrative, structure and style

Title: In our symbolic society, people who don't have "proper" jobs have always been called "social idlers", which is actually the meaning of the film's title "idlers".

Main line: The existence of this street singing band, the reasonable conflict between street singing and urban management and security guards, and the conflict between the old people who sing and relax in the park-the origin, development and resolution of these contradictions will constitute the main line of this film.

The dividing line: Fang, Shi Jing, and the memory of history and their conflicts in real life.

Structure: parallel editing street singing, park singing practice, their respective historical and real life, and even some public events (such as temperature, energy saving, price and traffic) that are happening at the same time in Shanghai, from this intersection, either confirm the internal relationship of a concept or show some uncoordinated helplessness, express and deepen the theme in the continuous establishment and resolution.

Style: This is a typical documentary about the city. The grotesque scenery of the city and the visual symbols symbolizing super rules in megacities will form a huge contrast with the wandering state of these little people's lives and their hidden desires. For the former, I will show it with a very neat picture and a serious attitude, just like the style of news and special topics; For the latter, I will try my best to push the camera into the subject and capture their inner struggles with full-body or even large-scale close-ups (of course, some limitations of DV equipment also force me to adopt this style).

Sound is also an important element in this film. The solemn voice of TV broadcast, the chaos and noise of the city, the tranquility and peace of the little people's homes, and the enthusiasm and piety expressed by the songs are all important symbols of this film, which will play an important role in the rendering of emotions and the mutual digestion of meanings.

Documentary planning copywriting model essay 3

I. Thematic selection

Students of different ages, grades and living and learning conditions are connected in series with the main line of upgrading from junior college to undergraduate, aiming to show the life and spiritual influence and change brought about by upgrading from junior college to undergraduate, and express a positive expectation. Two. Shoot what?

1. Differences between students preparing for the college entrance examination and other junior college students in their life and study status (including classroom study, preparing for exams after class, learning about the college entrance examination from seniors and teachers, starting and studying public courses, and understanding and views on the college entrance examination).

2. Through interviews, show the differences between students before and after upgrading (teaching methods, curriculum, changes in students' knowledge and understanding before and after upgrading).

3. The intention of the graduating college students (what is the employment prospect of college students, and whether to choose a job or a postgraduate entrance examination)

4. Teachers' views on the undergraduate course (similarities and differences between ordinary undergraduates and undergraduate courses) 5. Investigation on the employment situation of college students

6. The living conditions of ordinary undergraduates, as well as their understanding and views on the students who graduated from junior high school. record form

Through a theme, with pictures and subtitles, typical characters are selected for follow-up shooting, and the details show shooting and creation. Four. Shooting method

(1). Shooting skill

Multi-scene, multi-angle, high and low position transformation, using a variety of long shots, focusing on the truest and smallest plot, expressing a complete theme from small to large, maintaining the continuity and integrity of the plot. Pay attention to the scene and composition, master the scene scheduling, and leave enough room for post-production.

(2) On-site interview and sound collection

Ask questions in chat, try to be concise and go straight to the point. Pay attention to the integrity of the material, pay attention to the quality of the actual sound recording, and collect more rich live sounds. 5. Paragraph level

From junior college students, college students and ordinary undergraduates, three lines run through, which is very important for learning and students.

The live broadcast and other content are displayed in a parallel structure, and gradually deepened according to time and character clues. Each independent content consists of these three parts. 6. Shooting style

The content of the whole film is driven by typical characters and details, and each clue has its own characteristics and mutual penetration. When shooting, attention will be paid to the integrity and coherence of each clue. It is this integrity and coherence that makes the style of the whole film tend to be story style. Seven. Musical form

Music forms are generally selected according to the priority of movie content and the performance of characters' state. But for the content with less obvious rhythm, it is mainly light music. The purpose is not to deliberately emphasize and highlight the content, but to let viewers appreciate and understand the content to be expressed in the film. Eight. post production

The method of combining narrative editing with performance editing is adopted. Look at the material first, then cut the paragraph, then cut it initially, carefully, and finally add a few stunts. Use AE as the appropriate title, explain the heuristic explanation, and finally complete the soundtrack.

Documentary planning copywriting model essay 4

First, the background of the topic

Yongle Palace, also known as Dachunyang Wanshou Palace. It is a national key cultural relics protection unit, located in the east of Longquan Village, 3 kilometers north of Ruicheng County, Shanxi Province. Yongle Palace was built in the Yuan Dynasty, and it took more than *** 1 10 years to build this grand Taoist palace-style building complex. Yongle Palace is a typical architectural style of the Yuan Dynasty, with thick bucket arches staggered layer by layer and few carvings around it. Compared with Ming and Qing architecture, it is more concise and clear. The south and north of several halls are the central axis, which are arranged in turn. In particular, the walls inside the palace are covered with carefully drawn murals, which are rare in the world for their high artistic value and quantity. When you come to Shanxi, you must not miss the opportunity to enjoy the murals of the Yuan Dynasty in Yongle Palace. The palace is large in scale and sparse in layout. In addition to the mountain gate, the central axis is also lined with four high halls in the Yuan Dynasty, such as Longhu Hall, Sanqing Hall, Chunyang Hall and Chongyang Hall. These Yuan Dynasty buildings are excellent heritages of ancient buildings in China. In the overall layout of the building, it has a unique style, and there are no attached buildings such as pavilions on both sides. In terms of architectural structure, it absorbed the "building method" of the Song Dynasty and the "column lowering method" of the Liao and Jin Dynasties, and formed its own unique style.

Second, the significance of shooting

The murals in Yongle Palace cover a total area of 960 square meters, with rich themes and superb painting skills. They inherited the excellent painting techniques since the Tang and Song Dynasties, and combined the painting characteristics of the Yuan Dynasty, forming a valuable style of Yongle Palace murals, which became the most attractive chapter in the temple murals of the Yuan Dynasty. These are very helpful to people who study painting, and can also let people know more about Taoist culture.

Third, the shooting content

Shooting can be divided into two parts, one for architecture and the other for murals.

Fourth, the shooting location

Ruicheng county Yongle palace

Verb (abbreviation for verb) blasting time

202 1 year 1 1 month ~ ~ ~ 65438+mid-February

Cooperative mode of intransitive verbs

A joint shooting group is composed of the shooting group of Radio, Film and Television Management Cadre College and local TV stations.

Seven, shooting equipment

A digital device (DP800) and two tapes.

Director's exposition

The Yongle Palace was filmed to let more people know about the Taoist culture in China. Its structure is not complicated, and its expression is still branded with traditional impression. However, the vivid shooting of cultural relics in the film makes this film better fulfill the functional appeal of cultural implication dissemination. Cultural relics are still, but the director must work hard on the lens and lighting modeling to make them vivid, infectious and dynamic. Only by using subjective lens and motion lens can the dynamic shooting of cultural relics be incisively and vividly, and the cultural relics can be shaped into vivid roles to attract the attention of the audience, thus realizing the functions of cultural propaganda film display and cultural communication.

The style of the film outlines the cultural atmosphere as warm as possible. The whole film is separated by small titles with Taoist characteristics, with background music as the main part and narration as the supplement. The rhythm of the whole movie should be relaxed and combined with speed. Motion shots are often used on the lens, and murals can shake at a constant speed. The light is mainly surface light. The commentary should be vivid and full of energy. The editing style of the film determines the final form of the film. Smooth pictures, slow and steady rhythm control, and dynamic and static lens make the image have a bright and true visual aesthetic feeling.

I guess you like it.

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