How to operate and promote new media

New media operation and promotion methods include: push, mutual push, soft text, video marketing and exposure.

1, push

I found all kinds of gifts to suck powder and spent a lot of manpower and material resources on it. There are fans, and many of them are concerned. I stopped paying attention after I got the little gift.

Step 2 push each other

I found some official WeChat accounts, Weibo, which operated well and paid each other. Write some soft articles. (I didn't launch my own official WeChat account at first, just paid for it, which had some effects).

3, soft text

The content must be attractive, and write some words that are of interest to the public and are currently flowing. After writing it, publish it to major industries and their own websites.

4. Video marketing

Record a high-definition video and find some related video content for secondary processing. The best effect is to insert a QR code into the video to guide the user's attention.

Step 5 expose

Use Weibo or QQ space to reply or comment, insert keywords in the reply or comment to advertise, but pay attention to euphemism, and it is best to recommend it in the tone of a third party to attract others to add your micro signal or QQ number. It is also important to grab a good position, so as to improve your exposure.