From the media promotion, teach you how to promote.

It is difficult for grassroots to be famous from the media, and it is not easy to write from the media to make money. First of all, you should have perseverance, then you should choose a topic or theme that interests you, and finally you should learn how to promote your own media platform. And how to accumulate more internet contacts? For those self-media people who have no fans, no users and no traffic, making money is a distant thing. Therefore, self-media friends who are in a negative state must try their best to promote themselves to readers. Although there are many ways to promote yourself, it is most beneficial to choose the one that suits you. 1. Make friends with your readers. No one reads the article you have racked your brains to write? Do you want to think about the reason? Is the article not attractive enough? Or did you not promote it yourself? Many media people choose QQ space as a publishing platform, but have you ever thought that your friends are potential readers? Of course, only people in this circle will be interested in writing IT articles. Even if most of your friends are in the IT industry, why do others take your space and don't interact with your friends often? Maybe your friends have forgotten your existence, so don't bother. When you have nothing to do, step on the space more, comment on what your friends say, or give your friends a compliment with software. 2. Learn how to show personal charm. It is better to use words to attract readers with personal charm. In fact, the two are equally important. Therefore, media people should learn to package themselves, especially grassroots media people. Sometimes comments are spicy, or you can often take some photos of your life in QQ space, introduce your friends and family, usually help your friends more, and even hold some offline parties to make others feel that you are warm and humorous. 3. Give the reader some benefits regularly. Friends often come to see your space log, which is also a fan level. Then it is normal to give some feedback to such fans. It is more practical to have a red envelope grabbing activity and give out some red envelopes. Although there is not much money in the red envelope, it is a process of appreciation and communication. Some people say that the self-media without dry goods will definitely fail, but the content of dry goods is very few after all, and not everyone is willing to share it. Winning from the media or writing. The same IT comments, the same ideas and different writing styles have different effects. It is humorous and interesting, and everyone likes to watch it. Official rigid reading is boring. 4. Warm up resources with people * * * There are not a few grassroots self-media people now, and most of them write online comments. Can we get together to keep warm, and more than a dozen self-media people who write the same theme can get together to push each other's articles, which can completely achieve the purpose of sharing fan resources. This is a good way to realize traffic, but only if people from the media can trust each other enough. Are fans and traffic equal and at the same level? 5, celebrity WeChat WeChat official account recommended that if you open a WeChat self-media platform, then you can make more use of your circle of friends. Many friends have been recommended by WeChat official account, a celebrity WeChat, and at least thousands of new fans can be added. If you have similar well-known account recommendations around you, if your content is not bad, you can also quickly grow a lot of fans in a short period of time. 6. Recommendation of the first type of media resources: I know that the first fans of WeChat WeChat official account in many media types were imported from search websites. They all put the QR code on their own websites, and users add attention by scanning the QR code. The second category: Many well-known Internet commentators, because of their rich experience in the Internet and unique views and opinions on the Internet, usually become special contributors to four major news websites, such as Science and Technology Channel and New Media Science and Technology Blog. These websites often invite them to contribute, and when they send them articles, they will attach their profiles, WeChat WeChat official account, QR code, etc. This will not only help the website to provide good content, but also enhance the website's popularity and promote their WeChat WeChat official account. 7. How to cooperate with merchants to promote this cooperation? You think, you don't accept them to help them expose publicity. That's not just telling the diners at the scene during the interview that everyone can scan our QR code today. Anyone who scans the QR code can give away a bottle of drink. At the same time, we will often share some delicious food with you. You don't have to consider profit first in the early stage. Powder absorption is the most important thing. Not much to say. Interviewing only two people a day can attract hundreds of fans, right? 8. Cooperate with university associations. This kind of activity is most likely to attract university communities. You can set a theme. For example, you can contact some community leaders and ask them to choose some representatives from the media to carry out the theme activities of finding food in summer with a university community. Then we can make a happy video together and come back to attract a group of fans. Does this also increase the exposure and the number of fans? What is the intention of doing this? In fact, it is a sense of participation. As a media player, we should pay more attention to the user's sense of participation. Of course, you can also choose a few representatives from fans who care about you to participate in the filming activities. In fact, everyone is curious about making videos, and most people have the desire to make videos. 9. Carry out offline activities to promote the media. You can use your own platform, such as your official WeChat account, and then post recruitment information to recruit two small members, and follow us to various places to find food for free. The advantage is that you can try it for free, take photos with the staff and give beautiful small gifts. As for how much to recruit, it's up to you. What are the advantages of doing so? First, you can follow your official WeChat account through these small members; Second, with the help of these small members, they can share the video to her circle of friends, QQ group and other platforms, and also let her classmates and friends pay attention. In this case, can you increase the number of fans, promote your own brand for free, and find two handyman? 10. In addition to offline promotion, online promotion is also needed through self-media promotion of post bars or forums. Some post bars related to self-media topics can post your video, but the title can't be too advertising. Besides posting delicious food, you can also find some local forums in Zhengzhou. Although the forum is decadent now, it is undeniable that there is still a certain amount of traffic on the forum. If you can't post directly, cooperate with the forum. For example, when you go out to shoot, you can make a whole advertisement for a forum. Then in the name of cooperation with a forum, it is also desirable to publish some activities on the forum and share some food practices.