How to promote online stores?

Question 1: How to promote an online shop? We know that there are two preconditions for advertising. One is the need of products, and the other is the better quality of products. Publicity websites are no exception. If your website is made of free resources or the content is nothing new, you'd better not waste your time here.

First, choose the right forum.

Forum publicity is to choose a forum with its own potential customers; The second is to choose popular forums, but being too popular also has disadvantages, because posts are quickly overwhelmed by other posts, and there are too many people, so it is difficult to log in; Third, choose a forum with signature function; The fourth is to choose a forum with link function; The fifth is to choose a forum with modification function.

Second, choose a navigation website.

If you want to promote it on many websites, you need to find a forum entrance URL. At present, navigation websites are familiar with hao 123 and 265, such as 5566 and 999 1. It is difficult for the station to be included in Hao123,265, etc. So, what are we going to do？ We can cooperate with small websites. Now there are many online websites. You can also log in!

Third, there must be an ambiguous topic.

An ambiguous topic can make people fantasize, easily make people think crooked, and give people a feeling of still hiding half her face from us behind her guitar! This will arouse people's curiosity and will naturally enter your topic. Look at your post! Only in this way can the click rate of your post be high! Of course, the topic should be related to the content.

Fourth, the content should be controversial.

The content is not controversial, people just read it and rarely leave a word! So the content should be controversial. If you really can't think of a controversial topic, try to write something about men and women! The posting rate of love, love and love is generally high!

Question 2: How to promote your Taobao shop? Hello! If the store opens, who will know your store if you don't take care of it? It's like opening a shop in a sparsely populated place like a ravine! Therefore, we must find ways to let more people know and see the store and increase the number of visitors to the store. You can also improve your popularity, because there will be store information everywhere you appear.

First, the general method

1. Use all chat tools (Want Want, QQ, MSN, etc. ) Promote it to your friends.

2. Name a good shop.

3. Design personalized signatures and decorate beautiful shops.

4. Make good use of your recommendation space and window space.

5. Give your baby a name that is easy to search.

6. Participate in more forum activities, send more essence stickers and replies, and earn silver coins to buy baby recommendations.

7. Make more use of the free pat publicity function.

8. Take the initiative to contact buyers and provide pre-,mid-and after-sales services.

9. Friendship

10. Gift packaging

1 1. There should be constant promotions in the store.

12. Pay attention to the peak period (3-5 pm, 8- 10 pm) when the baby is put on the shelves.

13. When publishing something, try to set the time at 7 days, because if you choose 14 days, Taobao will automatically rank your products in a relatively backward position when publishing.

14. Create your own personal space. Posting and replying will be a good window to promote you. Of course, the premise is that you first make a signature map in personal space management.

15. It is also very effective to publish your own articles and paste your own classic baby pictures in relevant forums.

If you leave messages in forums, Want Want and other public places, you will naturally leave your Taobao number, and others can follow your Taobao number into your store. The greater your influence on those occasions, the more people will naturally enter your shop. There is no end to learning, come on! Your business will definitely get better! !

Second, how to increase the publicity of shops

Problem 1: There is not enough time to take care of the store.

I didn't open a shop on Taobao. I always felt that opening a shop on Taobao saved time, effort and worry, but it was not. Many friends of Taobao say that opening a store on Taobao is more tiring than opening a physical store. In fact, it is! Time can't be well guaranteed, which is really a big problem! What a pity that customers will leave when they see that you are not here! Such problems mostly happen to sellers of * * *. Solutions and remedial measures:

1. People can't be online, try to keep the phone turned on, Want Want stays online, and set automatic reply, automatic. . . . . Please come to my space, there are only 5000 words here.

If you think it is helpful, please click "Adopt as the Best Answer" on the right, thank you!

Please come to my space to see more knowledge. My original space has nearly 100 articles and more than 400 visitors every day! But in order to help Taobao friends answer questions, I accidentally told a wrong phone number to Taobao friends, and my Taobao number was frozen as a result! ! What a grievance! ! I have to re-register this number. I like making friends very much! My main purpose is not to open a shop in Taobao. The world is big, and being together is a blessing; The vast sea of people, knowing each other is fate! So, I came to Taobao just to make friends! I like helping others very much, because while helping others solve problems, I can urge myself to try to find solutions to problems, which is a good opportunity for me to learn and improve!

Question 3: How to promote the newly opened Taobao shop and introduce 9 tricks to the landlord to make your business roll in, but remember to give me a gold medal.

1, signature file. Where do tourists come from after the store opens? Posting on the forum is a practical and affordable way. When posting, remember to set the signature file of your user name as the introduction or link of the store, set the signatures in all your mailboxes, just write down your store address, and then describe it in words. In this way, when you send a letter to others, advertisements will be distributed along with it.

2. Friendship link. After the store has been open for a while, you can contact other people's stores and exchange friendly contacts. By exchanging shop links and forming a small network, we can enhance each other's influence. Try to choose people who are not in your category. On the one hand, there is no competition; On the other hand, they can promote each other well.

3. Joint promotion. Simple friendship links have limited functions. And if several sellers cooperate, joint promotion can have different effects. Try to find complementary shops. For example, photo book monopoly and digital camera store cooperation.

4. Learn to seize every opportunity to publicize. Some buyers like to buy things, so you can go to the market more often. No matter where you see what others buy, it is the same as what you sell, you can leave messages or send letters to each other.

5. Be a careful person and take part in more activities. Many C2C websites will have some promotional activities from time to time. Discover these related activities at any time, pay more attention to the latest developments, and strive to make good use of these activities, such as essay writing and charity sale. You can sponsor prizes or donate money to let more people know about you.

6. Join a business alliance. There are many benefits, I can know many sellers, and leaders will organize parties or training exchanges regularly, which is also very helpful to improve my popularity.

7. Use some shopping forums. Leaving your store information on it will bring a lot of traffic!

8. Use comparison shopping websites. Comparing shopping is also an opportunity platform for online shop owners to display their product information. This comparison shopping website adds comparison function and vertical search technology, which can increase the exposure opportunities of our products, and what we need to do is to submit a list of relevant product information of our store to these websites. Recommend several good websites to you: search comparison shopping, yaya shopping search, etc.

9. Does your family know that you have opened a shop online? Do your classmates and friends know? Be sure to tell them at the first time. Leave a message in the alumni record so that students can share the joy of opening a shop with you.

Question 4: How to promote the new online shop? Focus on persistence, find a method that suits you best, and then stick to it, and it will definitely pay off.

1SNS online shop soft text promotion method: SNS type online shop is very popular now. Going to SNS online stores is mainly to add hundreds of users to several popular SNS online stores. Then choose the appropriate soft text, attach a reasonable online store link, and post it in your own log. Let some of my friends share it and let many people pay attention to articles and online stores.

2SNS online shop API cooperation promotion method: If you or the following employees have certain technical strength, you can develop some small plug-ins related to your online shop products and insert them into the school and into the sea. As long as there is an open APISNS online shop, plug it in. Now many online stores are doing this. Go to the campus to see what open application sequences there are, many of which are provided by some small online stores, and there are more or less advertisements hanging on their own online stores. Moreover, the earlier this market is made, the better. Many SNS online stores are just trying to develop API audits, and the requirements are not particularly strict. In the future, if there are more online stores, it will be difficult to insert them into SNS online stores.

3 favorite promotion methods: add some pages with wonderful contents to QQ bookmarks, Baidu search, Yahoo collection, etc. Let netizens who like these contents read the collection.

4 moderator alliance promotion method: this method is suitable for the promotion of online stores in forum communities. That is to say, it's good to join some moderators' alliance, such as Daqi moderators' alliance. Every day you submit some wonderful content of the forum, waiting to be hired by the relevant channels. Once hired, it will bring you a lot of IP. At most, it brings more than 3W IP hits to online stores in two days.

Reply to incremental launching method: Actually, I don't know the name of this method, and its limitations are very small. As far as I know, it is only used in the hodgepodge of cats. Let's call it reply topping for the time being. This method was discovered by accident when I was looking at the IP route of an online shop. The other day, I found that there were more than 200 IPS in a post of the cat flutter, but I knew I didn't go there to post promotional posts, so I felt a little strange. I went to that post and found that someone put a link in the online store and replied to the top, so it brought me more than 200 IPS. Later, I went to chat with some netizens who often mixed cats, only to know that I could use a kind of "Yuemingfu". Moderators can't delete, as long as the administrator has the right to delete, so in general, it can be set for a period of time.

Award-winning registration promotion method: a promotion method to increase the number of registered members. Generally speaking, everyone is using prize-winning registration or some incentive registration methods to promote it. Nowadays, people are very unprofitable and will not do it.

7 free game promotion method: free games are free games in an online store, but they should be consistent with the theme of the online store and interesting.

8qq group promotion method: join dozens of qq groups in each qq and send them to online stores once a day. 50 qq on average * 50 QQ groups * 50 people in each group = 75,000 people watch. If there are more qq, join more groups and join large groups, the publicity effect will be better if there are more people in each group. Even if qq users who are not online are excluded, the effect can not be underestimated. Be patient and not afraid of being kicked. In addition, QQ group can send emails in groups. For example, you can recommend the wonderful content in your online store in your email.

9 search engine promotion method: novice webmasters are most keen on this short and fast method now. The function of searching online stores is to integrate network resources, find the most suitable online store content for netizens, and bring traffic to other online stores, which is an unexpected side effect. Many webmaster online shop promotion columns seem to have become seo areas. The best way to seo is to standardize the web page code, which is fast in access, unique in content, less repetitive, useful and unique to netizens.

10 Soft Text Promotion Method: Write an article, or quote a good article, and add your own website skillfully.

1 1 blog promotion method: soft articles should be published. One is sent to forums, article stations and one to blogs. There is an advantage of putting it in a blog, and it will not be deleted at will.

12 media promotion law: let traditional media, newspapers, television, radio and so on report.

13 mobile phone promotion methods: wap online shop, mass SMS, ringtone prompt, etc. Mobile phones are becoming more and more powerful, smaller and more handy, and easier to carry. In the future, the number of mobile Internet users will definitely exceed that of computers.

14 Webpage promotion method: improve high-quality webpages, pictures and posts to Webpage websites and online aggregation shops. There can also be a lot of traffic if recommended.

15 forum promotion method: register dozens >>

Question 5: How does the newly-opened online shop publicize 1 in the community and post a reply?

You can't just look at the quantity, the most important thing is the quality of the post!

2. Send soft advertisements to other forums.

In addition to Taobao community, other forums should also be visited more. By the way, sending a few small advertisements can also improve the visibility of your store and bring some traffic to your store.

3. Friendly links

This is also one of the methods that everyone knows, so don't bother.

4, baby shelf time

When you are a baby, you'd better choose to go to the baby when the popularity is strong!

5. Set the baby's name reasonably.

Most of them contain popular search keywords, which can increase the chances of baby being searched and naturally increase the chances of being bought.

6. Use the window to make recommendations.

Be sure to recommend the baby that is about to be taken off the shelf. It is best to look good and cheap. Only in this way will buyers be more interested in patronizing your store!

7. Make good use of evaluation management.

Evaluation management includes the evaluation you give the buyer and the evaluation the buyer gives you. When we evaluate buyers, we can make a small advertisement appropriately. Anyway, it doesn't cost money or trouble, and it can also play a certain publicity effect. Why not?

8. Use shopping mall information for publicity.

In our own shop, we can leave messages at will. Write down our advantages and promotional information here, so that buyers may see this information after coming to our store, which will increase the chances of buying.

9. Use the baby to describe the template

When choosing a baby description template, be sure to choose a template with illustrations on the side. In this way, when we describe a baby, we insert pictures and links of other babies beside it. When a buyer reads the description of the baby, he will click on the baby he is interested in, which will increase the chances of our baby being browsed.

10, log in to major search engines.

This scheme is not difficult, just find the entrance of major search engines, fill in your store name and address, and submit it directly.

Question 6: How to promote online stores will be very effective, both inside and outside the station. I have been doing it for several months. At first, nothing will touch many personal feelings. Beginners want to do well. It is important to go home well, but your efforts are inseparable from reminding everyone. I want to say that everyone must pay attention; Don't be cheated. I came here through my own efforts. Patience-friends learn from each other. If you are the one, =

Question 7: How to promote Taobao shops? First of all, you can tell your friends and colleagues that you have opened a shop on Taobao, and ask them to buy some in your shop if necessary. I didn't know you very well at first. Of course, I can find friends to improve my credibility. In fact, most sellers value your credibility now. If your credibility is low, ordinary buyers will not come to see it, let alone baby.

You can promote your own store through "essence stickers, marketing methods and promotion channels". Let me tell you a few free promotional tools to enhance the popularity of the store. You can try it first:

1. In order to enhance the popularity of the service store, customers must first know what their target market is, who the target customers are and who will shop in the store, which involves the positioning of the store. If you don't even know who will visit the clothing store, then publicity is nonsense.

Products have product positioning. Only when the store has a clear positioning can it better understand the needs of consumers and better meet the target customers, thus winning their favor. Otherwise, grab your eyebrows and beard, and in the end you will only draw water with a sieve.

Step 2 facilitate

The principle of convenience occupies a place in 4C marketing theory. The so-called convenience principle is that everything is to facilitate customers' shopping and enhance the popularity of clothing stores, which cannot be ignored.

1), optimize the in-store environment and make it convenient for customers to shop.

Relevant theoretical research shows that more than 70% of customers' buying behavior is decided temporarily during the shopping process. Optimizing the decoration design of shops in the shopping environment can not only attract more customers, but also be bought by customers, which is an effective way to enhance popularity. Sorting out the classification of your store is also the first condition to provide good convenience.

2) Advertise, post and reply.

You can wander around the community at any time to see other people's posts, what interesting things have happened around you, or your own difficulties and suggestions. If you refine the post, it will increase the traffic of the store. The traffic is up, not afraid of no business. Maybe many people think that people who wander around the community generally sell things. Remember that sellers are very good potential customers, so we must seize any potential customers.

Don't be stingy with your through train and taobao guest.

Many sellers say that making a through train and taobao guest are burning money. Actually, I don't think so. At the beginning, we all paid 200 yuan a day and were clicked by many malicious sellers. But there is no doubt that our through train does bring a lot of traffic. Although the transaction volume has not improved significantly, it has also increased popularity on the one hand. You can think about it, in today's Taobao industry is so developed, the majority of buyers are buying. How can you shop around? Most of them use keywords to search, so using good keywords will greatly increase the flow of shops. Here, we must remind sellers not to blindly listen to Taobao Xiaoer's ideas. In the field of keywords, it is king to let sellers explore their own research.

And baby description is also very important:

A. Establish baby keywords with real relevant value. Do you design content only for search, or only for your visitors and customers? The answer is both.

B, the location of keywords is particularly important, you can insert store announcements, promotion areas and other related places in it.

C, the most important thing is the baby name itself. How should I name the baby on the shelf to make it easier for buyers to find your goods when searching? In my opinion, you can refer to the popular keywords in Taobao's product classification and put them in your product name. You can also add brand name, function description and so on. At the same time, think of yourself as a buyer. Suppose you want to buy a baby in Taobao, what kind of baby name would you search for, and then use this as a naming principle to give the baby a correct name.

In short, you can do many articles on the baby's name. It's just that the more thoughts you spend on it, the greater the chance that a novice seller's baby will be searched, and the faster your store traffic will increase.

With traffic and effective management of the store, traffic can be turned into transactions.

It is difficult to make a real thing at first. Let me remind you first: if you haven't sold your baby for a few months, you can switch to virtual first, which has the potential to make a comeback, but the key point is to endure loneliness, be persistent, and be prepared for no customers in the early stage.

I suggest you go to Taobao community more often >>

Question 8: How to do publicity activities in your own Taobao shop and see what activities you want to do.

Question 9: How to promote Taobao stores? Let me share my summary with you:

1, through train promotion. As we all know, this is a road that many small sellers can't catch up with. Despite Taobao's vigorous publicity, I feel that we small sellers with thin capital can only give those big sellers a tiptoe. Ha ha, otherwise, how could so many MM say that the through train is burning our money? Of course, business is good for shopkeepers who can afford bidding words. Parents can also try.

2. Taobao promotion. A few days ago, this new industry even had a guide to TV 2, which will really create another wave of myths. For us shopkeepers, as long as we give some profits to Taobao customers and then someone helps to promote them, I feel it is also a good promotion. The only regret is that few people know or are doing Taobao promotion now, but I believe that these will be another major success of Taobao in just one year.

3. Station letter. It seems that this function is mostly used by Taobao staff to inform activities and those bad guys who brush their reputation professionally. I feel that they are disgusted with people who brush their reputation and find an agent. I've been using this method, and I haven't figured out how to send letters in groups on the site-I don't know if it's effective for us sellers to send the new models of our stores to those MM.

4. Send a group of Want Want friends. Mass mailing is a common way for me to send it to my friends, but it is sent to customers who have bought or inquired, so I seldom complain. If someone is really unhappy to receive the message, they will tell me to apologize immediately and then invite me to unplug it. I feel the effect is still good. After all, these guests have communicated with themselves, bought or inquired about products.

There is also a kind of news that people sent to me in groups. I don't know that one of them specializes in searching customers online and then sending them shop information in groups. Curie learned in Honesty and Fraud Prevention that many people don't like these mass messages. I have two feelings, one is those websites that specialize in fishing, and the other is websites that brush reputation. I really hate these two kinds of information, hoping to put an end to them, but the other one is the owner, the store contacts and the way of publicity. I feel excusable. If you feel that you are at the bottom of the grade and can't afford the promotion of through train, you can introduce this kind of advertisement. On the other hand, if we are buyers, it is also a good promotion to browse on Taobao. Maybe we were just thinking about buying that thing, or maybe we just wanted to go shopping, and then the store recommended it. By the way, it promoted sales, which I think is also a great pleasure. If you complain when you see this kind of advertisement, it's a bit unclear. The purpose of Taobao is to let everyone shop online!

5. Want Want Group. Now everyone knows that there are Want Want groups, and there are many shopkeepers who advertise in Dingqun. Of course, there are also many people who have been kicked out, and the ones who have been suppressed are basically an advertisement for a few minutes. Hehe, to be honest, I have tried advertising occasionally, and I really don't know if it has any effect. I always feel that there may be business in this way.

6. Consumer protection. What can I say? I think it's obvious. Guests trust it, that is, guests who accidentally enter the store may choose to compare with this.

7. Wangpu. I don't think the effect is obvious, but this can satisfy my own decoration habit. Girls always want their shops to be beautiful.

8, posting, writing posts, I don't know if this method is good. I am studying hard at Taobao University and forums now, so I must increase the number of views.

Question 10: How do online stores publicize? I teach you beginners. I have been doing it for six or seven years, and my income is ok.