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How to distinguish licensed and parallel mobile phones

Briefly introduce the concepts of parallel and licensed mobile phones.

Although many people are familiar with the basic use of mobile phones now, too many people don't understand the difference between parallel imports and licensed products when purchasing machines, and even many people think that parallel imports are inferior goods and fakes. In view of this, I will now give you a brief analysis and introduction.

So what is permission? I now include the definition of "licensed goods" that we generally refer to only based on China! In China, licensed products refer to mobile phones whose products are taxed by customs, licensed by government documents and protected by law. Mobile phones are truly authorized by the government and relevant institutions, and then distributed to the market by agents at official prices. So what is a mobile phone license? Just like a car, every car needs its own legal license plate, otherwise it is a black car. So what's the use of this mobile phone license? First of all, it represents the symbol of licensed products. Second, it gives each licensed mobile phone a unique ID card. Third, control the number of mobile phones entering the market and determine the price of mobile phones. So as long as it does not meet any of the above conditions, it is parallel imports. Parallel imports in the domestic market are divided into four categories. The first is the smuggling machine, which has the best quality and the most expensive price among all parallel mobile phones. The second category is the labeling machine, which has the second highest quality and is made by some foreign manufacturers or other enterprises with technical strength in an underground factory in China to make profits. The third category is the assembly machine, and the quality is again. This kind of parallel machine is imported by some manufacturers, which produce their own accessories like building blocks and then piece together and weld them together. The fourth category, with the worst quality and lowest price, is a pure refurbished machine, like Sony Ericsson T6 18. Just change the screen, change the shell and brush the mobile phone system, and T628 will be produced. Because the price difference between the two mobile phones is about 500, it is profitable, but the quality is very unstable. Generally, as long as the purchase point is a little more formal, the parallel imports we buy are all Class I parallel imports, and the quality can be assured. This kind of parallel imports are smuggled goods from abroad, with novel styles (even styles and colors that can't be bought at home) and high quality, and can be brushed manually, so the function and quality may be better than licensed goods. (You can check the mobile phone software version through the engineering mode) Moreover, it is tax-free because it enters China in batches or by other means. The other three categories are generally not for their own needs, unless they are bought in too informal places, they are unlikely to buy them. So what are the benefits of buying parallel imports? In addition to the price factor and the above reasons, it is more important to provide parallel maintenance in China at a low price. For example, Sony Ericsson, a new high-end mobile phone on the market now, costs more than 6,000 yuan, while parallel imports only cost more than 4,000 yuan, with a price difference of more than 2,000 yuan, while the price difference of general mid-range phones is more than 1000 yuan, especially Samsung's. However, the domestic maintenance and upgrading costs are generally only from 20 yuan to 50 yuan, so it is tempting to buy parallel imports. If users buy mobile phones for practical purposes, then parallel imports are a more cost-effective choice for you. (But please note that although our laws are not perfect, this kind of behavior still has legal responsibility. What are the advantages of buying licensed goods? First, the licensed goods are definitely three guarantees, so if there is a problem, you can guarantee it for free and upgrade it for free. (Not only computers are upgraded, but also mobile phones are frequently upgraded. Upgrading may make the phone run faster and improve some bugs. ) enjoy all the services of all chain stores and maintenance points in the country. Moreover, licensed mobile phone batteries are also licensed, with guaranteed quality, stable software operation, good compatibility and smooth downloading of various programs. If you particularly like a mobile phone, buying licensed products is your best choice.

Many people think it is "licensed" when they see that Macao and Hong Kong all say original goods. This is a wrong concept. I said at the beginning that the definition of parallel imports depends on where it is defined. Hong Kong and Macao licensed goods are only called licensed goods in Hong Kong and Macao, but they are parallel imports in China. Because these "licensed goods" from Hong Kong and Macao have no formal channels to enter China, and they have not paid taxes and labels, there is no doubt that these parallel imports from Hong Kong and Macao are genuine in China. You can open the phone case and have a look. Domestic licensed products have a small label such as "network access permit", but licensed mobile phones bought in Hong Kong and Macao do not have this label, and this label is also the "ID card" of licensed mobile phones in China. Similarly, licensed goods bought in China are also called parallel imports in Hong Kong and Macao. Therefore, the "licensed goods" bought here in Hong Kong and Macao did not have three guarantees when they returned to China, and they must return to Hong Kong and Macao for free maintenance and upgrading. Similarly, no matter how the "licensed" mobile phones outside China reach China, they are all parallel imports, while the licensed ones in China are parallel imports outside China. I believe many people will say that I will take good care of my mobile phone when I buy it, and I won't ruin it if nothing happens. It is generally unlikely to be repaired. Others: Over time, the LCD screen, cable and keyboard of the mobile phone will wear out. Even if everyone is well maintained, the upgrade of the mobile phone cannot be completed, and the benefits of the upgrade are self-evident. Of course, some people may say that they will use the mobile phone after buying it, and there is no special requirement for upgrading. Of course, it depends on personal needs. Many people complain that Sony Ericsson's T6 18 and LG series mobile phones send short messages too slowly, and some mobile phones will frequently crash and have software failures, especially the new ones. At this time, upgrading and maintenance are particularly important. It should be noted that although parallel imports are cheap, they are only relative. It is generally recommended to buy high-end ones, which can be much cheaper. If it is a low-end mobile phone, the price of parallel imports may be higher than that of licensed products. Hong Kong's mobile phone market is bigger than many places in Guangzhou, Shanghai and Beijing, and it deserves to be a shopping paradise, but there are also a lot of inferior products, especially the machines in Golden Computer City and Temple Street. I suggest you be careful when you buy it. It's better not to buy it there. In addition, it should be noted that mobile phones purchased by Nokia in Macau or Hong Kong can enjoy free maintenance and upgrade at designated repair points in the Mainland with small receipts, but only at their designated "repair points"! But it's also good. You can buy parallel planes and enjoy licensed services, but please remember to take the invoice and warranty card and don't lose it. Besides, except for a few mobile phones such as BenQ, which are licensed in Hong Kong, they should all be in traditional Chinese. If you see the "licensed" simplified Chinese, please be sure to note that the machine may have manually refreshed and changed the software. From the point of view of free maintenance, it is worthwhile to buy licensed products in China, because you can go to Zhuhai to repair or upgrade your mobile phone in Macau, and you can also go to various maintenance points when you return home. And if you buy parallel imports in Macau, you must get them in Macau and Hong Kong if you need free maintenance or upgrade in the future. However, if you are not particularly picky about the functions of mobile phones and buy mobile phones with good reputation, such as Nokia and Sony Ericsson, then choose a parallel product. After all, you may never need to upgrade and maintain. So how to choose parallel imports and licensed products depends on everyone's personal preferences. I say so. Do you have any ideas about parallel imports and licensed products? If you have any questions, it doesn't hurt to say so.

On the difference between parallel imports and licensed mobile phones

1. First of all, it is certain that parallel imports and licensed products are produced by regular manufacturers.

Parallel imports do not mean that products are mixed with water. Don't treat parallel imports as fakes. At present, the technical integration of mobile phones is not backward enough for people to copy, unless it is OEM products, such as Kejian and Samsung, Lenovo and LG, Shouxin and Nokia, etc., but it is also a formal transfer of property rights. Therefore, there is no essential difference between parallel imports and licensed products. You don't have to look at parallel imports very badly.

2. So what's the difference between parallel imports and licensed products? The answer mainly lies in the different differences in regional sales and services.

The so-called concept of parallel imports is only a regional sales concept, or you can roughly and mainly regard it as a service concept accompanying regional sales, rather than an essential concept. In fact, at the time of purchase, we can see that a valuable service of the manufacturer is virtually tied up in the branch company in the product sales area. Whether it is necessary or not, the cost is different.

Having said that, I have to mention that you should not underestimate this difference. Yes, the difference between parallel imports and licensed products leads to the price difference, but it has a price. I will analyze them one by one, and first talk about why there is a price difference. Because of this difference, the strategy of the headquarters for each market region (here only costs, including production, publicity, sales, service, research and development, etc.). ) or the requirements of market regions are different, so the value of the mobile phone itself and its bundled services is different in each market region. Of course, the price expressed by value is even different, and it must be influenced by factors such as supply and demand. Specific examples are mentioned below.

In fact, everyone doesn't think there is any difference between parallel imports and licensed products, so I will give you the most common example to talk about the performance of this difference in real life. The T68i you bought from Hong Kong is broken. You get it from the customer service department in Chinese mainland and ask for it to be repaired. Miss turned you down because your T68i is a parallel product. You said no, when I bought it in Hong Kong, it was obviously licensed. Did that store cheat me? In fact, you have not been cheated. Your T68i is indeed licensed in Hong Kong, but since your T68i is not sold in Chinese mainland and you have not paid the service fee to the customer service in Chinese mainland (or your service fee has been bound to the customer service in Hong Kong), the customer service in Chinese mainland has no obligation to repair it for you. Obviously, in this case, the difference appears. Compared with the licensed T68i sold in Chinese mainland, your Hongkong T68i is the so-called parallel import.

As for the price, I think the biggest price of buying parallel imports is this, and I believe everyone will agree. There are some big and small differences and costs, which I will mention later.

3. Continue the above example. You have an idea. You said I could pay, but it's no use. Miss said we have no right.

The headquarters has strict division and requirements for the activities carried out by regional branches, and any irregular cross-departmental and cross-regional activities will only disrupt the whole market order. Miss said to fix it for you, and everyone went to Hong Kong to buy a mobile phone. Who doesn't know that mobile phones in Hong Kong are cheap? At least the service fee I subsidize is less than the difference between parallel imports and licensed products. By the way, why not go to Hong Kong?

Hong Kong has low tariffs and low commodity costs. Products generally come from foreign factories, with advanced production technology, large-scale production and guaranteed quality. What's more, China simply assembled the materials, but they fell apart when they fell; In the effective management system of local departments, a young lady does three jobs, but a young lady in Chinese mainland does the opposite (I have a good reason to see that one person answers the phone to ask questions, one person logs in to the computer, and one person goes to the computer room to study with a faulty machine). The above is also a concrete example of the price difference.

Besides, even if there is a huge price difference between Hongkong and Chinese mainland, you can still enjoy the same service (regardless of the service quality here), and the consequences can be imagined.

Then at least we know that parallel imports and licensed products are born from the same root, but the treatment is definitely different. Do you buy parallel goods to take advantage of the price or licensed goods to enjoy the service? Let's decide.

By the way, this is actually a kind of discrimination, I personally think. Why is the market price in Chinese mainland always more expensive than other places? Why do we always get the new machine slower than others in Chinese mainland, or it is someone else's garbage, and we still regard it as a treasure? Why can't our market in Chinese mainland always enjoy the service in line with international standards? Of course, we also have our own shortcomings, our own system problems, our own communication problems, and so on. But what else have we seen? Our market in Chinese mainland is not taken seriously. Those foreign manufacturers will say that Chinese mainland is a big market with great potential, and we attach great importance to this nonsense, but in fact it seems so. Really? Personally, I think that foreign manufacturers attach great importance to the profits in Chinese mainland market (this is of course a fact), while ignoring the further development of the profits in Chinese mainland market. Foreign manufacturers will only sell their products in China, will not try to make us buy them again, and will not serve us wholeheartedly (this is another reason why the state forces three guarantees). Our level is limited. At present, domestic products are not ready to compete with foreign products. We still want to buy foreign products, and the profits are waiting for foreign manufacturers to collect them. So it is not unreasonable for foreign manufacturers to do so. What other versions, different accessories and so on? However, events such as Alcatel's Bluetooth incident, Panasonic's machine recycling, Ericsson's quality problems and so on, as long as they are not monopolies, are enough to destroy a company, but they appear in our Chinese mainland market, and we just tinker with them. This is not a general neglect, but contempt and discrimination. What does the whole Chinese mainland market take for granted? Proving ground! If there is something wrong, correct it quickly so as not to damage other markets. I don't say this because I don't want everyone to stop buying products from foreign manufacturers in the future. It is a good thing that the domestic market is getting more and more attention now. Moreover, everyone should also pay attention to their own rights and interests, update their consumption concepts, seek proper channels to solve anything wrong (like the method of smashing a big rush in Wuhan, Mercedes-Benz still ignores it), and tell everyone so that no one will be deceived. I also believe that we will be strong as soon as possible.

Step 4 get to the point. In addition to the big differences and costs mentioned above, there are some differences and costs that everyone should pay attention to between parallel imports and licensed products. The machines are the same, but the attached things are not necessarily the same. For example, different accessories, some will have bases, condoms, ropes, extra batteries, etc., not necessarily in other regions. It's not too late to know the difference before buying, and then decide after weighing, otherwise it's too late to regret losing. Accessories are small things, but more seriously, hardware specifications and software systems are big things. Know whether the machine you want to buy is discriminated against by foreign manufacturers again, and what kind of hardware or version or function is installed for you, or even less. This is not easy to master, but it is generally rare. If you have the conditions, you'd better understand it before buying it.

Actually, I personally think it's better to buy licensed goods. The price is a bit expensive, but at least there is a clear responsibility. Manufacturers can't escape if they want to.

What is parallel, what is licensed, what is good and what is not good, what should be paid attention to, etc., I believe everyone has a clear impression. But I think it is necessary for everyone to know how parallel imports come from. After all, this problem involves the adulteration of parallel imports.

Let me give you a familiar question. Everyone likes Samsung's machine (to be honest, I don't like it very much, but the appearance is ok and the function is not satisfactory), but it is very expensive (compared with the China market). Why? Because Samsung has no factory in Chinese mainland, all mobile phones are produced directly from South Korea and then imported into China, which is much more expensive, but at least the quality is guaranteed. However, not everyone can afford such a price. Some unscrupulous businessmen began to make a bad idea, smuggling some mobile phones back from abroad (generally Europe, because Samsung has the most factories in Europe), changing the system into Chinese (of course, the modified system also has problems), commonly known as burning the machine, and then pretending to be licensed for sale; Even tell you directly that this is parallel imports, because some people are willing to buy cheap parallel imports. In fact, the modified parallel import is no longer a strict parallel import. If your machine is forcibly modified, the manufacturer will not provide you with any service, even if you take it back to the original sales area.

I can't say what kind of parallel imports are, so let's call them adulterated parallel imports. Anyway, everyone will pay attention to it in the future. Buying this machine is neither easy to use nor easy to repair, so it's better not to buy it. Here is a good way to distinguish Samsung parallel imports. I am not good at it. Think about it. Samsung printed Anycall instead of Samsung on the machine in Chinese mainland market. If there is Song San, 90% of them are parallel imports, and it is also likely to be adulterated parallel imports (because Samsung's machines in Hong Kong and Taiwan are as expensive and the smuggling profit is not high, and they are generally smuggled to Europe). Each mode has different methods, so I won't describe them one by one. As far as Samsung adulterated parallel imports are concerned, there are few other brands adulterated parallel imports. Please pay attention to Samsung.