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202 1 thanksgiving planning scheme (selected 3 articles) has arrived unconsciously in 165438+ 10, and our work and life have ushered in a new stage. With a new goal, Thanksgiving Day is coming, and the fourth Thursday of 165438+ 10 is designated as "Thanksgiving Day" every year. You know the activity plan for Thanksgiving. The following is the planning scheme of 202 1 Thanksgiving Day (selected 3 articles) that I shared with you for your reference, and I hope it will help you.
Thanksgiving activities planning scheme 1
Activity background
As a western tradition, Thanksgiving Day has a very broad mass base in China. It is a good choice for enterprises to hold a series of thanksgiving activities to give back to customers.
Activity purpose
1. Strengthen the relationship between enterprises and owners, promote communication and build a better life by organizing various cultural and sports activities.
2. Through this activity, the brand awareness of CITIC City will be improved and potential customers will be tapped.
3. Through this kind of high-quality activity, enhance the owner's adhesion to the brand of CITIC City, and warm their homes.
I-word duration
165438+1Thursday, October 26th 10:30— 12:30.
site of activity
Marking center
activity theme
Yuzigan Hua En Fu Yan
Planning concept
With the help of Thanksgiving, we will gather new and old owners and prospective customers together and hold a series of rich activities to thank customers and give back to them. Dress up with fruits, vegetables, turkeys, etc. Give customers a happy Thanksgiving with rich turkey dinners and interesting interactive games.
Activity schedule
From 8: 00 to 9: 00, the staff will be in place to arrange the venue.
9:00-9: 10, the activists are in place, and the diy master, etiquette and host are present to prepare the cold meal.
Welcome guests from 9: 30 to 9: 55, and the etiquette is in place.
10: 00- 10: 20 The ceremony ended, the host announced the start of the activity and the cold meal was opened.
10: 20- 12: 30 interactive game
10::30— 12:30 to make egg tarts and jellies.
12:30 The activity ends.
Preparation before activity
Invitations from all participants;
Determination of activity plan;
Division of labor arrangement of staff at the event site
Prepare materials, gifts and prizes at the event site.
Activity content and process
Polite lady, welcome to sign in
Clown performance (warm-up, active atmosphere at halftime)
Interactive games such as pushing pumpkins (people's favorite game on Thanksgiving Day is pumpkin race), family story, mother's thoughts and so on.
Diy Making Egg Tarts and Jelly
Dressed in a beaming big wolf doll, interact with children and distribute prizes.
Site layout
Venue layout-stage layout: Thanksgiving poster is used as the background board, and two turkey modeling boards are placed next to it to create the atmosphere of Thanksgiving activities. There are 40 armchairs in the audience area, which are placed in an arc shape, which is more conducive to direct customers to participate in activities.
Decoration of the cold dining area: the long table is covered with purple tablecloth to highlight the high grade, and the tablecloth is covered with ornaments such as pumpkins, corn and apples; Place long candles (lighting), floating wax, etc.
Activity risk assessment
Security and emergency measures on the day of the event: two security guards will be equipped to fully monitor the event site.
Thanksgiving activities planning scheme 2
Activity theme:
Global Thanksgiving Day-Building Thanksgiving Day-Thanksgiving Gift for you!
Activity content:
Grateful action, true feelings lottery, 100 Thanksgiving gift for you!
Activity time:
165438+1October 25th (the fourth Thursday of1October is Thanksgiving Day every year).
165438+1October18-165438+1October 25th, customers who have spent more than 100 yuan in the-building can end the Thanksgiving party on Thanksgiving Day.
Award setting:
1, thanks for the gift from mom, Skyworth HDTV.
2. Thanks to my father's gift, Haier Fashion Refrigerator.
Thank you for your gift, angel water dispenser.
4. Thank you for your husband's gift, Philips razor.
Thank you for your wife's gift, Panasonic fashion washing machine.
6. Thanks for the gift, Thousand Island Fashion MP4.
7. Thanks for the gifts from relatives, Du Ya Fashion Humidifier.
8. Thank you for your gift, Galanz microwave oven.
9. Thank you for your gift, Kangbao Disinfection Cabinet.
10, thanks for the teacher's gift, Samsung fashion digital camera.
Ten copies of each gift.
Activity 2: Grateful members, free lottery.
165438+1October 25th, customers in Building-1 with 200 members and Building-1 with 300 members can receive different amounts of Thanksgiving lottery tickets for free with annual points. Diamond card member 10, gold card member 6, integral 10000-20000 member 4, integral 5000DD 10000 member 3, integral 2000DD5000 member 1.
Activity 3: Thanksgiving goods, sincere dedication.
1Thanksgiving Day on October 25th, 165438, all floors of the building comprehensively guided the concept of commodity holiday gifts, created a strong consumption atmosphere of gratitude, created a sales peak, and launched a series of colorful commodity marketing promotion activities. Gratitude guides commodity gratitude 1, thanks to mother; 2. Thanks to my father; 3. Thank the benefactor; 4. thank your husband; 5. Thank your wife; 6. thank the children; 7. Thank the people you love; 8. Thank your classmates; 9. thank your friends; Thank you, teacher.
Activity content 4 Thanksgiving declaration, true feelings interpretation
1. Send a thank-you letter to Panjin citizens, and express the gratitude of the enterprise to customers, society, family, friendship and love on Thanksgiving Day through newspapers, radio and other media and internal publicity means in the building.
2 2. 10/On the evening of October 25th, 165438+ held the "Declaration of True Love and Gratitude" party. The whole program takes gratitude, gratitude and gratitude as the core, reflecting the content of blessing, care and joy; At the same time, 100 thanksgiving gifts were shaken out at the party.
3.165438+1On October 25th, a thanksgiving signature activity was held outside Xiamen. Customers can leave their blessings to their relatives, friends and lovers on a 100-meter scroll and display it in the corridor outside the building.
4. Employees wear special Thanksgiving badges, shopping malls make "Happy Thanksgiving" heart-shaped balloons, and customers give special gratitude cards when shopping, creating a strong gratitude atmosphere.
5. On Thanksgiving Day, various songs about gratitude and gratitude are played in the building, such as "Grateful Heart"; Welcome speech is mainly based on the concept of gratitude.
Thanksgiving activities planning scheme 3
First, the activity time:
20xx65438+1October 18 to165438+1October 25th.
Second, the venue:
Zijingang international hotel
Third, the activity organization:
Consultant: Shi Lei, activity director: overall implementation of the plan: operation and implementation of the Zhou Xiong plan: heads of various departments.
Four. Activity background:
Zijingang International Hotel is a five-star hotel, and the catering department includes: Western restaurant-comprehensive buffet, Chinese restaurant-Wen Tai cuisine. As the hotel has just held a "Food Festival" in the western market, we must make great efforts to publicize the hotel's characteristic seafood, so as to form a brand impression of a high-grade, diversified and civilian star hotel in the minds of consumers. Once the brand concept is formed, it will greatly promote the future development of the hotel.
Verb (short for verb) The purpose of the activity:
Through this food festival, the popularity of the hotel will be enhanced, and more people will know about the special catering of Zijingang International Hotel.
The general theme of intransitive verb activity:
The first food festival of Zijin Port International Hotel: Love autumn and enjoy food.
Seven. Sub-theme of the activity:
The activity is divided into two parts. The first part: The advertising words of Asia-Pacific special food in Food Story of the Western Department: the sea is vast and the sky is light, the crab is fat, the fish is beautiful and the shrimp is fresh. Part II: The advertisement words of "Remembering Jiangnan" in Wen Tai Special Food Department: Authentic European Food, Remembering the Beautiful Scenery of Jiangnan.
Eight, advertising tone:
The food is exquisite, the lips and teeth are blooming, and the happy taste is shared by everyone.
Nine. Programme of activities:
Option a:
Western Food Department-Western Food Department-Seafood Food Festival
Activity 1: buffet one week before the activity 168 yuan/buy one get one free.
Activity 2: Send half price-send half price coupons for the first time and only pay half cash for the second time. (Real name registration, access to database)
Scheme B: Chinese Food Department-"Recalling Jiangnan" Chinese Food Department of Wen Tai Special Food Festival-Chinese Food Department
Activity 1: Enjoy a 50% discount on credit cards-enjoy a 50% discount on credit cards every Wednesday during cooperation activities with a bank.
Activity 2: For each set meal, give a gift of imported red wine worth xx yuan.
X. store layout
A. Western food department on the first floor Western food department on the first floor
1, overall requirements: warm, festive and highlight the theme.
2. The electronic screen reflects the theme of the activity. The billboards in the water elevator in the store are mainly about activities.
Balloons and ribbons are essential to highlight enthusiasm and celebration.
4. The peripheral balloon arch will be placed for 3 days from the day of the activity to set off the atmosphere.
5. The lobby highlights the theme design, making artificial beaches and seawater according to the nature of the sand table, and placing small marine fish! Small coconut trees are inserted around, and fishing boats and fishermen are carved with planes on the artificial beach. The big conch may highlight the theme! Add a countdown notice form to the big theme.
6. On the day of the event, in order to highlight the atmosphere of the seafood and food festival on the first floor, the "island suit" was put on, and mobile billboards were hung in the restaurants and aisles on the first floor (hall 12 and aisle 10 on the second floor).
7. Hang ornaments and pendants on the seafood pond to increase other seafood varieties with strong ornamental value and good reproduction and survival. (such as fish, turtles, seals, sea eels, sharks, etc. )
8. This booklet is beautifully designed.
B, the second floor of the Chinese food department 1, with the ancient Yue country as the historical background, adding classical decorations; 2. Replace the existing magpie wallpaper with a painting depicting the history of Yue State or hang a painting depicting Wenzhou cuisine with a painting axis; 3. Replace the existing decorations with some cultural decorations, such as porcelain; 4. Make a menu.
9. Buy oil-paper umbrellas and other Jiangnan special decorations.
XI。 Media promotion
Suggestion: radio stations, newspapers, group buying websites.
1. Establish Sina Weibo and Tencent Weibo.
2. Invite more than 0 media stations in Hangzhou/KLOC-0 to report the city express, be fashionable for 7 days, and feel the life!
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