Model essay on copywriting career planning

Career planning can help copywriters improve their ability to cope with competition and find their own career goals. The following are some career planning model essays carefully recommended by a copywriter. I hope you can feel them!

A copywriter's model essay on career planning (1) heard that there is a bird in the world that has no feet. It can only keep flying and flying. When it is tired of flying, it sleeps in the wind. This bird can only land once in its life, and that time is when it dies. ? -Leslie Cheung's monologue in The Story of Teddy Boy.

Pan Dong divides his life into accumulation before the age of 35, creation after the age of 35-50, and maintenance after the age of 50. The pursuit of life is to be a bird without feet, and to live and struggle. Pandong needs in life:

Let the family live a happy life.

Realize the maximization of self-worth.

Read all the books you know.

Summarize and create a theory

Know the heads of at least three countries.

Economic freedom

Publish a biography of yourself, a collection of poems and a reading note.

Entrepreneurship can go abroad.

Make a national professional magazine (real estate, advertising)

Establish a charity

Ten years after graduation from Chongqing Institute of Technology: (20 16 ~ 20 18, 24-34 years)

The university gave Pan Dong a lot. Knowledge, knowledge, friendship, love, way of thinking, method of solving problems, mentality, etc. are all one of the best stages of Pan Dong's life. In the next ten years, Pan Dong defined it as: ten years to live for survival, ten years to accumulate, and ten years to form his own style (many people who have experienced it think that a man will have his own style after 35 years old).

In the next decade, Pan Dong hopes to have a warm family, have his own position in the real estate marketing planning industry, have his own style of real estate and other advertising works, and publish his own poems. This is Pan's good wish. Up to now, apart from writing more than 10 thousand words of poetry, everything else needs Pan to work hard from now on and never give up.

In the next ten years, Pan Dong wants to be familiar with real estate, automobile, marketing planning, advertising and print media industries. In China, the marketing planning industry has its own positioning; Know Ma Yun, Pan Shiyi, Jiang Nanchun, Zhuang Shufen, Wang Shi, Andy Lau and Wong Kar-wai; Visit abroad at least three times; Learning and training MBA, proficient in English; Learn a musical instrument, dance and drive; Read 50 books a year; Go to Hong Kong, Shanghai, Beijing, Shenzhen, Guangzhou and Wenzhou; Buy a car under 65438+ 10,000.

Social environment analysis:

1. China's economy is growing rapidly, and it is more in line with the world after its real integration into the WTO.

2.2 1 century is the third step for Socialism with Chinese characteristics, and its economy will reach the level of moderately developed countries in the middle of this century. Therefore, China's national defense, education and social welfare have been greatly improved, and the overall quality of the people will also be greatly improved. At the same time, China's urbanization level is accelerating, the urban-rural boundary is narrowing and gradually disappearing, and real estate will usher in a more prosperous period.

3. The support of national policies for the development of the western region, and the establishment of new special economic zones centered on Chongqing and Chengdu are self-evident.

4. Post-prosperity era of Olympic economy. Through the study of the cities that have hosted the Olympic Games in the past, it is found that the economic impact on the host city after the Olympic Games is immeasurable, and the economic impact on a country is also very great.

5. The competition for talents is fierce. Future enterprises need T-type talents with advanced ideas. In the future, enterprises should pay more attention to the changes in the world and grasp the pulse of the world. At the same time, the relationship between development and environment has been gradually valued by China people. Environmental protection, green and health are the people's requirements for every enterprise.

Industry analysis:

1. The development of the western region has accelerated the urbanization process in the western region, especially the establishment of the Chengdu-Chongqing new special economic zone, which is a great opportunity for the real estate industry in the western region.

With the sustained growth of China's economy and the improvement of people's living standards, people will pay more attention to how to live a better and more comfortable life with the decline of Engel's coefficient. Housing is a lifelong and necessary thing for China people.

The huge prosperity of the stock market and rising prices have made more people afraid of the economic bubble and feel that it is safer and more realistic to turn money into real estate such as houses.

4. The state has gradually started macro-control of real estate, the legal system has been continuously improved, and the development of real estate will gradually enter a formal stage.

Current situation:

I graduated from the Marketing Department of Business Administration College of Chongqing Institute of Technology, majoring in advertising planning and design, and systematically studied the knowledge about marketing and advertising, as well as the introduction of western economics, consumer behavior, PS, advertising copywriting, graphic composition, sketching basic color, basic business negotiation, media research, accounting, finance, statistics, basic sales management and management.

Pan Dong is excellent in marketing planning, advertising creativity, negotiation and communication, analysis and appreciation. I once evaluated myself as a marketer's specialty, an advertiser's creativity and a poet's passion. At school, Pan was the vice chairman of Chongqing Institute of Technology Literature Society and the editor-in-chief of the school magazine of the News Department of the Student Union. I have strong organizational and communication skills, have worked part-time in the advertising business of Chongqing TV station, and have certain opinions and understanding on communicating with strangers.

Among his hobbies, Pan Dong is interested in literature, aesthetics, movies, travel and clothing.

I like to associate with people who are better than myself, but I also get along well with ordinary people. I define my personality as follows: passion, creativity, courage, tenacity and optimism. Pan believes that mentality determines everything, and everything needs a good attitude. He agreed that people with knowledge in ancient times were not as good as those without knowledge, and they liked to analyze things dialectically. When faced with an emergency, the first thing that comes to mind is not why it happened, but how to solve it.

Self-created motto: Self-confident life, 200 years, hitting water for 3 thousand miles, natural talent, five cars of poetry and books, and two thousand yuan of composition.

Comments from others:

Smart, thoughtful, good first impression, informal, should pay more attention to the implementation of actions.

Success criteria:

Achieve the expected goal and develop the family business harmoniously.

Try your best to accomplish the goals of each period and give full play to your abilities. Continuous progress is victory. Lay a solid foundation for the career after the age of 35.

Gap:

To strengthen and implement the action, we need to face the interference of the external environment and take remedial measures under more practical circumstances.

The theoretical foundation is not solid and the practical experience is insufficient.

Social circles are not easy to expand.

Makeup:

1. Education, training and self-study: read more books, take part in some professional training when you have economic conditions, and take advantage of the company's training opportunities. The time is five years.

2. Communication: Get in touch with the top management of the company and learn more about the knowledge and experience of related industries; Participate in exchange meetings and learn from experts.

3. Practice: Practice the theoretical knowledge you have learned at work, develop good living and working habits, and strengthen physical exercise. Why do you attach importance to interacting with everyone? A threesome must have a teacher? .

Understand personal career planning;

Only in practice can we know whether the theory is correct or not, so career planning should be constantly improved in study, life and work, so that it can truly adapt itself and guide itself forward. At the same time, career planning is only your own? Wishful thinking? There are too many variables, especially for a college student who has just left school. Pan Dong believes that college students' personal career planning can only guide themselves at a macro level, and it is unrealistic to formulate specific implementation steps. At the same time, career planning is more about encouraging yourself to have more sense of accomplishment after achieving a goal, so as to move towards bigger and more difficult goals. The future life can't be planned, because opportunity is only a moment, and success is a second. Pan Dong believes that people who are always ready are more likely to succeed than those who plan at all times.

Model essay on copywriting career planning (2) Preface

Entering the university, we have passed a crossroads of the college entrance examination, but we will soon face a crossroads of employment, and many college students are at a loss. One of the important reasons is? Everything is planned in advance, so it's useless not to plan? During my college years, I should be clear about my purpose of going to college and the tasks I should complete, make plans and preparations for my future study and career goals, and make practical plans for myself. Stepping into college life, our living space is more free, and we may lose our way because we have no goal. Setting goals for ourselves is like having a sailing direction. More and more intense employment pressure is around, so you should plan your career better! Let me study, work and live with goals, and let me live a meaningful and realistic life every day!

Career planning is only the plan and goal of life. If you don't practice, even the best plan will be the same in the end. Draw water in a bamboo basket? Nothing? Similarly, the reality is cruel and changeable. As long as you can clearly understand yourself, not to mention the ten-year plan, it is a hundred years. What are the disadvantages? A plan is like a ship with blades in a stormy sea. How can it drift further? We should have a firm belief, put time into action, show courage, and work hard, struggle and struggle for our eternal life orientation. A wise man said: When God closes all the doors, he will also leave you a window. Life is impermanent, like a solitary sail, drifting in the stormy waves. Like a lone eagle, soaring in the blue sea and blue sky. Let's look for the other side of our dreams and realize our eternal pursuit.

main body

First, the external environment analysis

1, China enjoys political stability, rapid economic development and continuous improvement of its economic system. Especially after its accession to the WTO, its economy is in line with the world, and its economic development momentum is strong, but it faces more and more challenges.

2. The CPC Central Committee and the State Council have continuously increased their investment in the central and western regions. While maintaining the rapid economic growth in the eastern region, the pace of the rise of the central and western regions is also increasing, so the western region is full of opportunities and challenges.

3. China is in an important period of economic transformation, and its economy is changing from extensive to intensive. As we all know, the essence of industrial engineering is to study how to improve efficiency. Therefore, industrial engineering has a broad development prospect in China.

Second, personal analysis.

Personality:

Advantages: serious, careful, meticulous, efficient, strong sense of responsibility, strong logical thinking and spatial thinking skills, strong communication skills, friendly and kind to people.

Disadvantages: a little lazy, not persistent enough, not innovative enough, hesitant and impatient.

Skills:

Advantages: Strong natural science such as physics, in-depth understanding of humanities such as politics and economy, and strong hands-on ability.

Disadvantages: eloquence is not particularly good, and English level is not high.

Third, make up for the disadvantages.

Force yourself to keep doing things, define a suitable goal, tell yourself that you must achieve that goal, and then overcome your laziness and lack of endurance.

We should broaden our horizons, listen to other people's suggestions, stop sticking to existing concepts and enhance our innovative ability.

As for eloquence, speak more in public and read the following articles. This is a step-by-step process, and eloquence will naturally improve after a long time.

Regarding English, we should first re-establish our interest in English, then listen carefully in class, read more English materials after class, and most importantly, speak more, so as to improve our English level.

Fourth, the establishment of goals.

( 1)、20 16? 20 16: study the basic courses and specialized courses seriously, get the graduation certificate smoothly, and pass the English A/B level test and the computer level 2 test.

(2)、20 16? 20 16: mainly exercise yourself and increase social experience. I don't have particularly high requirements for my job. Personally, I prefer to work in a sales company or a processing enterprise. I work in Zhengzhou, and my first year's monthly salary is 1500? 2000 yuan, and the monthly salary for the second year is 2000 yuan? 3000 yuan. During this period, you can continue to study and lay the foundation for further study.

(3)、20 16? 2020: At this stage, we should make choices according to the social environment at that time. If the employment environment was good at that time, you could choose to continue working. If the employment environment is not good, you can choose to continue your studies. If you choose the former, you can consider developing to the southeast or west. Personally, I tend to go to Shanghai, Guangzhou, Shenzhen and other big cities. The company's popularity is not high, but it requires good development prospects and high salary, with a monthly salary of more than 8,000 yuan in the first year, 1 10,000 yuan in the second year and10.5 million yuan in the third year. If you choose the latter, you can consider going to Beijing and other cities with strong academic atmosphere, studying for a doctorate directly, and choosing a major in economic management. (4)、2020? 2030: No matter what job you choose and what major you study, you are the elite of society at this time. Therefore, if you want to find a good multinational company and be a middle manager at this time, your reputation and money will be greatly improved, and your salary will be uncertain, depending on the economic development at that time.

Fifth, keep pace with the times and adjust flexibly.

As the saying goes? Why not change the plan? The surrounding environment is changing at any time, and it will change with constant maturity and contact with different things. The above plan is not immutable. You should search for relevant information and keep abreast of professional trends in order to make appropriate adjustments to the plan.

Sixth, the standard of success.

As long as you try your best, your ability has also been brought into play, and you have improved yourself at every stage, even if your goal has not been achieved, it is successful. The most important thing is a happy family, which is actually a success.

Final summary

I have planned my future blueprint, but it is more important to practice and get results. Any goal, only

If you don't do it, everything will go up in smoke

Youth is my capital, and my youth plan is arrogant and proud. Of course, conceit is inevitable. I hope teachers will give me more guidance. For my future, I will keep a clear head and constantly revise and improve.

Ideal, belief, pursuit, success, future, everything depends on yourself! My youth is my calling!

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