Is the physical store easy to do this year? Are everyone's stores making a profit? Will you consider opening a store in the near future (Is it easy to make children's clothes in physical stores now? )

Let me start with my brother's hotel. These two years, I'm really exhausted. I lost all the money I earned in the previous two years. The originally profitable hotel lost10.3 million last year and directly declared its closure.

Speaking of physical stores, it's really hard to do these years, especially last year's * * period. Their hotel barely made it. I thought it would be a bolt from the blue, but after it resumed business, business was not as good as before, and now the market is getting worse and worse. Everyone's spending power is not as good as before.

Let me start with my brother's hotel.

My brother's restaurant was opened in 20 16. At that time, it cost 300,000 yuan to decorate furniture and household appliances, and the rent was1.5,000,250 square meters, which was a small hotel with a good scale.

In the first two years, it can be said that business is still quite good. His hotel is on the edge of the life square of a large community, which is a shop along the street. The traffic is still quite large. I only made dinner. I just started doing it at noon for a while. At noon, everyone went to work and had a working meal. Few people go to restaurants to eat. Later, I turned off my lunch and changed it to the mode of adding midnight snack and lobster barbecue. It is this business model that has gradually improved business. As my brother is a chef himself, this restaurant soon became a minor celebrity.

However, several such restaurants were soon opened nearby, with the same operation mode and discount promotion. When the lobster weighs more than 2 kg, give 1 kg. Then when other stores saw this, they all followed suit, and all kinds of full reduction activities and beer delivery activities abruptly reduced the originally profitable business to basic parity. My brother calculated that the monthly turnover was 200,000 and the gross profit was 50,000 to 60,000. Two years before opening the store, the gross profit can reach 50%. Profits are declining, but rents are soaring, and employees' wages are also rising. While profits are getting lower and lower, turnover is also gradually declining.

In the end, this situation led to a loss of more than 10,000 yuan a month, not counting his family's salary, so he lost 1.3 million a year and the hotel closed down directly.

Let's start with the physical store near my home.

Our community has its own life square, and the square and shopping mall are open on 20 10. Because there is no large shopping mall in our community near 10 km, the business of the shopping mall is very good after its opening, and the surrounding shops are also booming, especially since April, when eating lobster, restaurants and food stalls of all sizes are crowded, less than 7 o'clock in the evening.

I remember I would give it to the owners of several stores and get acquainted with them, because I often eat there and sometimes drink together, and I would tell us to stop working and come out to open a shop. It is easy for us to earn tens of thousands of dollars a month. You earn only a few thousand dollars a month, and you are not free. The company's income is clear at a glance, and there is no development. Then think about it. That's true. They earn 40 thousand to 50 thousand a month, and we don't earn as much as others for half a year

However, since 20 18, several nearby buildings have brought their own shopping malls and living squares, and a large comprehensive shopping mall that can rank among the top ten in the city has been opened next to our living square. Since then, this area, four squares, shopping malls, coupled with the impact of the economic environment and the impact of * *, the company has also suffered losses and reduced profits. There are also a lot of layoffs.

As a result, several shopping malls are in a mess, and the business of the store is even more terrible. There has never been a situation where you can make a profit as long as it is a storefront as in previous years.

Let me tell you about the status quo of some brilliant stores at that time.

First, once a Korean restaurant, the owner made a net profit of 65,438+10,000 yuan in January, claiming to be the owner who could buy two suites a year. Finally, if the store loses money, only one person will sell the house.

The BMW X5 was also driven away by the supplier and went out to ride an electric car. A * * * opened five stores and closed down one after another. The last store also closed down last year. The loss-making boss lost all his money to pay his employees. When the rent was not paid for half a year, the landlord kicked him out directly. Finally, I can't accept the reality. I drank a bottle of Niulanshan directly and had to jump off a building to commit suicide. Fortunately, the firemen felt in time and were rescued from the roof.

The second is a restaurant. The boss once asked us to resign and open a shop, earning 40,000 to 50,000 yuan a month, and finally losing all our savings. Then I went to someone else's restaurant to be a chef.

Now I contact him occasionally, or go to his restaurant for dinner, and I no longer have the lofty aspirations of the past, pulling us to say that we are not as stable as brothers. Physical store business is too difficult to do now The last year was wasted, with a loss of 654.38 million yuan a year, not to mention my own labor losses. There is less and less traffic in this block. In the last year, there were only three or five tables of guests every day.

Third, there is another shop. In the past five years, at least five bosses have changed.

There are restaurants, hot pot restaurants and fast food restaurants, and the ending is the same. Most bosses remember that he lasted for 2 years and finally lost more than 300 thousand.

Conclusion:

Now the physical store business should not be very good, especially in the last two years, the impact of * *, the economic downturn, large and small stores are holding up. There are also stores that can really make money, but they are really less than before. However, more and more stores are losing money.

What do you think of the physical store now? Is your shop profitable?

The picture comes from the network, and the infringing contact is deleted!

In the past two years, physical stores have become increasingly difficult to do. Now the profits are particularly small, and they are generally in a state of capital preservation. I have opened a small shop now, and my business is relatively stable. Originally, I wanted to do two facades, but according to this year's market, I am not prepared to expand for the time being.

Physical stores see what you do and how to do it. I make jewelry. Now many of them are sold online, and there are too many fakes. Although there are real goods, it is also a loss to encounter conspiracy consumers. Because there is no reason to return the goods for seven days, conspiracy consumers will buy the real goods and make a fake to return them. Because of the logistics in the middle, no one can prove that the goods are genuine and genuine. That's how I lost my friends. Therefore, many consumers will still choose physical stores and see the goods in person. Personally, as long as it is necessary for consumers to be present, business is still easy to do. For example, hairdressing, eating and drinking Lazarus-related business must be my own appearance, and others can't replace it, which is still very good.

Hello, nothing can be analyzed! The following is my humble opinion.

1. Physical stores are not only difficult to do, but should start from online shopping ten years ago, and it will gradually become difficult! Only * * exacerbated this situation!

2. The physical store around me, big or small, was staged by you. As long as a year or so, it will be closed in a short month or two, and it is obvious whether it is profitable or not.

3. Nothing is absolute. After all, China is a populous country, and its market should be huge. Sometimes we just can't find the right direction. If you find the right direction, it is difficult to make money!