20 18 what advertising copy is there at the vernal equinox?

Today is the fourth of the 24 solar terms-the vernal equinox. As the saying goes, rain at the vernal equinox is a good year. The vernal equinox is the beginning of an outing, flying kites, picking wild vegetables and enjoying the beautiful spring scenery. As a copywriter, of course, you should understand the basic activities of the vernal equinox, and then combine your own brand characteristics to create your own characteristic copywriter. Next, I would like to share with you the poster copy of 10 this spring equinox.

Herbal flavor: the vernal equinox is busy, and every moment is worth a thousand dollars. I hope that every beautiful spring, someone can simply accompany you. Herbal yam slices, carefully selected fresh yam, thin slices, crisp and catchy, naturally bring their own body fragrance.

Langjiu: a pot of spring wine is drunk, and the paper is borrowed from the east wind.

Little yellow car: in spring, every grass and tree in the world knows, and the wind blows the Buddha, willow and baby; Today's flowers bloom just right, and it is appropriate to embrace the beautiful spring and let the world have no strange corners.

Ginger: Everything grows in spring, and wine is tepid.

Pure Zhen: day and night rotation, pure Zhen unchanged.

Wei Long: Spicy strips turned into kites and flew into the sky.

Mengniu Dairy: Good luck comes naturally after drinking milk from the vernal equinox.

LU ZHOU LAO JIAO CO.,LTD Co., Ltd.: The peach color reflects the spring, and the smell is good for the wine.

McDonald's: It's the vernal equinox. The eggs look good. They are hard together and full of vitality. 365 days, ferment high-quality eggs for you every day, with a round egg steamer, knock on the eggs and steam them on the spot, and make them fresh for you; Every bite is tender and smooth, which makes you full of energy and win today!

Volkswagen: the vernal equinox is ten miles, not as good as you. Kites have their own brand logo.

The above is the copywriting poster of the brand 10 in spring equinox today. Generally speaking, each poster embodies a different solar term. Or through words, such as: drinking vernal equinox milk, good luck will come naturally. Or through picture elements, such as kites, flowers and birds singing, spring outing, etc. Finally, the brand characteristics and solar terms elements are reasonably integrated into the monomer collocation to make a qualified poster. For example, the spicy kite is a product made by Jiang himself, and I have a spring outing with my friends.

What's your borrowing copy like today? Let's talk about it together

Ye Xiaoyu copywriting, author of "New Media Copywriting and Communication", WeChat official account: Ye Xiaoyu Run Run (talkto520).