Why is Dicos crispy fried chicken the chip to challenge McDonald's?

Because this crispy fried chicken has a good reputation. Dicos takes a firm place in the fiercely competitive western-style fast food market with its crispy fried chicken and rice burger, a special product of new comfort food. The hero product "Dicos crispy fried chicken" is also the most popular fried chicken taste for Chinese people. In addition, laver and hibiscus soup, corn thick soup, roasted chicken rice and curry chicken rice are also China people's favorite specialty products. In order to give back to the society, Dicos took the lead in introducing the franchise method in 1999, based on its rich experience.

Dicos is the first franchise brand of western-style fast food in China, and the largest franchise chain of fast food enterprises. Dicos fried chicken originated in Texas in the southern United States and appeared in Chengdu, China in 1994. In 1996, Dingxin Group acquired Dicos, and invested 5 million dollars to improve its management system and management system, and re-established CIS system, making it a brother brand of Dingxin Group after Master Kong. Although they are all fried chicken, Dicos fried chicken is fried in an open pot, so the chicken nuggets are golden, crisp, delicious and juicy, which is in sharp contrast with KFC fried chicken. The most famous Dicos is crispy fried chicken, which is one of the three most famous fast food giants in China: besides McDonald's and KFC, there is Dicos!

Dicos fried chicken is the first step for Dingxin Group to enter the service industry. For more than five years, we have been operating a brand-new and distinctive fast food chain system with incomparable enthusiasm. Pursuing the highest criterion of "customer satisfaction" and "becoming the first brand of western-style fast food created by China people"; China western-style fast food franchise to join the first brand ". All Dicos people are indomitable and work hard together, which has won the support and affirmation of consumers and franchisees. Today, Dicos is developing at a high speed and steadily, and has become a shining star in China's catering industry.

The grand opening of Dicos Store in Qixian County, Shanxi Province marks that Dicos has successfully broken through 8 stores nationwide, ranking third among western fast food brands in China. Dicos belongs to Dingxin International Group. Since the opening of the first Dicos restaurant in 1996, Dicos, as a rising star, has maintained a rapid and steady development pace in the fierce competition with foreign brands with its own experience in chain operation and brand management. The relevant person in charge of Dicos said that it is expected that the number of stores will exceed 1, in 21, with the goal of surpassing McDonald's. At the same time of expansion, Dicos also launched the "First Year of Dicos Public Welfare" environmental protection public welfare activities in 28, making a contribution to this society.