Mother's day activity planning

Mother's Day Activity Planning 1 Activity Theme: Mom, I love you!

Activity time: May 7 -8.

Activity purpose:

1, combined with Mother's Day, let children know some hard stories about mothers taking care of themselves during pregnancy.

2. Through the game, feel the love given by mother, and increase the deep affection between mother and child, mother and daughter.

Activity flow:

I. 7 May

The origin of mother's day

(1) Children know the origin of Mother's Day.

(2) Know that the second Sunday in May is Mother's Day every year.

(3) Cultivate children's concern for Mother's Day and gratitude to their mothers.

Make a questionnaire

(1) Make a questionnaire for your mother to get to know her better.

Second, May 8

(1) Be able to introduce your mother in the group according to the questionnaire.

Three. May 9

(1) Teachers and children talk about the topic of "loving mom".

(2) Learn the song "Only mothers are good in the world", feel the love given by mothers, and increase the affection between mothers and children.

Four. May 10

(1) Parent-child production: make a gift for your mother to express your blessing.

(2) Experience the hard work of taking care of yourself when your mother is pregnant.

Verb (abbreviation of verb) may 8

(1) shows that mother is cooking. Ask the children to introduce what food their mother is cooking. (Mom must have made it herself)

(2) Share the food cooked by mom with your partner.

(3 children perform programs for their mothers.

Tips:

Please bring your own food to the activity on May 8th, and we will share the happiness of Mother's Day.

Sincerely invite you to participate in the activity and leave unforgettable memories!

Mother's Day Activity Planning Part II: The Origin of the Activity

The second Sunday in May every year is the traditional "Mother's Day". This festival is designed for mothers all over the world, and it is a warm festival. Supermarkets, shopping malls frequented by housewives, we can operate "family ties" on this day and do some public relations promotion activities that help the image of supermarkets. This year's Mother's Day is May 9th.

Two. Activity time: May 8-May 10.

Third, the theme of the event: * * supermarket carnation festival, or a warm mother's day.

Four. Contents of promotion activities:

Activity 1: mother's day special

Food: cake, chocolate, milk, fresh food, etc.

Daily necessities: paper products, sanitary napkins, etc.

Cosmetics: facial cleanser, nourishing cream, etc.

Activity 2: When a single cashier receipt is over RMB 100 when shopping in the supermarket, a bunch of carnations will be presented with the shopping receipt.

Cost calculation: The cost of a bunch of carnations (10) on Mother's Day is about RMB 5 yuan, which is equivalent to 5% of the profit. If the quantity is reduced to 5 bales 1, the estimated cost is 2. Around 5 yuan.

Activity 3: Sincerely bless mom.

Content: What do you want to say to your mother most when Mother's Day is coming? May 8-May 10, you can fill in the "guest book" of the supermarket with what you want to say to your mother most. The supermarket posted these words in a conspicuous place in the supermarket.

Verb (abbreviation of verb) Note:

1. In the second activity mentioned above, in order to prevent cheating, gifts must be marked on the back of the shopping receipt after delivery.

2. Activity 3, you need to prepare a high-end message book and put it at the door of the supermarket to facilitate customers to leave messages after shopping; After computer processing, the wonderful contents in the guest book are posted in a conspicuous position for customers to enjoy, including the names of the message takers and the blessed ones.

Mother's Day Activities Planning Chapter III Design Intention:

The ancients said well: "A drop of water is rewarded with a spring." Gratitude is a person's basic quality. A person who lacks love and gratitude, when he grows up, doesn't know how to be considerate, care about others, respect his parents and teachers, and it is difficult to associate with people, to integrate into society, let alone love others, the country, the society and the nation.

Each of us grew up under the pure and selfless bath of maternal love. On the road of growing up, my mother really paid too much. There are many one-child families now. Because of their excessive love and arrogance, many children turn a blind eye to their mothers' love and take it for granted, let alone care for and appreciate their mothers, which is extremely unfavorable to the development of their sound personality. Mother's Day is in a few days. The new outline emphasizes: "Kindergartens should cooperate closely with families and communities and make comprehensive use of various educational resources." It also requires us to "be good at discovering the educational value contained in things, games and accidents that children are interested in, seize the opportunity and actively guide." Therefore, we took this opportunity to design an activity with the theme of "grateful heart" and invited children's mothers to join our kindergarten. We hope that through this activity, children can understand their mother's hard work and love, and then begin to thank their mother, know how to repay her kindness, and become a kind person with a "grateful" heart.

Activity objectives:

Cognition: Let children know that the second Sunday in May is Mother's Day. Emotion: understand the mother's hard work and cultivate children's gratitude to her. Ability: I can do something for my mother with practical actions. Activity preparation:

Material preparation:

1. Discuss with children how to choose and use what materials to decorate the holiday environment, arrange programs and so on.

2. All kinds of wrinkled paper, fine wire, scissors, colored cardboard, oil pastels, colored straws, etc. Used to make flowers, greeting cards, necklaces and paintings.

3. Grateful Heart tape and tape recorder.

4. Send an invitation letter in advance, and invite mom to the kindergarten to participate in the celebration at XXX time. Preparation of knowledge and experience:

1, contact the parent representative to speak (through communication, ask her to speak in a language that the child can understand).

Let the children go home and observe what their mothers do at home.

Activity flow:

First, introduce Mother's Day.

Today is the second Sunday in May. Do the children know what festival it is today? (Mother's Day) Do you know what "mom" means? (Mother means mother) Whose festival is Mother's Day? On this day, children in many countries around the world will celebrate this festival for their mothers.

(Teaching assumption: It is easy to arouse children's enthusiasm to participate in activities by introducing topics in the form of conversation. Guiding words are short and purposeful, paving the way for children to enter the later activities. )

Second, carry out "Mother's Day Thanksgiving" activities.

1, sing the song "Only a mother is good in the world"

Today, we invited the children's mothers to the kindergarten. Let's welcome them with warm applause. First of all, we should present a good song "Only mothers are good in the world" to mothers.

2. Guide children to talk about how to care for and take care of their mothers.

The mother of the child must do a lot of things at home. Who can tell me what your mother does at home? Cooking, cooking, washing clothes, washing dishes, cleaning, etc. ) It turns out that my mother has to do so much housework at home. It's really hard. Therefore, children should listen to their mothers at ordinary times, help their mothers to do what they can and reduce their burden. Speaking of reducing the burden, I'd like to ask the children to talk about what you are going to do to help your mother at home. (Children answer: Sweep the floor, take out the garbage, tidy the room, etc. Teaching assumption: children are familiar with the housework that their mothers have to do at home every day. Starting with the problem of being close to the children's life, the teacher naturally evokes the children's desire to express, and naturally leads to the topic of "Mom is very hard, and the children should listen to her and lighten the burden for her". )

3. Recite the children's song Mother's Heart.

The children spoke very well, so we recited a children's song "Mother's Heart" to our mother.

4. The mother's representative spoke

Teacher: The children's recitation just now made the mothers particularly moved. They have a lot to say to the children. Today, we invited the mother of XXX children and asked her to speak for the children on behalf of all mothers. Welcome to visit. (Speech by parent representative)

(Teaching assumption: The new "Outline" points out: "Family is an important partner of kindergarten, and parents should be sought for their support and active participation." In this link, teachers make good use of the important resource of parents to make the whole activity more vivid, interesting and attractive to children. )

5, the game-grab the chair,

Next, I want to invite children's mothers to play a game-stepping on balloons, and the top three winners will be awarded prizes.

Teaching hypothesis: Games are children's favorite activities. By inviting mothers to play the game of grabbing chairs, mothers can relive the joy of childhood games, and children can cheer for their mothers, thus realizing the feeling that their mothers are happy and they are happy. )

6. With the music of "Grateful Heart", the children began to make gifts for their mothers and say a thoughtful blessing to their mothers.

Teacher: Children can always get presents from their mothers on their birthdays. Today is their mother's holiday, and we children should also send a gift to their mother in return, right? Today, the teacher prepared a lot of materials for the children, including oil pastels, drawing paper, wax paper, watercolor pens, wrinkled paper, cardboard and so on. You can use these materials to draw pictures, or you can use them to make greeting cards, carnations, necklaces or other things. After the gift is delivered,

There is an emotion in the world, which is innate, unconditional and endless. It's maternal love! Mother is the greatest person in the world. In May, the sun is shining and the warm wind is blowing gently. That's because in this season of family harmony, we have once again ushered in "Mother's Day". In this warm day, in order to let children learn to appreciate our mother's kindness to us, cultivate children to express their love for their mothers with actions, further stimulate their deep love for their mothers and enhance their feelings with their families. Learn to care about your mother from an early age and learn to be grateful. Our garden will carry out a series of "Mother's Day" thanksgiving activities.

Activity objectives:

Children know that the second Sunday in May is Mother's Day.

2. Understand the mother's hard work and cultivate children's gratitude to their mothers.

3. Do what you can for your mother with practical actions.

Activity preparation:

1, the conversation in the morning revolved around the topic of thanking mom: mom's birthday, hobbies, how to make mom happy and so on.

2. Teachers and parents * * * tell their children some stories about loving their mothers, and they can also watch some educational films, such as "Mother loves me again" and "Mother and daughter are deeply in love".

3. Negotiate with children how to choose and use what kind of materials to decorate the holiday environment, arrange programs and so on.

4. All kinds of paper and oil pastels needed for making flowers, greeting cards, necklaces and paintings.

5. Talk to your mother at home in advance about what kind of eating habits will make you healthier, consult various materials with your father, and encourage your children and father to cook a healthy meal for your mother on Mother's Day.

Activity content:

Low-level and young groups:

1. Learn songs of gratitude to your mother, such as My Good Mother and There is only one good mother in the world. To enhance the mood of loving your mother.

2. Learn the words of thanking your mother, go home and carry out the activity of "I send my mother a kiss", sing a song of thanking your mother, and help your mother do something within her power.

Middle-aged and elderly groups:

1. Make use of the morning conversation time to have a thematic conversation on "Mom, I love you forever" around the topic of gratitude.

Make a gift for your mother with various materials, such as necklaces and flowers.

3. In combination with food festival activities, organize children to draw a "green and healthy diet recipe" as a mother's day gift for all mothers.

4. Combined with the teaching activity of "Wish Card for Mom", children draw a simple wish card for their mother (middle-aged group).

5. Write a letter to your mother in the form of a painting to express your love for your mother (senior group).

activity

"The grace of dripping water, when spring comes." Gratitude is a person's basic quality. A person who lacks love and gratitude, when he grows up, doesn't know how to be considerate, care about others, respect his parents and teachers, and it is difficult to associate with people, to integrate into society, let alone love others, the country, the society and the nation.

Each of us grew up under the pure and selfless bath of maternal love. On the road of growing up, mothers really pay too much ... Now there are many one-child families who are too fond of and arrogant about their children, which leads many children to turn a blind eye to their mothers' love, take it for granted, let alone care for and appreciate their mothers, which is extremely unfavorable for the development of their sound personality. Mother's Day is in a few days. The new outline emphasizes: "Kindergartens should cooperate closely with families and communities and make comprehensive use of various educational resources." It also requires us to "be good at discovering the educational value contained in things, games and accidents that children are interested in, seize the opportunity and actively guide." Therefore, we took this opportunity to design an activity with the theme of "grateful heart" and invited children's mothers to join our kindergarten. We hope that through this activity, children can understand their mother's hard work and love, and then begin to thank their mother, know how to repay her kindness, and become a kind person with a "grateful" heart.

Activity objectives:

1. Cognition: Let children know that the second Sunday in May is Mother's Day.

2, emotion: understand the mother's hard work, cultivate children's gratitude to the mother.

3, ability: can do something for my mother with practical actions.

All the children in the international department take part in the activity:

Time: Friday, May 6th

Location: * * Enjoy the space

(a) Baby loves mother-Mother's Day video appreciation

(2) Invite mommy teachers to share the experience of being a mommy.

(3) Baby loves Mommy's chorus.

Young people and young groups:

Time: May 4-May 6, Wednesday to Friday.

(A) Mother's Day gift DIY (handmade)-kiss my good mommy

(2) Mother's Day picture books share (language activities) gifts for Mommy. Guess how much I love you, Mommy, and I'll help you.

(3) Sing children's songs to mommy (art activity) "Only mommy is good in the world" and "Don't bother mommy again"

Middle-aged and elderly groups:

Time: May 4-May 6, Wednesday to Friday.

(1) I exercise (healthy activities) with my mother. On Friday, all classes take the initiative to invite mommy to the garden to participate in morning exercises. Baby and mommy do morning exercises together! (The number of people is controlled at about 3)

(2) Bless my good mommy activity (art activity) to encourage children to bless their mothers with gentle and wonderful songs! Song sharing: dedication of love, grateful heart, etc.

(3) Mother's Day picture books share (language activities) gifts for Mommy. Guess how much I love you, Mommy, and I'll help you.

(4) Say my love (by hand) Say a word or a thank-you to mommy according to the age characteristics of the child, and encourage the child to go home and tell her and send her own Mother's Day gift.

Mother's Day Activity Planning Chapter 5 1,

"Warm Yuzhou Club, Thanksgiving Mother's Day", xx project has accumulated more than 100 groups of old/prospective owners, with more than 900 groups of project members, forming a certain customer base. Hui 'an local customers attach importance to word-of-mouth communication, and the role of old customers can and must be further explored. During Mother's Day every year, Yuzhou City Plaza plans to hold a mother's helper experience activity, in order to strengthen the future community culture construction and build the brand image of the project, enhance the brand reputation and loyalty, thus promoting new demands from new and old customers, expanding the customer base and promoting the smooth sales of Yuzhou City Plaza.

Second,

"Mom is a good helper" parent-child experience season

Third,

20xx May 13

Fourth,

Marketing center office

Five,

1.900 groups of projects with children aged 3-8 at home have entered some members of Cosmos Club.

2. Among the 100 groups of prospective owners accumulated by the project, there are old customers with children aged 3-8 at home.

3. Some prospective customers who have children aged 3-8 at home and are willing to participate in the activities.

Six,

Take the household as the unit, notify and confirm the registration intention in advance. Every child should be led by his parents.

Seven,

1, outdoor inflatable arch ("XX' mother helper' parent-child experience season")

2. Visitors wear carnation corsage.

3. Music related to Mother's Day (Chinese songs such as Mother, Mother by Candlelight, Listen to Mother, Lu, and some related English songs) will be played in the marketing center and the RV.

4. Send a bunch of flowers to the "mom" role of the customer who bought the house that day.

Eight,

1. "Mom, I love you" wishing tree

Set up a kt wishing tree on the hillside at the entrance of the marketing center or use two landscape trees directly to prepare notes and pens. Children can write down their blessings to their mothers and hang them on the wishing tree to make the whole activity warm.

2. "Mother's Good Helper" Teaching

Teachers teach children to sweep the floor, clean the table, wash vegetables, wash rice, water flowers, fold clothes and tie shoelaces. (safety activities, try to avoid the experience activities that will poke). After the teacher explains the precautions, invite 2-3 children to practice at a time.

3. "Good Children at Home" Parent-child Talent Show

Parent-child painting: spread two pieces of white cloth in the outer space of the sales office and prepare colored pens. All the children present can take part in drawing and describe the gifts for their mothers. After painting, you can take photos as a souvenir or put them on display in the sales office.

Sand painting diy: Prepare simple sand painting diy tools and set up a professional diy area where all children can participate. It is planned to issue 50 copies until they are sold out.

4. The tacit experience of "mother-child/female heart-to-heart"

(1) Taking the family as a unit, the children participating in the activity throw their ping-pong balls into the bucket held by their mother or parents, and the mother or parents move their arms and pick them up as much as possible without changing their posture. Whoever invests the most in the specified time will win the final victory.

Or put table tennis with chopsticks, and children and parents take turns to carry out the porter experience, and move one pot of table tennis to another pot. Whoever completes the handling in the shortest time will win the final victory.

2 The heart is connected with the soul. Ask the mother to make gestures, and the child will guess the words or names corresponding to the mother's gestures. The content can be carried out according to two categories: daily food and common animals.

5. "Happy Family" Family Competition

(1) First, tie one foot of mom and dad together, and then parents will build a "sedan chair" with their hands, so that the baby can sit on the "sedan chair" and rush to the finish line together, showing the warmest and least time to win. (optional family relay race, the "track" is about 8- 10 meter wide)

6, the gift of love

All the children present will receive the brand of Universe Club. Before the end of the activity, three children will receive a Mother's Day cake from Universe Club.

7. Let go of the dream of love

Put the blessing in the balloon, hold the hydrogen balloon and let the dream of love fly together.

Or give everyone a flying bamboo dragonfly, which can not only remind parents of their childhood memories, but also let children know their parents' childhood entertainment methods, to some extent, realize love, cherish the present and fly their dreams.

Nine,

1, the winning children can get an educational toy or school supplies worth about 20 yuan.

Small educational toys include: building block toys, intelligence assembling toys, remote control toys, jigsaw puzzles, Rubik's cube, wooden simulation toy models, etc. , prepare 10 copies;

School supplies include: brush set, measuring tool set, learning plate, etc. , prepare 10 copies;

2. The winning parents can get 20 toiletries worth about 35 yuan.

ten

leave out

XI。 Attached to mother's day

Anyone who buys a house in xx within three days from May 13 to May 15 will enjoy triple benefits:

The first surprise: buy a house on Mother's Day and enjoy the 6000 yuan maternal love fund to pay for the house;

The second surprise: buying a house on Mother's Day and giving beautiful mother brand cosmetics;

The third surprise: if you buy a house on Mother's Day, you can participate in the lucky roulette lottery:

The first prize is 3000 yuan, the second prize is 20xx yuan, the third prize is 1000 yuan, and there is also a lucky prize for toiletries.

Planning Scheme of 20xx Real Estate Mother's Day Activities A series of "pan-community" public welfare activities jointly organized by XX.com Xinhua Real Estate and China Civilization.com will soon be fully launched. On May 1 1, the first "May Day Thanksgiving Mother Knot" activity will be held in Wangjing Store of Kaide Mall. Through a series of parent-child activities, people's feelings for the family are enhanced.

"Pan-community" is a brand-new community concept first put forward by Xinhua Real Estate. On the basis of "community equals residential area", this concept upgrades the concept of community to "commerce, office buildings and houses are all communities". "Pan-community" series of public welfare activities are aimed at building a harmonious community and promoting neighborhood relations, trying to convey warm feelings to every "urbanite". These activities will cover all major residential areas, commercial areas and office buildings in Beijing.

May 1 1 is Mother's Day and the opening day of the first pan-community activity. "I am deeply grateful to my mother. My mother is an ordinary and great angel, and maternal love is the most selfless unrequited love. In order to inherit China's virtue of courtesy and filial piety and advocate a happy family life, Xinhua Real Estate and Wen Ming, China. Com strives to create May Mother's Day and create the strongest public welfare momentum in the industry.

The "Pan-Community" Mother's Day activity will be held on1kloc-0/0 in the lobby on the first floor of Kaide Mall Wangjing Store until 4 pm that day. Two long-term activities, "Sweet to the heart" and "Love that never fades", will run through the whole day, while personal interactive activities, such as "Where is Mom going?" , "Work together?" And "Love should speak loudly" will be carried out in turn, providing everyone at the scene with opportunities to participate and beautiful gifts.

"Pan-community" Mother's Day charity activities adhere to the concept of inheriting filial piety and create a happy and warm family atmosphere for all participants. At the same time, a video will be recorded to record the love of every child participating in public welfare activities and the elegant demeanor of every mother, and finally a public welfare publicity video will be made for Mother's Day. The video will be released on platforms such as Xinhua Real Estate, China Civilization Network and Weibo.

The event was supported by the venue of Kaide Mall Wangjing Store, as well as gifts from Ningbo Boyang Home Textile Group Holding Co., Ltd., Yan Guo Beauty Exchange, NEWD Floriculture Private School, Ruixiang Tea Industry, Luojiayao Ceramic Studio, Dapu.com and other companies.

Article 6 of Mother's Day Activity Planning 1: Direct discount

Can quickly boost sales in a short time, get quick results, increase consumer purchases, and have the greatest impact and temptation on consumers. Brand direct discount is the most common and effective promotion strategy in promotion.

At present, under the condition of low market integrity, there are promotions and consumption traps everywhere. In the face of the turbulent market environment, as consumers, they sometimes can't tell the truth from the false, and they are a little at a loss in the face of numerous promotional activities.

Therefore, in such a big environment, commodity discount is the most direct method and the most acceptable method for consumers. The disadvantage is that it can't solve the fundamental marketing dilemma and can only bring short-term sales promotion.

Can't solve the deep-seated problems of marketing; At the same time, the decline in product prices will lead to a decline in corporate profits. Moreover, once the product declines, it is unlikely to return to the level where it was not discounted before. Arbitrary discounts will hurt consumers' loyalty to the brand.

Two: promotion in different places

The promotion in different places mainly attracts popularity through the flow of foreign personnel and specialty products, and can also bring customers to the store to promote other products, killing two birds with one stone. If the space in front of the store is large and the flow of people is good, you can use the promotion outside the store, and the effect is good. It needs a lot of floats to form a momentum, and there should be attractive content around the floats to make posters.

If there is a relationship, you can also contact the mall to make a special promotion at the door, which is better and has a large flow of people. If possible, it is best to use a large awning, which can not only shade the sun, but also prevent rain. Also pay attention to the relationship with the urban management, get approval, and avoid unnecessary trouble.

Three: new product promotion

It is common to promote new products in underwear stores as soon as they are on the market. They mainly want to attract more customers through the peak season to increase the number of old customers. Most of them are in new brand stores. Generally, the promotion of new products is mainly to give small gifts, rather than direct discounts on new products.

Four: Festival promotion

There are many festivals in China, which are good reasons for people to promote sales, such as New Year's Day, Valentine's Day, Women's Day on March 8th, National Day, Mother's Day, Teacher's Day, Dragon Boat Festival, Spring Festival, New Year's Day and so on. These are all traditional festivals in China. Because the consumption power surged during this period, it was the golden age of underwear sales, and every store wanted to seize this opportunity and seize the market. The competition pattern is also diverse, and discounts can also be used as gifts. It is best to match the promotion, the banner at the door is more conspicuous, and the effect will be better with the promotion information of members.

Five: theme promotion

Theme promotion is to create a theme, and then launch promotional activities around the theme to make consumers feel that this is worthy of the name. Such as store celebrations, facade decoration, factory celebrations, holidays, etc. For every reason, promotion is even more so, and shady promotion can't arouse customers' sense of identity. There is a good saying, "there is no reason to create a reason to promote sales."

It refers to the cooperation between two or more brands or companies to carry out promotional activities, usually between two well-known brands (more exciting is the World Factory School Channel), which emphasizes the combination of strong and strong to achieve a win-win goal. Basically, it is difficult for two unequal brands to jointly promote.

Six: joint promotion

Clothing stores can promote sales together with cosmetics, beauty salons and women's clothing stores. This interactive promotion method can effectively integrate the resources of the two brands, concentrate their advantages, make the promotion activities bigger and better, and save the funds of both parties to a certain extent. It is a good way.

However, it should also be noted that the choice of partners must be product-related. In addition, when exchanging gifts, both parties should pay attention to the conversion of equivalent amount and the promotion activities held on the principle of cost sharing.

Seven: coupons

Coupon promotion can be done not only on holidays, but also on weekdays.

This is also a way to complete consumer competition in advance. If there is consumption, she may come directly to your store, which is a blow to her competitors. You can print one coupon and twelve coupons and set your own discounts, but don't hurt members' feelings. For example, if a coupon is 7.5 fold, members can only get 8.5 fold, which is not acceptable.

Can be distributed to relevant units, but also can cooperate with other stores for promotion. It is best to deliver it at the designated point, not on the street casually, which will make customers pay less attention.

Eight: buy and give

From the perspective of maintaining image, buying gifts is more decent. Gift-giving can create product differentiation and is a conventional promotion method. The specific method is to buy the goods in full and give the corresponding items to increase sales.

When choosing gifts, we should consider the preferences of this consumer group and send some female products, such as scarves, umbrellas, socks, shoulder straps, laundry bags, laundry detergent and so on. When doing this kind of promotional activities, we should pay special attention to the exquisite degree of gifts, because relatively speaking, the amount of gifts is not large. If you buy some gifts of poor quality because of this, it will hurt the promotion activities and corporate brands.

Nine: member promotion

At present, there are more and more shops promoting members. By purchasing a certain number of members, members of different levels can enjoy discounts on regular-priced products, which is long-term. There are other members' promotional activities, such as offering members a special product or gift, and giving them a fixed time every month, which can be a special price, a gift or a free small gift. If there are many members, there can be a special promotion meeting for members.

Ten: Special offer area

Many stores have special areas, leaving an area to display special products with floats or floor stands. First, distinguish it from regular-priced products so as not to affect the sales of regular-priced products. Second, consumers can easily find it. In the implementation of special areas, there should be corresponding publicity content on floats and landing brackets.