What does a game agent mean?

Game agent is a common operation mode of online games at present. Game agent is a way for game developers to choose game operators to operate the promotion and maintenance of games in the process of game operation. Game agents generally have Internet cafe resources or guild resources of big platform companies. Game agency is a win-win business philosophy. The two sides complement each other with their best resources. Game developers have excellent technology to develop games, and operators have strong platform promotion and drainage capabilities. Finally, they settle their profits through sharing and joining fees. The general game agent is also a combined service.

As the name implies, joint agency refers to online game R&D manufacturers, grafting their products to other cooperation platforms and operating in a cooperative way. At the same time, R&D vendors provide necessary resources such as game clients, game update packages, recharge systems, customer service systems, and cooperative platforms provide resources such as platform lease rights and advertising spaces for cooperative operations. A product can be handed over to multiple operators for operation, and the agency fee is relatively low.

The competition in the game market is becoming more and more fierce. The cost of delivering a product to the target consumers is getting higher and higher, and it also bears great risks. At the same time, quite a few websites have certain loyal users, and there is no good way to turn user groups into profits. The two sides take the joint operation of games as the basis of cooperation, share the interests and risks, and maximize the interests of both sides.

For game developers, the cost of game promotion can be well controlled, and an ideal operating platform can be obtained, and there is no need to cultivate their own customer groups separately, so as to minimize the risk. For the cooperative platform, the successful operation of online games on its own platform will gain higher platform user viscosity, increase platform revenue and enhance platform strength. The two sides are mutually beneficial and achieve the goal of * * *.