Why do Chinese people like to shop in Japan so much?

It has become a common practice for Chinese people to go shopping in Japan, and the momentum is spectacular?

For example, a white-collar worker who was going to Japan on a business trip recently posted online that he could get paid I purchased Japanese products on my behalf, but due to the overwhelming demand, there were hundreds of replies in a short period of time. As a result, I was so scared that my friend deleted the post?

Another white-collar worker from a foreign company also told the editor, Every time one of his colleagues goes to Japan on a business trip, they bring back seven or eight thermos bottles! When he went abroad to Japan, he found that as soon as Chinese people came to Japanese shopping malls, the products on the shelves would be immediately wiped out?

And the editor also discovered that in addition to the hotly discussed Japanese products (Otaku and Otaku) In addition to the "four treasures", namely thermos cups, ceramic knives, toilet seats and rice cookers (?), Chinese white-collar workers' demand for Japanese products is spreading to various fields: cosmetics, baby products, beauty instruments, and woks. , hair dryers, mosquito repellent patches, etc. are also very popular.

But, are these things also sold in China?

In fact, many Japanese products are sold in China. The editor found that for popular products such as thermos cups, rice cookers, and toilet seats, Japanese manufacturers usually set up flagship stores on e-commerce platforms including Tmall, JD.com, and No. 1haodian. For example, Tiger brand's various thermos cups, rice cookers and other products, the manufacturer has many flagship product styles on Tmall.

Why do we Chinese people travel thousands of miles to Japan to shop like crazy?

Among the many responses the editor received, two reasons seem to be the most important: one is that the product is of good quality, and the other is that the price is cheap.

First, let’s talk about how cheap they are?

For example, the price gap between the same products in Japan and China is very large, such as the Tiger thermos cup and rice cooker products that are very popular in China. . For example, the Tiger brand thermos cup with the same model number as MCC-C038-GA has a minimum price of 368 yuan in the Chinese Tmall flagship store, but on the Japanese Amazon website, the price of this product is only 2,336 yen. Converted into RMB, it’s only 120 oceans?

The price difference of other products is basically the same. Tiger rice cooker, a JPX series product, sells for 29,999 yuan in China, but in Japan it only costs 31,220 yen, or 1,622 yuan. The price difference is as high as ten times!

An employee of Panasonic Electric China Company also revealed that the price of Japanese Panasonic toilet seats that are hotly discussed on the Internet is usually 30-50 yuan cheaper in Japan than in China...

In addition, The editor also found that even the products produced by Japanese manufacturers in Chinese factories are still much more expensive in China than in Japan?

Then why are Japanese products so expensive in China? ?

Why are Japanese products so much more expensive in China? A manager of a Japanese company said that their company has two different pricing systems in Japan and China. Pricing in China will not refer to the Japanese pricing system, but will only refer to similar "high-end products" in the Chinese market. price. Therefore, the selling price in China is usually not based on cost, but based on market consumer psychology.

To put it simply, in Japan, Japanese products are just ordinary goods, but in China, these products are regarded as "high-end goods" because of their excellent quality, so capitalists who seek profits and avoid risks take advantage of them. This mentality in the Chinese market sets the price very high?.

The Japanese company manager also said that no matter how high they set the price, there will still be considerable market space. Moreover, the depreciation of the Japanese yen has greatly increased the purchasing power of the Chinese people, which provides objective conditions for them to increase pricing.

In addition, China’s rising labor costs are also a reason. Japan's economy has developed to a very high level now, and production costs will fall further. But in China, due to the increasing labor costs, the cost of products is also rising?

Let’s talk about quality issues?

Next, let the editor tell you about it Is there a difference in the quality of Japanese products in Japan and China.

First of all, many styles and models of Japanese products are not sold in China.

This was confirmed by two staff members from Tiger and Panasonic. After comparing Tiger's stores in China's Tmall and Japan's Amazon, the editor also found that there are basically no overlapping product models.

Secondly, the quality of Japanese products sold in China is actually not much worse than those in Japan. Moreover, for example, the products produced by Tiger Brand's factory in Suzhou, China, are sold both in China and Japan. In addition to supplying Japan, products from Japanese factories are also sold to China. Employees of Panasonic China also said that the same type of products, produced in China and produced in Japan, have the same core principles, production processes and production materials.

However, because most of the production equipment in Japanese factories are the latest, and they are all operated by high-precision robots, and the proficiency and professionalism of Japanese workers are better than those in China, so in fact, Is the quality produced in Japan somewhat higher than that in China?

Finally, let’s talk about a hidden danger of buying goods in Japan

After-sales maintenance is a major issue when buying goods in Japan. A pretty big hidden danger. Especially electrical products. Tiger Brand staff reminded that electrical appliances sold in Japan usually have a voltage of 110V. If there is a problem with such products, Tiger Brand China will not be responsible for repairs. In addition, Tiger China is not responsible for repairing products of models not sold in China. Only those products with the same style and complete purchase procedures will Tiger Brand China provide consumers with the same maintenance services?

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