What does the "LOGO" on the website do? The specific role is also to be discussed.

Introduction: The design and function of website logo.

Wandering around the internet, I can't find an article that can completely tell the LOGO, which also proves that only LOOG is the first of its kind. Poorfish had no choice but to work hard and came up with the following paragraphs, which he found very simple and superficial. If you have any questions, please feel free to advise. Reprinting is very welcome, please indicate the author and source.

1. What is LOGO?

When you open the dictionary, you can find such an explanation: "log n. logo". In the computer field, logo is a sign and LOGO. The LOGO mainly collected by this website is a graphic symbol used by various websites on the Internet to link other websites.

Second, the role of signs

1.LOGO is a sign and portal for linking with other websites.

The Internet is called "Internet" because various websites can be connected. To let others enter your website, you must provide an entrance for them to enter. The graphic form of LOGO, especially the dynamic LOGO, is more attractive than the text link. This is particularly important in today's eye-catching era.

2.LOGO is an important embodiment of the website image.

How can a well-dressed person stain a business card? For a website, LOGO is the business card of the website. For a website that pursues exquisiteness, LOGO is its soul, which is the so-called "finishing touch".

3.LOGO can make it easy for the audience to choose.

A good LOGO often reflects some information about the website and its producers, especially for a commercial website, from which we can basically know the type or content of the website. This will be highlighted in a linked page full of various LOGO. Think about it, when your audience is looking for a website with the specific content they want among a large number of websites, how important it will be for people to easily see the type and content of the website it represents.

Three. International standards and norms of signs

In order to promote the dissemination of information on the Internet, a unified international standard is needed. In fact, there is already such a set of standards. Among them, the LOGO of the website currently has three specifications:

1.88*3 1 This is the most common LOGO specification on the Internet, and all the collections on this site are of this size.

2. 120*60 This specification is used for the identification of general dimensions.

3. 120*90 This specification is used for large LOGO.

4. Tools and methods for making signs

It seems that there is no software for making LOGO at present, but there is no need for such software. The image processing software or animation software we usually use (if we want to make an animated LOGO) can be very competent for this job, such as PHOTOSHOP, FIREWORKS and so on. The production method of LOGO is no different from that of ordinary pictures and animations, only the size is specified.

Five, a good sign should have the conditions

Poorfish believes that a good LOGO should meet the following conditions, or meet several of them:

1. conforms to international standards (nonsense)

2. Exquisite and unique

3. Integration with the overall style of the website

4. Be able to reflect the type, content and style of the website.