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How does a novice WeChat business write a good copy?
Product copy: product copy rule: six plus one. Six plus one means: six steps plus a principle that runs through. These six steps contain the rhythm of the whole copy. Manager Meng can try to describe each step in a simplified way, and finally polish it to write a good copy within 100 words. These six steps are as follows: Step one, describe the background: first, explain the background of the copy in short words, so that friends can quickly understand the purpose of what to say later. The second step is to attract attention: how to attract attention. It is feasible to use questions, sighs, hot spots and buzzwords. The third step is to arouse the desire: postage? Buying in a limited time still works wonders. The fourth step is to build a gap: such a good figure is the fifth step for others. Solution: 30 days will make you thinner and thinner. Step six, advise users to move: advise them to move quickly and make sure to write clearly how to buy or contact you. How much is the last one plus one? That is credit, which is the most important thing in the whole process. Mengdian is mainly to tell users the real situation of the product, strive to gradually establish your credit, and finally win the trust of users.
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