Retro Advertising Illustration-With the coming of winter tourism season, these five tourist poster templates can inspire you.

Retro illustration effect! ! (Super easy to use) retro illustration effect! ! (Super easy to use)

Do you remember reading comic books when you were a child?

Black and white outline, many books have illustrations.

It is still very popular, "retro style". . .

ISee software can do that. Never found it before. Super simple and easy to use.

Click download

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Entry keywords: threshold

First, compare the original picture with the effect picture.

1.iSee software opens the material drawing.

2. Toolbar on the right side of the page-Enhanced Application-Advanced Adjustment-Threshold

Then the threshold depends on the personal preferences of porridge people.

Threshold set by sekkyu-86.

Then make sure. The illustration came out.

Super simple, super easy to use.

The winter tourist season is coming, and these five tourist poster templates can inspire you. It is difficult for most people to get value from their work, but a two-day trip to a new landscape can be an adjustment of life and make people gain new possibilities.

Many people have to cancel their travel plans since the outbreak of the new crown pneumonia. However, after a long period of 10 months, during the Mid-Autumn Festival of the National Day, domestic tourism has ushered in a prosperous peak season. Now, autumn and winter are coming quietly, New Year's Day is approaching, and a new round of winter travel is beginning to recover. Here are five kinds of tourist poster templates for you. Choose your favorite style and start creating ~

1

Retro style

Tourist posters began in the early 20th century. At that time, the railway company will entrust artists to design posters to promote tourist cities, resorts and weekend trips in the same format.

The poster is brightly colored and stands out at the station. Hand-painted illustrations are full of retro flavor and strong narrative, giving people an adventurous, fresh and charming impression.

The tourist posters from 1900 to 1940 were also influenced by different art movements, such as Art Deco and Art Nouveau.

Recommend retro tourist posters for you in the Republic of China >>

2

Noise illustration plane illustration

AlexAsfour is a graphic designer and illustrator from Miami. He runs his own studio IdeaStormStudios in sunny South Florida.

In his spare time, AlexAsfour likes to draw illustrations of tourism and scenery very much, and published a collection of world tourism posters.

These graphic style illustrations are mostly composed of color blocks, which are simple and fresh. The long-term composition makes the picture look very open and fascinating.

In addition, AlexAsfour also adds noise to the sky, mountains, cars and other scenes, and the soft gradient color is filled with granular texture, which not only gives the illustration a rich three-dimensional sense, but also makes the whole page look very delicate.

The colors of illustrations are mostly warm, full of retro flavor, and the flat wind with low saturation is soft, light and full of vitality. Posters are mainly based on graphic visual presentation of illustrations, with few words, including main subtitles and auxiliary information.

AlexAsfour takes into account the composition and color of illustrations when typesetting, and the style and arrangement of words are in harmony with the whole.

Recommend Pingfeng Illustration Poster for you >>

three

geometrical shape

In the 20th century, many travel agencies invited commercial designers instead of artists, and the poster style became more modern and simple.

Nowadays, Memphis style is very popular in graphic design, which is characterized by a large number of geometric elements such as points, lines and surfaces, lively and bold typesetting, bright colors and strong contrast.

ToralBheda, a designer from Mumbai, India, used this style to create a series of minimalist tourist posters, showing the representative elements of various countries or regions, such as landmark buildings, national flags, culture and so on. , with abstract visual language. The picture is simple but interesting.

four

High quality photography

The promotion of tourist attractions is inseparable from photographers, and good pictures can often make people think of "I must go to xx in my life" at a glance.

Large-scale temperament photography, coupled with simple typesetting copy, is the routine of many Japanese small fresh travel posters.

Each award-winning poster can be printed as a decorative painting. Photos show beautiful natural scenery everywhere from composition and color to light and theme.

five

Graphic creativity creative graphics

Expressing creativity in posters is also a common advertising routine, and people have a low sense of rejection of interesting and novel things. The content of tourist posters is to attract tourists, and how to express the beauty of scenic spots is a creative idea worth exploring.

For example, the print advertisement designed by ALMAPBBDO in Brazil for the travel magazine TOPDestinos is very novel, which vividly presents the waterfall scenery in the form of cake. In the gradual gray background, a large area of green and a small area of clear blue make people shine.

For another example, in this skiing-themed travel advertisement, there are no scenic spots in the poster, and only a few pieces of paper and a paper clip on the desk are used to build a simple skiing scene. At first glance, it is a travel advertisement aimed at office workers, and the copy and picture cause strong * * * sound.

Classification 1, texture and texture of nine common illustration styles

Compared with noise illustrations, illustrations with texture style are richer in texture, and the texture changes of brushes are combined with the texture of paper to present rich picture effects.

Features: rich colors, strong texture and texture.

2. Stroke style

On the basis of plane or texture illustration, brush strokes are added, mainly line drawing, and the simple plane drawing or texture change is retained in the coloring method, while the line drawing is partially retained.

Features: keep the edge effect, simple and decorative.

3. Japanese and Korean style

The picture atmosphere is small and fresh, with bright colors and rich colors. The proportion of characters tends to be realistic, and it also pays attention to the performance of light and shadow and the contrast of atmosphere.

Features: lively, healing, warm heart.

4. Realistic style

Realistic character style mostly appears in the game, focusing on the performance of light and shadow, with clear character structure and more realistic picture.

Features: Realism, strong sense of light and shadow, clear structure.

5. Plane style

Express the content of the picture in a minimalist way, clean and tidy, without too complicated details.

Features: concise, flat and strong sense of geometric modeling.

6, pure hand-painted style

Keep the texture changes of pure hand painting. Compared with digital painting, pure hand-painted illustrations will give people a simpler feeling.

Features: soft and refreshing, and the texture changes naturally.

7. European and American styles

European and American styles are mainly reflected in the five senses and postures of the characters. The proportion of characters is slender, and the facial features have a three-dimensional sense of European and American style.

Features: Rich characters' expressions, with certain exaggerated expressions.

8. External type

Children's illustration style belongs to a kind of book binding illustration, which can be used as an independent picture book with personal style or as pictures of children's magazines. This is a very popular style in recent years.

Features: childlike, cute, can tell stories.

9. Noise style

Make a unified noise effect on the basic color blocks of plane illustration, increase texture changes, enrich picture details and increase picture level changes.

Features: Retro, unified picture and layered feeling.