Why is it so arrogant to sell "fake wine" in recent years?

In recent years, all parts of China have intensified their efforts to crack down on fake and shoddy products, especially in the fields of food and medicine. In the field of fake wine, hundreds of serious fake wine cases are cracked every year, involving hundreds of millions of yuan and tens of thousands of tons of fake wine are seized. However, in the face of high-pressure counterfeiting by law enforcement agencies and brewing enterprises, fake wine dealers are becoming more and more rampant. They not only sell fake wine through e-commerce platforms such as Taobao and Pinduoduo, but also infiltrate into various WeChat groups to solicit business. Moreover, from a few dollars of cheap wine to thousands of high-end wine, all are fake wine. So, why are fake wine sellers so arrogant?

The primary reason is that the profits of fake wine are too rich and the illegal cost is low.

In 2020, more than 40,000 bottles of fake wine were seized in several fake dens destroyed in China, including famous brands such as Maotai and Lu Jian, involving millions of yuan. After investigation, the gang members who manufacture and sell fake wine are all relatives, forming a one-stop supply and marketing industry in which parents make fakes and sons sell wine. They recycle real wine bottles from the market, then make fake trademarks, and then mix cheap liquor into real wine bottles through equipment such as needles. Cheap 7 yuan cost liquor has been repackaged and transformed into thousands of famous wines, which shows how rich the profits of fake liquor are.

For fake wine dealers, they feel that even if they are caught and investigated, they will confiscate some fake wine and fines in many cases and will not be sentenced, so they will not abide by the law. Some people even continue to do illegal things in another place after being investigated.

Another reason is that fake wine sellers always pretend to be? Innocent? , escape punishment.

Many people who sell fake wine declare that they are also victims if they are caught. They don't want to sell fake wine, and they are cheated when purchasing. If it was decades ago, maybe some people selling fake wine were also victims, but now China has implemented a new management system for drinks, namely? Wine list? This is equivalent to the ID card of the beverage itself. The attached wine list records the information of a bottle of wine from the factory, transportation, wholesale, agent, middleman and final sales place. Therefore, even if the fake wine is realistic, the wine seller can see the problem by looking at the attached wine list during the purchase process.

It can be seen that many people who sell fake wine know that they are selling fake wine, but they deliberately do it. This is knowing the law and breaking the law. In addition, although the efforts to crack down on fake wine are increasing, it is still mainly to eradicate fake wine dens, and it is rare to investigate and deal with those who sell fake wine, so those who sell fake wine are even more arrogant. For them, even if the dens that make fake wine are closed, new counterfeiters will appear soon. They are just illegal partners.

Generally speaking, the reason why fake wine sellers are so arrogant is that on the one hand, the profits of fake wine are really rich, and the illegal cost is low, and fake wine is repeatedly banned. On the other hand, people who sell fake wine always pretend to be innocent or even victims, but in fact they are engaged in the business of deliberately selling fake wine. For consumers, try to choose regular shops and channels when buying wine, and do a good job in anti-counterfeiting inspection to avoid spending money on fake wine. Finally, alcohol is harmful to your health, so drink in moderation.