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What is the basis of learning design?

The simplest definition of design is "purposeful innovative behavior". Design includes many categories and knowledge, and graphic design is just one of them.

1. Aesthetic basis (plane composition, color composition, space composition) Whether you want to study plane design, art design or architectural design in the future, you must understand these three elements.

2. Interest in design (always like to discover the beauty and ugliness in life, have professional judgment ability, and try to change with your own thinking, that is, we often say that we have design imagination.

3. Cultivate the aesthetics of the designed products or works to a level recognized by the public.

4. Anti-strike ability. Any design work needs to be tested and evaluated by the public. In the face of repeated or endless revisions, you must absorb and judge important design information and then integrate it into your work. To gain public recognition, you have to bear a lot of grievances, and only excellent works designed can soothe your heart.

5. The ultimate goal of design: What kind of designer do you want to be? How are you going to learn design well? Nowadays, due to the wide application of computer technology, graphic design generally refers to the design process and the design results obtained by using computers (it is called digital design because of the application of computers as tools). With the development of commodity economy, graphic design is widely used. It can be said that it is around us and ubiquitous in our daily life. For example, the posters, light boxes and billboards we see on the street are all graphic designs; In fact, when we look at the packaging of goods in the supermarket, we are all comparing graphic design; The leaflets and business cards handed to you when you walk out of the supermarket are also graphic designs. The work scope of graphic design includes: font design, printed matter design (poster, single page, folding, picture album, catalogue, greeting card, etc. ), photo processing, inkjet photo design, packaging design, book binding, web interface, corporate image design, etc.

I mainly talk about structural design, which is based on three major mechanics, theoretical mechanics, material mechanics and structural mechanics. In practical work, structural mechanics is widely used to calculate the internal force, reinforcement and deformation of members.

Another foundation is to have the support of software, such as PKPM, YJK and so on. At present, these two softwares are widely used in mainstream design industry for calculation and drawing, which should be mastered.

In different types of design, they all have some basic elements of * * *, which is the main content of basic design. Learning to design, to know the category of basic design, we need to consider the following four aspects, including:

Design elements: form, color and material.

Design principles: sense of balance, sense of space, sense of movement and rhythm, unity and visual focus.

Design tools: pencil, charcoal pen, pastel, ink painting, computer, etc.

Design techniques: sketch, painting, reprinting, multimedia, etc.

Any design has an external visual form and an internal beauty essence. The external visual form consists of three design elements: form, color and material.

Among them, "shape" consists of points, lines, surfaces and bodies, which constitute the shape, modeling and space of a work; "Color" depends on hue, lightness and chroma; "Material" is presented through material and texture. These formal elements are inseparable organisms and interact with each other.

The essence of inner beauty is created according to the principle of beauty. According to the universality of human aesthetic feeling, the principle of beauty can be summarized into ten principles: continuity, gradual change, symmetry, contrast, proportion, balance, harmony, rhythm, unity and wholeness.

Starting from these basic elements, it is possible for us to move towards a more specialized design field. It is also because the design foundation can be solid, and then I can make my special design have better and superior performance.

Design includes many categories and knowledge, and graphic design is just one of them.

1. Aesthetic basis (plane composition, color composition, space composition) Whether you want to study plane design, art design or architectural design in the future, you must understand these three elements.

2. Interest in design (always like to discover the beauty and ugliness in life, have professional judgment ability, and try to change with your own thinking, that is, we often say that we have design imagination.

3. Cultivate the aesthetics of the designed products or works to a level recognized by the public.

4. Anti-strike ability. Any design work needs to be tested and evaluated by the public. In the face of repeated or endless revisions, you must absorb and judge important design information and then integrate it into your work. To gain public recognition, you have to bear a lot of grievances, and only excellent works designed can soothe your heart.

5. The ultimate goal of design: What kind of designer do you want to be? How are you going to learn design well?

Nowadays, due to the wide application of computer technology, graphic design generally refers to the design process and the design results obtained by using computers (it is called digital design because of the application of computers as tools). With the development of commodity economy, graphic design is widely used. It can be said that it is around us and ubiquitous in our daily life. For example, the posters, light boxes and billboards we see on the street are all graphic designs; In fact, when we look at the packaging of goods in the supermarket, we are all comparing graphic design; The leaflets and business cards handed to you when you walk out of the supermarket are also graphic designs. The work scope of graphic design includes: font design, printed matter design (poster, single page, folding, picture album, catalogue, greeting card, etc. ), photo processing, inkjet photo design, packaging design, book binding, web interface, corporate image design, etc.

The basic abilities of designers can be divided into four aspects: aesthetic ability, design thinking, realization ability and proposal ability.

Aesthetic ability: in fact, it is your ability to distinguish good design from bad design, which can be accumulated by appreciating other people's works in large quantities.

Design thinking: it is the way of thinking that you use to think about design and conceive works. Design thinking is necessary, but I think it is reliable to have multiple thinking modes. Therefore, this requires designers to have a strong desire to learn, an expanding knowledge boundary and the ability to empathize.

Realization ability: it is the ability to transform design ideas into works through tools. Software operation is the foundation, and it is more critical for the use of color and layout.

Proposal ability: the ability of designers to make their works understood and accepted by the public. Many times it shows how designers make their own designs clear. But in fact it is not limited to any form.

What do you need to learn in design? Many friends are still struggling. I don't know where to start. Let me briefly talk about some things that need to be learned in design.

1

Learn basic software operation.

Software must be learned, and the more skilled the better. For example, Jincheng trains CAD, 3dsmax, ps, CorelDRAW, Sketch Master and other design software, and in addition, office software should be able to.

2

Hone your skills and practice.

Don't think that it is enough to learn basic software operation, you need more practice to consolidate your knowledge. Be sure to do more so that you won't forget the past. Find some icons, apps and screenshots that you like to look good, and copy them as much as possible. Only by imitation can there be innovation. Don't talk about innovation at the beginning.

The immediate effect is that you can start making things,

Instead of making some semi-finished products that are not like four.

three

Improve aesthetics, broaden your mind and broaden your horizons.

Learn more from your classmates. Every design drawing has 100 different opinions 100. Absorb some places that you think are good, and you will naturally have your own unique ideas and design styles. Browse various design websites (Station Cool, Youshi, UI China) to see other people's learning experience, and download and collect design materials.

The website introduced here may be someone else's plane draft, practice,

Many articles released after the start of the project are attempts at new trends.

The revision of the product also has relatively complete works.

This is also valuable.

Moreover, there is a lot of content on the website, which is a summary of other people's experience.

It is also a way to absorb knowledge for yourself.

Learning design and basic courses in school basically revolve around three major components: plane component, color component and three-dimensional component! These are all basic theoretical knowledge, and many people find it boring to study here, and they don't know what to use after learning! In fact, learning these basic theories at school is actually teaching us design methods. Only by mastering the scientific design method can we know everything! The most important thing here is the establishment of thinking mode, including the establishment of beauty evaluation system and how to master innovation. All basic theoretical knowledge is the means to be applied in future design. Only by learning to draw inferences from others can we really learn creative innovation!

There are many kinds of design, depending on which major you choose. Design is a form of exhibition, which requires aesthetic awareness, analysis of beautiful things and distinction between good and bad works. The design that finally goes to the market must conform to the market trend. If it's not going to the market, it's a work, and you can do whatever you want. Therefore, design is to learn art major first, have basic skills, have aesthetic research, appreciate works, and then learn technical software. Can become a talent.

Cad, mapinfo, budget estimate, etc.

There are infinite possibilities in design. It can be said that art or private works are all designs that express one's free ideas. The purposeful design, that is, the design that consciously conveys some content to the target group, must have good communication ability.

Represented by selling goods, media design clearly undertakes various tasks, which makes our life full of information such as trends, people introduction, catering, travel and so on. Among them, the radiant can attract attention,

It is precisely because design properly expresses what should be conveyed that it refers to a design that performs well in such a function.

The foundation is to have a good spatial imagination, master certain knowledge of design-related norms, be diligent and eager to learn, ask more questions, have good hands-on ability, be able to draw by hand, and be proficient in computer drawing forever.