What's the difference between an exhibition and an exhibition?

Exhibition is a kind of publicity activity to display products and technologies, promote sales and spread brands.

Exhibition refers to meetings, exhibitions and other activities.

2. Different functions

Exhibition has powerful economic functions, including contact and transaction function, integrated marketing function, regulating supply and demand function, technology diffusion function, industrial linkage function and promoting economic integration function.

Exhibition can increase publicity and competitive advantage.

3, the number of different types

Exhibitions can be divided into many categories, but there are relatively few categories.

Extended data:

Exhibition:

1, the provisions of the booth. Height restrictions: there are restrictions on booths and exhibits, especially double-decker booths, stairs and structures extending from the top of the booth. Height restrictions usually do not prohibit superelevation. Those who have gone through the relevant formalities and reached the technical standards may be allowed to set up booths and arrange exhibits.

Opening restrictions: Many exhibitions prohibit fully enclosed booths. If the booth is closed, the exhibition will lose its display function and visitors will complain. However, exhibitors need to close their offices, negotiation rooms and warehouses. Therefore, the way of coordination is generally to stipulate that a certain proportion of the area is open to the outside world. This ratio is generally 70%, and the area below 30% is allowed to be closed.

2, the provisions of the exhibition equipment. Limitation of exhibition materials: Many countries stipulate that the exhibition must use fireproof materials, restrict the use of plastics and restrict the use of dangerous chemicals. Regulations of electrical appliances: Most countries' exhibitions have strict regulations on electrical appliances, and the technical indicators of electrical appliances used must meet local regulations and requirements.

3. Provisions on personnel flow. Aisle restriction: it mainly regulates and restricts the width of the aisle. In order to ensure the smooth flow of people, the exhibition stipulates the width of the aisle, and it is forbidden for exhibitors' booths, props and works to occupy the aisle; Television and retail goods often cause congestion, so there are corresponding requirements. For example, the TV must not be facing the aisle, and the counter must be at a certain distance from the aisle.

4, the relevant provisions of the fire. Fire environment regulations: if it is a large-area booth, emergency exits or exits must be set according to the proportion of the exhibition area and the expected number of visitors, and signs should be set up. Provisions on fire-fighting equipment: Fire-fighting equipment must be equipped. Personnel regulations: Some exhibitions require the booth to designate a person in charge of fire protection, and all booth personnel are required to understand the fire protection regulations and emergency exits.

Baidu encyclopedia-exhibition

Baidu encyclopedia-exhibition