What if Tik Tok dry goods have no logic?

What if there is no logic in selling goods in Tik Tok? You can look at the following operations to cultivate logic:

1, Tik Tok, don't directly carry or cut other short videos.

Before the beginning, many content entrepreneurs who laid out other short video platforms thought that Tik Tok's operation was to move from the original video and cut out another video. In fact, with the changes of users and their behaviors, the requirements for short video operation are getting higher and higher. In order to attract users' attention, short videos need to attract users' attention in the first three seconds.

2.Tik Tok doesn't often explode.

Shoot more, shoot more, and try from different dimensions. If this direction doesn't work, change the direction. This is the way many people have just started to manage Tik Tok. In fact, if you want to make an explosion in Tik Tok, you can't win by numbers.

As a very mature algorithm platform, Tik Tok's recommendation logic itself is different from social interaction. Moreover, Tik Tok has its own set of algorithms for pushing different traffic pools, and it is not that more traffic can be obtained by increasing the number. But only by improving the quality of video content and understanding the algorithm can we get more traffic attention.

3. Tik Tok shooting does not require professional equipment.

In Tik Tok, most explosions are made by mobile phones. You don't need professional equipment and production to achieve the appeal of Tik Tok content. The focus of operating short videos should be to create memory points that impress users, rather than sticking to professional equipment and production.

4. The content of Tik Tok should be altruistic.

Altruistic thinking, that is, what you share is helpful to others, can produce an emotional buzz with it, and can make people learn something.

In the case of defining the theme of Tik Tok content, when creating content, we should consider whether this video is useful to fans. If your content is of no value to fans, it will not attract users to like, comment, forward and pay attention.

5, learn to rub hot spots

As a self-media, we must learn to rub hot spots. Hot spots have large traffic, high awareness and easy to powder, which is of great benefit to brand promotion.

Pay attention to hot events, such as entertainment hot spots, holiday hot spots, policy hot spots, etc. Events related to your own tag positioning and content can be rubbed, and irrelevant events should not be dragged. At the same time, popular music is also a good way. For industry hotspots, we must analyze whether industry hotspots are suitable for friction according to our own industry characteristics and content positioning.

Don't be mindless about hotspots. These two days' China Eastern Airlines incident, the brain-dead planning of a real estate company in Shanxi, is mindless about hot spots. This is a very stupid behavior.

6. Innovative thinking

To become a Tik Tok, you should learn to find the benchmark account. Before doing Tik Tok, you can find ten benchmark accounts in your own industry for analysis. To study how their accounts are made, copywriting, music, shooting methods and so on. I want to read more, but I can't copy it. I want to innovate the content and presentation form of video, integrate my own views and ideas, and constantly surpass other peers.

Innovative thinking has always been Tik Tok's favorite way of thinking. Only by producing high-quality content from a long distance can it be realized continuously.

7. Realize thinking

Content Tik Tok is all about realization, and no one simply plans and prepares daily content for his hobby. Therefore, for merchants, before doing Tik Tok, they must think about their own liquidation path. First, they need to locate the liquidation, and then decide what to do and how to do it.

The operation of Tik Tok depends on persistence and optimization. If you really want to make a short video of vibrato, you need to stick to it for a long time! No one's video suddenly exploded in Tik Tok. Behind the explosion, it is also accumulated through countless days and nights.