How to write the cooperative planning scheme?

"Government staff, consultants of enterprises."

Second, the cooperation object:

1, provincial, municipal, district, county, township governments and relevant departments at all levels in China.

2. All enterprises and institutions.

Third, the purpose:

1, comprehensively enhance the social status and political influence of industry leaders.

2. Comprehensively enhance the core competitiveness and brand value of the industry.

3. Comprehensively enhance the industry's sustainable development strategy and industry leading position.

Four. Cooperation content:

1, according to the characteristics of the partner industry, combined with the planning status quo, comprehensively integrate the brand value.

2. Organize the establishment of a partner development consultant and steering group, including party and government, judicial, ideological, economic and social celebrities.

3. Organize the establishment of an international advisory group of partners, whose members are influential people from different industries overseas.

4. Organize the establishment of liaison offices in Beijing and other parts of the world.

5. It can help partners to submit, urge and obtain relevant approvals from the Communist Party of China (CPC) Propaganda Department, State Administration of Radio, Film and Television, State Planning Commission, Ministry of Commerce and Trade, China Securities Regulatory Commission and other government departments.

6. Assist partners in trademark, patent consultation, application, quality and safety, 3C and other national and international certifications.

7. Introduce the world's high-level economic, trade, financial and government cooperation networks, and introduce foreign businessmen and foreign capital.

8. Organize a delegation of political and economic experts. The Central Party School, the Central Compilation Bureau, the China Academy of Social Sciences and the Party and government are responsible for on-the-spot investigation of the partners, formulating the development strategy book and submitting the blue book to the Central Committee.

9. Dredge the relationship between industries at all levels and local governments.

Verb (abbreviation of verb) Appendix: (to be applied)

(1) Party and government departments

1, unit;

2. individuals.

(2) the judiciary:

(3) Conscious behavior:

(4) Economy:

(V) Introduction of Beijing Century Huaxia Film and Television Center

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Cooperation proposal for new refrigerated truck project

First, the current situation of refrigerated truck industry

At present, there are 14 large-scale refrigerated truck manufacturers in China, and * * * has a market share of nearly 6,000 vehicles in the national market every year, about 3 billion yuan. These refrigerated truck manufacturers have a very consistent production method: investing huge sums of money to buy back equipment for manufacturing insulated car panels from abroad, then using these equipment to produce "parts" of insulated cars, and then assembling these insulated car panels into an insulated car by hand, and confident that they will remain unchanged for decades. This mode of production is backward in many aspects, such as rapid adaptability, production cost and investment cost. And the profit margin of products is small. If a product price war is fought, the quality of the product will be affected.

At present, the self-matching ability of the refrigerated automobile industry is very low, all below 50%. For a long time, no refrigerated automobile factory has formed its own production supporting capacity in the on-board refrigeration part, occupying most of the profit space of refrigerated automobiles. Taking the ordinary 8.6M meat hook refrigerated truck as an example, the outsourcing price of refrigeration system is 6,543,800 yuan, accounting for 70% of the cost, excluding the second-class chassis. If the transaction price (including second-class chassis182,000 yuan) is 430,000 yuan, the profit and tax will be 9,000 yuan, and the total cost of the new refrigerated truck will be 72,500 yuan. If the transaction price is also 420,000 yuan, then the profit and tax is147,500 yuan, with a difference of 16 times. Selling 16 old refrigerated truck is equivalent to selling a new refrigerated truck, and the freezing capacity of the new A refrigerated truck is 32 times that of the ordinary refrigerated truck. (See the back page for the comparison of configuration.) At present, these automobile refitting plants only use "Dafangcang" equipment to produce some roughly the same assembled insulated carriages, and there are no equipment and technicians to produce refrigeration systems, let alone master the core manufacturing technology. We can only buy refrigeration components by customer's "a la carte" method and bring them back for simple assembly. No matter how these enterprises are reorganized, what advanced management methods are adopted to reduce costs and change the assembly mode more or less; Or listing and financing, but they can't change the high cost caused by their long-term dependence on core manufacturing technology. They may also realize that mastering the core technology of products is an effective way to reduce costs, but no one has this ability at present. Because of the unity of the two, there are some enterprise defects such as low product self-matching ability, low technology self-matching ability and no product innovation ability. Therefore, the present situation of this industry is fragile and can not stand the impact of advanced technology and technology. They have not realized and do not want to know the operation of an enterprise. First of all, the innovative operation of products is the basic law of enterprise survival.

Second, the project product introduction:

1, the only core manufacturing technology in the industry to complete the refrigeration system of refrigerated trucks, has a self-matching ability of more than 95%, has cost space that other enterprises do not have, and can fully reduce the price without affecting the quality and configuration.

2. The industry only adopts independent technology to complete the low-cost and high-strength integral casting manufacturing of refrigerated carriages. After the CNC hydraulic car body machining center is adopted, the traditional production mode of making large plates first and then assembling by hand is changed, and the insulated car assembly is directly produced by this equipment, that is, the car is directly discharged. There are obvious essential differences in production efficiency, production cost and van type change.

3. The new refrigeration compressor manufacturing technology and double compressor refrigeration system are adopted, and the parts are one tenth of those of the traditional refrigeration compressor. The rolling operation of screw refrigeration compressor replaces the multi-cylinder piston friction operation of piston refrigeration compressor, which improves the reliability in principle.

4. Using sliding inertia for short-time high-power refrigeration can realize its energy-saving operation.

5, the freezing capacity is large, of which Type A is 32 times that of ordinary refrigerated trucks, with hot cargo loading capacity; Type B is five times that of ordinary refrigerated trucks, and has the ability of rapid refrigeration.

6. The project has 6 patented technologies with independent intellectual property rights (including inventions 1 and 5 utility models).

7. Product advantages: The new refrigerated truck is an innovative product of the traditional refrigerated truck supported by the 98 Innovation Fund of the Ministry of Science and Technology. The product has completed the transition from the traditional "window air conditioning" refrigerator car to the "split air conditioning" refrigerator car, and its refrigeration effect, energy-saving refrigeration and operation reliability have been obviously improved; And mastered the core manufacturing technology with the support of innovation fund. Under the condition of mass production, its manufacturing cost is 60-8 1% lower than that of traditional refrigerated trucks, and its technical and economic indicators are outstanding. This product passed the national inspection on June 5438+ 10, 2002, and was registered in the State Economic and Trade Commission. For detailed technical features, please refer to the academic special issue of special purpose vehicle. Chief engineer of Hebi Zhengdao Refrigeration Equipment Co., Ltd. in the second quarter of 2003)

8. Product Disadvantages: Because this product is an innovative patented product, it shows that it has the same attributes as all innovative products and proprietary products, that is, it has changed the existing production mode and brought different opinions or strong opposition from technicians in the industry. At present, the technicians in the refrigerated truck industry have never been engaged in the manufacture of refrigeration systems, do not understand the manufacturing principle, and only know how to install them. Because it is not a professional technical field, it is more difficult to understand, which requires new products to pay more attention to product quality in the case of imperfect initial production conditions to distinguish technical principles from manufacturing quality. In addition, we didn't have a brand advantage before, and we were required to deal with the difficulties of entering the market with the best comprehensive performance and flexible price adjustment.

Three. Project status:

The HBC5 100XLC prototype has completed the national inspection, announcement and certification. The self-ownership rate of the production process conditions of the prototype reaches 95%, and most of the molds and special equipment needed for product production are completed, and there is no dead end in technology. At present, the trial production stage of 8.5M long prototype car and semi-trailer refrigerated truck has begun.

Four. Investment scale:

Different investment scales will have different outputs and different input-output ratios, which are listed below for reference in investment decision-making.

Fund unit: RMB 10,000.

Verb (abbreviation of verb) economic benefits:

Statistics are based on the economic indicators of the new 8.6M refrigerated truck, so different models will have different statistics, with an annual output limit of 200 units for reference.

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How to write a project proposal

Why write a project proposal?

● Apply for funds.

● Attract investors' attention.

● Obtain approval from institutions or governments.

Generally, writing a plan book is mainly to attract funds, which is also our concern. You must apply for funds by selling your plan to funding agencies. If investors are more interested in scientific research, it means that you must emphasize that your research combines the current development frontiers at home and abroad. Similarly, it is wise to use the development support fund in your proposal to highlight the community development and related work in your field. The following suggestions are necessary for writing most project proposals: however, individual foundations still have some special requirements for content, and you must ensure that they have been met.

What are you doing? What are they doing?

After making sure that what you want to do is potentially consistent with the project that the foundation wants to fund, you need to explain to them why you think so. Don't be embarrassed about it. If you think there is a project worthy of their attention, you can simply explain to them why you think so.

Explain why you or the organization you represent is suitable for this project, what work you have done in this field, and what is the relationship between your interest in this field and other people's interests or work.

● Explain why you think your project meets the standards of the Foundation. Don't lack confidence in it, but say for sure the degree of compliance and tell them why you want to fund it. If you are hesitant about whether this project meets the standards, it may encourage the foundation to find other projects to replace it.

The box below shows some skills that can be used to get financial aid.

Tell the truth.

● Avoid using passive sentences ● Avoid using unnecessary long sentences and technical terms ● Be clever ● Try to use short sentences.

● Divide the proposal into different parts in a clear logical order and add concise titles ● Don't let basic standards dominate the structure of the project (not to mention its specific content).

Say it the way they like.-How do you know?

● Read the application guide and its instructions carefully, and pay attention to all special requirements. ● Check the proposal with the standards of the Foundation; Try to use words similar to the fund guide in the tender. ● Simulate the evaluation process of the foundation by making a standard list and evaluating the tender accordingly. Try to evaluate whether your project meets the requirements of the foundation from their perspective. Did you make it easier for them to evaluate the proposal or get a positive conclusion?

Project summary

You must be very clear about the goals and objectives of the project, so that you can briefly outline the main points of the project through this part. A very effective way to outline the plan is to explain the participants, content, time, place and purpose of the project in one sentence. This gives the general outline of the project, which can let the reader or the other party on the phone know your project quickly. If you can sell your project in a few words at the beginning, then you can attract the interest of potential investors and make a good impression on them before going into the details-don't forget that the first impression is very important (see below). The content of a typical tender "

The actual content of each project proposal is different, but most proposals have a core part. Different foundations have different requirements for the expression form of the core part, some prefer written narration, some prefer tabular expression, and some prefer the combination of the two. Sometimes you just need to fill in the basic information in the form, and the detailed information is included in the attached business plan. The following table lists most required (or should be considered) elements:

Cover ● Title (think carefully to make sure it is concise and accurate) ● (Optional) A photo about the workplace, animal habitat, species or animal activities can make the theme of the project more vivid ● The name of the project partner and its logo title page (optional-give some details on the cover as much as possible) and page number summary (although only one page, it is a vital part of the whole proposal. Make sure you spend a lot of time writing this part. Otherwise, this may be the only part of the tender that has been browsed. )

Application Form: ● Background

● Give reasons, threats and questions.

● Describe the project area.

:: Importance of relevant habitats and species.

● Previous conservation actions for species, habitats or workplaces (organized by you or others)

● Project objectives (overall objectives, project objectives and results)

:: Activities proposed to achieve the above objectives.

● Project operation plan

● Budget-expenses and financing.

● Persistence of subsequent projects and impacts.

● Take risks.

Attachment (make a list in front, separate the items and count them by lines, you may not need to include everything)

● Business plan (generally only needed by the Foundation) ● Logical framework diagram (if not required in the proposal text) ● Map of the project area, introducing the larger area and some details. (Specially introduce the area where the proposed activity is located) ● Pictures (only needed when it is useful to introduce some questions) ● Some relevant experiences of the units and partners in charge of the project in the early stage, and (if applicable) some special personal experiences of the applicant ● Management charts (including reporting sequence) used to introduce the project structure and the relationship between partners and individuals ● Letter of recommendation ● Short academic papers (only needed when the papers can clearly explain the background of the project application) ● What abbreviations should be included?

Just give convincing details (no more)-instilling a lot of information into the audience with a paper (in the wrong way) will not make a good impression. More importantly, you can extract some basic details that potential investors need to evaluate the project. If they are looking for something, you can quote some key information. But don't rely on this to promote your project, because most fund managers don't have time to delve into these contents.

It is easier to get close to the requirements of the foundation by reading the relevant documents downloaded from the website of the foundation to understand the form of application.

On the other hand, it is regrettable that some foundations take this opportunity to complicate the application process in electronic form. This makes some of them encounter different degrees of difficulties in using this document, from some doubts to extreme obstacles.

You must adapt to any type of application form you face and improve the proposal as accurately as possible according to their forms and descriptions. They seem to be testing the conformity (if you meet our form, then you may be able to carry out this project). The general form is used to obtain the relevant information of the application project, through which the foundation can understand and evaluate your project and make a decision. Therefore, whenever possible, we must strictly follow the requirements of the procedure. In short, if you don't understand the purpose of a part, you can ask them.

Budget and time arrangement are very conducive to making a basic budget and stage plan as soon as possible. Obviously, you must be very clear about how much money you need before applying for funding. As the amount of information obtained increases, you can modify the expected stage plan at any time. But you should at least have a planned operation mode, and gradually enrich its content and improve its accuracy. Making a budget forces your mind to focus on what activities need to be carried out, in what order, and the cost of each activity.

Microsoft Excel and its similar spreadsheet software are very convenient to arrange data and calculate subtotals in any way you need (by location, partner, expenditure type, stage and target, etc.). ). In the software, you can make charts, plan schedules, record important events and completion. Through this step, make the budget and the planned progress as detailed as possible, and calculate the total budget by accumulating the details of each part. The following is a very simple and basic project budget example, which provides the concept of including some budget points that you need to consider in the initial stage. Always keep in mind the specific form that the foundation may require the proposal to follow, and make sure that you pay attention to all aspects that need to be considered. Next, you can organize the detailed categories of the budget in the electronic budget table, which is consistent with the budget table of the Foundation.

Budget: Subtotal of Project Preparation Cost-3,060 Project Management/Project Start-up/Project Proposal -300

Insurance (50/6 persons) -300

Medical examination fee -250

Scientific research equipment (cameras and lenses)-1, 130

Photography expenses -340 pounds

Map (image) 400

Video tape? 340

Subtotal of site expenses-1 1.950

Living expenses (1320 people x5/ (person-day)) -6600.

Local assistants (600 persons x 5 1 (person-days)) 3,000 persons.

Travel allowance (1 0,000)

Transportation expenses (1 000) Miscellaneous expenses (350)

Subtotal of later project cost-1.250

Management expenses (150)

Photography costs -200 pounds

Reported output ~ 300

DVD production 600

Unexpected expenses (65438+ 00% of the budget)-1,626

The total is about 17886.

Make a good first impression. Have you read this part? "You won't get a second chance to make a first impression" is an old joke, but it is a wise saying. So what kind of first impression you want to give is very important.

Some people think that in the project proposal, you must not be too professional and fancy, otherwise people will think that you have too much money and can only carry out projects that look expensive. Of course, the project statement is not the most important part, especially if the statement is improved at the expense of the quality of the project content. Similarly, you must remember that the project should be worthy of attention, not just trying to show that you don't have enough funds to carry out an organized project at present. This paragraph mainly talks about how to weigh all aspects. There must be a bottom line for each foundation's requirements for credibility. Under this bottom line, foundations cannot provide financial support. Although it is important to impress the foundation with its ability, you must be very clear about what you want to do and take the project and potential investors seriously. In addition, if you want to get approval, you must convince investors that you are capable and willing to complete the project selflessly, and take all appropriate actions to effectively safeguard the interests of the licensor. For example, don't make excuses for any spelling or printing mistakes. The spell check function on the computer (supporting many languages in the world) should help you find out most of these mistakes. Before submitting the proposal, let someone else proofread the final document instead of you, or better yet, let someone else proofread it except the members of the bid writing team. The complaint that "I don't have enough time to proofread" often means "I didn't spend enough time planning the preparation of the tender, so I didn't check the spelling and proofread the tender".

More importantly, make sure that the proposal has a clear structure and carefully follow the instructions in the application form. All these help to create a good impression you need: you are competitive, careful and capable of completing your plan according to the guidelines. Inevitably, you can't always write project proposals. At some point (the deadline is approaching), you have to stop working and submit (to the foundation). It is sometimes difficult to stop work, because you feel that most of the details to be considered are brewing, some details are not ready yet, and some details have changed a lot since you submitted your tender. Investors also know that this is often a problem, so as long as you indicate in your proposal that you have at least considered this aspect, they will appreciate your efforts. The deadline is equal to the line of life and death. Most foundations will set a deadline for project submission, usually once a year or once every six months. Even if they will consider late applications (most of them will not), they will not agree to projects funded after the deadline. This will damage your impression, which will adversely affect your project. If you plan well, your project proposal should be completed before the submission deadline, so you have enough time to check and improve. If you want to show your ability to organize and carry out a good project, then you can show the foundation your appropriate time plan, and your proposal does not need any excuses. Enclosed letter

The cover letter attached to the whole proposal gives you a chance to introduce yourself. The content of the attached letter depends on the type of fund you apply for, and some foundations need more details. It is very important to form a good impression, which is the primary basis for potential investors to get to know you. To this end, the cover letter must be concise, only need to occupy an area of the title page, and if possible, leave the address of everyone listed. The cover letter should include the following contents:

● Who are you? What is your plan, and why should they (potential investors) consider funding you? How much money do you always plan to raise and how to use it? ● Any return: reputation, reports, etc ● Name, address and telephone number of the contact person.

● Provide more details as required.

await the result

Once the project proposal is submitted and confirmed by the other party, you can put everything down and relax yourself. But what if the bid is unsuccessful? Of course, you can't pin all your hopes on the application of a certain project (even if you know they will provide you with financial assistance). Use your time wisely, instead of stopping to rest, and don't always worry about the result. For the follow-up fund application, continue to carry out your research, constantly improve your project plan, and wait patiently for the reply from the foundation.

When the results are obtained

If (the project) is rejected, be sure to find out the reason for the rejection. If they give some constructive suggestions, think carefully. Whether it is successful or not, it is more important to learn as much as possible (knowledge and experience) from each attempt in order to make progress in the following efforts.

If the project passes, congratulations. But this doesn't mean that your work with investors is over at this time. Once you get the approval of sponsors, don't give them the cold shoulder! It is very important to maintain a standardized cooperative relationship with them in the whole process of completing the project. Let them know the completion of the project and invite them to the construction site for inspection. Remember, investors want you to realize every small part of the project as much as possible-you spend their money! This also means that even if the project is not going well enough, they can help you get benefits. If your project is struggling, don't be afraid to have a frank discussion with investors-they may provide the help and experience you need.