The high school league canceled NIKE endorsement. Is the Basketball Association just showing off or seriously resisting?

As for the topic of Nike, although it is said that the previous statement has been in the past period, it can be seen from the attitude of the Chinese Basketball Association in treating Guo Ailun that the focus is on the overall situation and the way to get him back in the CBA league. Goodbye Nike! Yao Ming's important decision to create Nike in high school and introduce June's final suspense? In fact, many fans and media did not address the relevant attitude of the Chinese Basketball Association. In fact, Yao Ming is already the first to shoot. According to the previous exit news, the reporting country’s exit news, the sponsor of the National High School League Nike, now I have said goodbye, the relevant sponsors do not have specific brands, but you can basically Focusing on the team's domestic competition, this means Nike's sponsorship is officially reviewed in high schools.

Of course, for the National High School League, it may not be the focus of the main media and fans, but this league is also a national basketball event, and the largest organizer and organizer is the Chinese Basketball Association. From this point of view, Yao Ming corrected the first step, perhaps not so quickly, but it was indeed behind CCTV. Failed to connect to 47.244.162.221:5000; Connection refused Then, it is at the stage of the team's own equipment and has also given many domestic brands the best to contact, as well as the opening ceremony of the High School Basketball League North in the new season has been at Shenyang Middle School . Held, there were no Nike-related logos on site.

The National High School League in the new season takes the lead in dismantling all Nike-related elements. In this Xinjiang cotton incident, the first statement is a great entertainment star, like Eason Chan, Yi Wei Q-Zhu, Wang Yibo, Tan Songyun, Famous artists such as Peng Yuxi have chosen their own recognized brands. This is the most admirable, this is Hong Kong artist Eason Chan. It is necessary to know that Eason Chan signed a global recognition and personal life contract. One year is a single list of advertising endorsements, Eason Chan and Adidas. Keep in mind that he still needs to pay an additional amount of less than 60 million yuan, but even so, Eason Chan still insists on choosing to eliminate the endorsement contract with Adidas.

In this incident, what is even more accidental is that as the most direct sports circle for sports brands, few choose to remain silent. Except for Zhou Qi, coach of the Xinjiang men's basketball team and Yang Ming, the coach of the Liaoning men's basketball team, all other sports circles chose to remain silent. Zhou Qi only forwarded the text to domestic netizens Resistance Master, which meant that he would support Xinjiang cotton. Some netizens left messages on Zhou Qi’s social updates. I hope Zhou Qi can take off. Zhou Qi's affirmation and the Nike equipment on his body were also recognized.

Just when many people were disappointed with the Chinese movement, there was a group that actively stood up. The Chinese Football Association has taken a lead in criticism and strict protests against Nike Group and other companies, and said the Chinese Football Association reserves the right to cancel with Nike. At the same time, some Chinese super teams have also blocked Nike's billboards, which is in protest and dissatisfaction with companies such as Nike Group against Xinjiang cotton.