After 70, the osmanthus girl earned10 million in 7 years.

After 70, the osmanthus girl earned10 million in 7 years.

? Seven years ago, her family lost tens of millions in a major business investment. But when blog marketing under the new economy is combined with the most traditional agricultural cultivation in China, who is this 70-year-old housewife? Turn defeat into victory? With tens of millions of properties and over 1000 mu of osmanthus in Chengdu and Jiangsu, it became famous in one fell swoop? Queen of osmanthus? Her name is Rebecca.

The initial venture was frustrated many times.

The shopkeeper wants to be a housewife.

Before 2002, Rebecca was almost carefree. 1983, her father discovered a new variety of osmanthus in the mountains of Cangxi, Guangyuan. With the help of osmanthus family business, his family is quite rich. Rebecca 1995 graduated from Chongqing Institute of Industrial Management majoring in marketing, and 1997 went to Sichuan Normal University to study Chinese language and literature. My parents bought a house for Rebecca in Chengdu early. At that time, Rebecca wanted to be a clerk and housewife for life.

Wang Yanxiao said that he was? Forced? On the road of seedling management. Her father gave her 1000 osmanthus saplings and encouraged her to develop landscaping and osmanthus planting companies in Chengdu. At that time, Rebecca really knew nothing about osmanthus. She invited local farmers and technical consultants, and osmanthus seedlings finally took root in Chengdu. When she just took over more than 200 mu of land of Nissin Kwai Company from her parents, her expectations were not high, and her annual income was 6.5438+0 million. ? He was a shopkeeper of cutting at that time. ?

Learn to be strong even if you lose tens of millions.

In 2002, her husband failed to invest in the industrialization project of planting grass and raising livestock, and her family invested tens of millions of yuan in Shui Piao. In the company, several technical consultants also clamored for the equity of the Rebecca branch. Rebecca was holding her son with tears in her eyes, and she had to face the reality that she was struggling.

? I can't give up! ? Start to learn to be strong. Rebecca re-examines his chips: Osmanthus fragrans is only available in China, with strong adaptability, fast growth, long flowering period, strong fragrance and great market potential. What is lacking is promotion.

? I am in charge of all the exhibitions about flowers and trees in this country. I ran all over the flower market, but fortunately I was super energetic at that time. ?

After one year, it generated sales of nearly 200,000 yuan and profits of nearly100,000 yuan. In this way, while producing and selling, by the end of the third year, the output soared to 65.438+0.2 million, and the income and expenditure were basically balanced.

The base was moved five times and shed tears five times.

Rebecca took advantage of her husband's old friendship.

She got a piece of land of 20 mu, and it took her three years to start sowing. Three years later, the land was used for real estate development, and she had to move out and rent a bigger base of 70 mu. At this time, her funds are less than 654.38+10,000 yuan, which is undoubtedly a drop in the bucket for the 70-acre nursery construction.

Rebecca turned her attention to the farmers who had worked in her nursery for many years. Rebecca provides saplings, and farmers plant saplings on their contracted land. She promised to recycle them and let them solve the problem of planting 50 mu of land. They only need to build 20 mu. The farmers quickly accepted the proposal, and the 20-mu nursery in Rebecca was built in less than a month.

The good times didn't last long, and soon the land was expropriated. In desperation, she moved to another base 120 mu under the scorching sun. ? When the relocation encountered farmers grabbing seedlings, the mood at that time could only be expressed by helplessness. I have gone through at least five relocations. Tears flowed five times, and people grew up five times. ?

Cinnamon depression almost shattered? Taxus?

In 2003, the planting base in Rebecca suffered from insect pests, and the national osmanthus seedling market ushered in a low tide, which lasted until 2005, and even cut down osmanthus in many places. Rebecca's heart ached, barely maintaining the base.

Rebecca's. A friend brought a leaflet. Planting Taxus chinensis can pick nearly 1 10,000 kilograms of dry branches and leaves every year, with a profit of 654.38+10,000 yuan. Rebecca calculated his sweet-scented osmanthus. At that time, the gross profit of an acre of land was just in the early 654.38+0 million.

? I have the idea of changing the project. I'm thinking: My sweet-scented osmanthus in more than 200 mu of land will be converted into yew with half of the land, and I will earn more than 654.38+million in a few years. I dream happily of a rich woman. ? Wang Yanxiao said she was determined to grow yew.

In February 2005, Rebecca visited many yew companies. As a result, a few months later, my friend was depressed. My investment is gone, and the yew company has run away! ? This let Rebecca sigh unceasingly.

Rebecca decided to pay attention to Nissin industry again.

Blogs make the dreams of millions of rich women come true.

Thousands of blog posts have attracted the attention of millions of netizens.

In 2005, she came up with the idea of trying the Internet. Through the recommendation of friends, Rebecca joined Alibaba's website and became a member of Chengxin Tong.

Rebecca remembers going to Chengdu to listen to a speech by Jack Ma, chairman of Alibaba. After the speech, Rebecca grabbed the microphone. How do you start with small things? Ma Yun asked:? When did you join Cheng Xintang? It's been two years, but there are many functions I haven't used yet, and some of them won't work. ? Ma Yun stopped for half a second and said, You don't even know the rules of the game, so you start playing games. How can you start with small things?

Since then, Rebecca has been studying the rules of online games. In this website where businessmen gather, Rebecca established? Pick up girls when you smell the fragrance? Blog wrote prose and shared my experience and feelings of planting osmanthus with netizens. Did you open it? Chengdu spice girl? Shu women's tenderness? Life course? Chengdu hooligan? Music, love? Topics, some topics don't mention business at all, only emotional experiences. The latest blog posts are uploaded to the Internet almost every day, leaving thousands of blog posts in recent years. Attracted the attention of millions of netizens. In 2007, Rebecca's blog? Pick up girls when you smell the fragrance? It was rated as one of the top ten blogs of online merchants by Alibaba.

Blog marketing has attracted a steady stream of customers.

Blog marketing soon showed results on orders. ? Many customers were also moved by my attitude towards life, so they named me osmanthus? . A customer in Nantong, Jiangsu Province, drove all the way to Nikko Company to purchase products in order to give his wife an idyllic and fragrant Gui Huayuan. A coastal customer paid attention to her Wangpu and blog online for more than two years, and finally went directly to her Gui Huayuan to place a one-time order of several hundred thousand? Even foreign venture capitalists began to pay attention to the osmanthus industry and sent people to Chengdu for personal inspection.

Build an industrial chain and sell osmanthus to the whole world

Rebecca found that the scattered flower farmers' planting area accounts for more than 80% of the national osmanthus planting area, and many high value-added products have not been developed. ? Only scale has advantages. ? She established osmanthus bases in Chengdu and Wuxi, Jiangsu with a total scale of over 1 1,000 mu, with 1 1,000 seedlings. She is also preparing to develop a tourism project of osmanthus manor in Chengdu, trying to get through the osmanthus industry chain.

? The growth cycle of Daphne odora in Phnom Penh is 5- 10 years, and the tree with 1 5 years can be sold to 200 yuan, and the tree with 10 year can be sold to 2000 yuan, and the refined essential oil with 1 kg can be sold to about 654.38+million yuan. ? Rebecca plans to make a 10 million seed reserve plan, export seedlings to partners who are interested in joining the plan all over the country, and then recycle laurels for essence production. At present, flower planting enterprises in Hubei, Hunan, Shaanxi, Chongqing and Guangxi have contacted her to implement this plan.

Another idea of Rebecca is to publicize his honor abroad. China has 85% of the world's osmanthus resources, and more and more countries pay attention to China's osmanthus resources. ? She is going to start using Alibaba in the second half of the year? Foreign trade through? Products have opened up the foreign trade market and introduced Japanese cinnamon essence into overseas markets.

Wealth dialogue

Success comes from never giving up.

Reporter: Do you still have to blog every day?

Rebecca: Blogging is a part of my life. I like to record my life in this way. My career has given people a real show. Many clients and friends are willing to associate with people like me. Modern people don't like to pretend, so they live very tired. Camouflage is going to break through after all, especially now that I rely entirely on the internet to do my career, and there can be no falsehood.

Reporter: Operating osmanthus in recent years has brought great changes to your outlook on life. Rebecca: Many friends laugh at me. A housewife wants to make osmanthus into her own business? A joke is a joke, but what you say is also very reasonable. Only I understand the business situation for so many years, and many times I want to give up. In the most difficult time, many temples have traces of my prayer to God.

The whole process of career development is because I have never given up my happy mood of starting a business. Women who do business are particularly beautiful and attractive, which I summed up myself. Managing osmanthus business well is also equivalent to managing your own good life.

Now I'm also launching a housewife entrepreneurship alliance. This alliance is not for profit, and I hope more people can start businesses together.

Beauty blogger? Wang Guihua?

It is easy to find this strange girl named Rebecca. Her osmanthus planting industrial park is located in Wenjiang, one of the four osmanthus producing areas in China. Many flower farmers nearby know? Wang Guihua? Name. Because? Wang Guihua? My love for osmanthus trees is extraordinary. If you meet your favorite osmanthus tree, it's like seeing fashionable clothes hanging in a clothing store, even at a high price.

? All my net friends like to call me Wang Guihua. ? Wang Yan smiled. Her beautiful appearance is at least 5 years younger than her actual age.

Rebecca is on Alibaba's website? Beauty CEO business circle? Circle owner, many netizens envy her almost secluded pastoral life? Don't play mahjong, don't go to nightclubs, stay with osmanthus every day, and insist on eating pure natural foods such as osmanthus powder, as well as pollution-free vegetables grown by yourself. Of course, I envy her legendary and tortuous struggle history.

The interview with Rebecca was conducted in her tears and laughter. For her, 2002 and 2005 were two watershed years in her life. ? It turns out that osmanthus is planted for survival. Later, it was because of a love affair with osmanthus that osmanthus was regarded as a lifelong career. Now, because of osmanthus, I have found my goal in life. ? On Rebecca's blog, this sentence is always hanging.

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