How to do hot marketing well?

Good marketing methods can help businesses attract more fans, and then that is to say, but how to plan a good marketing plan? We can see that there are many marketing activities in the market; Such as full reduction, lottery, buy one get one free, etc. And the most popular activity for consumers is the activity of scanning code to receive red envelopes, which merchants can also refer to.

Marketing function of code scanning red envelope software;

1. Today's advertisers are completely audience-oriented, because big data technology can let them know where the target audience is now and which screen they are paying attention to. Big data technology can make advertising content different when different users pay attention to the same interface of the same media, and big data marketing realizes personalized marketing for netizens.

2. Multi-platform data collection: The data sources of big data are usually diversified, and multi-platform data collection can make the characterization of netizens' behavior more comprehensive and accurate. Multi-platform collection in the future can include Internet, mobile Internet, radio and television network, smart TV, outdoor smart screen and other data.

3. With the help of various data collection channels, the enterprise is a good friend of every consumer, you will know all the living habits of consumers, and you can make personalized QR code marketing plan for everyone.

4. Personalized marketing: In the Internet era, the concept of QR code marketing has changed from "media-oriented" to "audience-oriented". In the past, marketing activities must be media-oriented, and the media with high popularity and large number of views should be selected for delivery.

Advantages of scanning code red envelope software:

1, precisely control the execution time of activities;

2, grand prize control, take advantage of the trend;

3. Improve the scanning rate and participation rate of consumers and shape the brand image of being close to the people;

4. Consumer scan code statistics: predict the future development trend and adjust the promotion plan appropriately;

5. Consumers participate in the running water: collect consumer information; Provide each consumer's winning process, including winning information, consumer information, winning time, etc. Every expenditure is based on evidence, and every effort is rewarded; Master the flow and distribution of promotion funds;