Why does the iphone12 series sell over 1 million yuan? These points are crucial.

Recently, according to the statistics of market research organization Counterpoint Research, after seven months of sales, the cumulative global sales of iPhone 12 series has exceeded 1 million!

Apple's last billion-dollar model was the iphone6 series. Today, there are still many users sticking to the iphone6. The author's previous 6 series models have already been given to the elders, and even the fluency is not lost to the current mainstream Android mid-range models. Fluency is the most fundamental reason for users to stick to it!

of course, there is a reason why the sales of iPhone 6 are so high! First of all, the A9 chip has been greatly improved compared with the previous generation, and there has never been such a big improvement in many subsequent Apple mobile phones. Secondly, the iphone6s upgraded the running memory to 2G and NVME flash memory! These have greatly improved the performance of mobile phones, and it is not difficult to understand the high sales volume! Even now, there are not a few users who still use the iphone6 series. How to make these users replace the new machine has once become Cook's biggest headache!

on the other hand, what caused the cumulative global sales of over 1 million for iphone12?

Let's take a look at the product itself first. The performance and parameters of iphone12 have not been greatly improved this year, but whether it is a tribute to the classics or the exhaustion of creativity, it has returned to the right-angled frame, which has improved the recognition of the 12 series; Secondly, it is 5G. Although there is still a long way to go before the real popularity of 5G, there is already a certain foundation in big cities. The stunt that 5G can bring faster network speed has also brought a lot of machine change. In addition, the iphone12 Pro has also increased its memory to 6G for the first time, which is still attractive to high-end gamers!

finally, the key point is the lack of domestic competitors with the same frequency.

I have to admit that the iphone has a large part of the domestic market. Huawei, the "big brother" who once wrestled with the iphone series in the high-end market, is in an irreversible dilemma for a while due to well-known reasons! Where did Huawei lose its market share? Domestic OVM does attract some users, but these domestic Android brands do not have much foundation in the high-end market, and Samsung has not had much market in the domestic market, and most of the remaining users basically flow to Apple!

aren't we supposed to have thirteen incense? And you secretly bought 12!

The sales of iPhone 12 series exceeded 1 million, which just shows that Thirteen Incense is still a joke after all! In fact, judging from the news exposed by the current iphone13 series, the party may lose!

It is said that the design of the iphone13 series has been completed, and even many so-called real machine drawings have flowed out. The fingerprint unlocking that has been discussed before is basically certain that it will not appear on the new machine. There will be some changes in the layout of the rear lens module. Pro and above versions will upgrade the lens, and the screen bangs that have not changed for three years will also be changed, but it is just shrinking! Generally speaking, the iphone13 series will not bring much upgrades and changes, and the similarity with the iphone12 in appearance is still very high!

conclusion: the iphone12 sales also occupy a certain favorable climate, favorable place and favorable people. did you contribute your wallets in front of the screen? Welcome to leave a message for discussion!

Disclaimer: Some pictures came from the Internet and were deleted. # Apple 12#