What should an inexperienced shopping guide say to customers?

The tomb of Ji Mei is low and slender

Can speak, speak, listen, and see.

An experienced shopping guide once said that in actual shopping guide work, it is better to be able to speak than to be able to speak, to be able to listen rather than to be able to speak, to be able to see than to be able to listen, and to be able to do than to be able to see. Might as well think about it.

1. When facing customers, be able to list the selling points of furniture in detail, one by one;

2. Respond to customers’ questions flexibly and easily, and will not be asked easily by customers. Live;

3. Be able to speak clearly and with a professional level;

4. Speak clearly, speak in a relaxed tone, do not contradict yourself in the introduction, and be good at justifying yourself;

5. Be good at mobilizing a relaxed on-site shopping atmosphere.

A dumb joke:

A grocery store owner said when training shopping guides in the store: "When customers come to buy a certain product, if we don't have it, We must not tell the customer directly that we don’t have it, but we should actively recommend some related alternative products to him.” One day, a young woman came to buy toilet paper, and the shopping guide said apologetically: “Sorry, it’s sold out.” But he also added. The previous sentence said: "Would you like some high-quality sandpaper?"

1. Understand consumers and create needs for customers;

2. Ability to accurately grasp consumer needs, Quickly close the distance with customers;

3. Let customers believe what you say, and your words are full of emotion, optimism and contagion;

4. Draw shapes and pictures Colorful, vivid and humorous;

5. Learn to use FABE rules to sell products to customers and explain the benefits to customers;

6. When it comes to customer temptation, achieve your goals;

7. Chat with customers, make things happen, be friendly and natural, and lively;

8. Leave room for customers, but also strive for as much space as possible for yourself;

9. Able to describe complex things so that customers can understand them clearly;

10. Able to use different presentation methods for different customers.

When we talk about someone who should be in sales, we often say that he is "eloquent." In fact, you are more powerful when you listen.

As the saying goes, "Words are the voice of the heart", and a smart shopping guide is good at listening. They know that in addition to taking the initiative to introduce and say hello at the beginning, the initiative to speak at other times should be in the hands of the customer. The customer's satisfaction or dissatisfaction, approval or disdain should be expressed through the customer's language or body language.

Shopping guides who are "good at listening" can usually quickly determine the type of customers and their real needs from listening.

For example, if a customer says: "This chair is too light," then, is it better to have a heavy chair or a light chair? A smart shopping guide will not rush to answer, but understand the customer's needs and the real meaning of the customer's question. As a result, the customer's real meaning is: "He has children at home, and the chair is light and prone to tipping and instability." ". If you see that the customer really wants to buy it, you can say: "Although this chair is relatively light to move, its feet have anti-slip pads to increase friction with the ground, and its four legs are extended outwards. , the force-bearing surface is increased, and it is very stable. Otherwise, you can sit on it and try it."

Please remember: an excellent shopping guide is also an excellent psychologist.

A shopping guide who is eloquent and eloquent may not be easily recognized by customers; on the contrary, a dull and reserved shopping guide is more likely to be recognized by customers, because customers think that such a shopping guide is honest, trustworthy, and worth interacting with. Customers don’t want to negotiate business with a very shrewd person, so he will be on guard to avoid being deceived.

Therefore, shopping guides should remember that they must be able to speak but also listen, so that your introduction will be more targeted. There is a very vivid saying: God gave us two ears and one mouth, just to let us listen more and speak less.