What is the name of the spokesperson for Mousse Mattress? He is an old man.

It is no longer important what the image spokesperson of Mousse Mattress (an old man) is called, it is just a foreign name.

According to the company’s own introduction, the foreign old man is called “Timothy James Kingman”. What we really need to pay attention to is: Why has a local company run by Dongguan people and located in Dongguan packaged itself as a foreign company and its products as "foreign goods" for many years? This is the big thing that we need to figure out and draw inferences from one example to another.

Regarding the "foreign old man", please see what is stated in the company's "Prospectus": "On August 15, 2009, Mousse Co., Ltd. signed an "Agreement" with Timothy James Kingman , it was agreed that Timothy James Kingman authorized Mousse to use the photos and negatives bearing his portrait for a limited period; the period of use is permanent. "

It can be seen that this company just purchased an old foreign man. image rights and use them permanently. Someone recently revealed on the Internet that this "foreign old man" was an "Italian old man" whom he met by chance on the streets of Shenzhen. "I asked him to take a photo and offered him 1,000 yuan. Later, the old man knew the truth and chased after him for more." The authenticity of the online rumors remains to be verified.

What is certain is that this local company, relying on this "foreign old man" to bombard the Chinese people with advertisements, confused its products as "foreign goods". ". The author himself knew that there was such a "foreign brand" when he was buying furniture many years ago. Of course, its high price still managed to scare me away from it.

Now it seems that this company is being cunning and clever in its product promotions to fool consumers, thus making those buyers pay an "IQ tax", which some people vividly call " Use 'foreign old man' to cut Chinese leeks." So, how did this company get its skylight opened and its lid lifted?

We have to thank the China Securities Regulatory Commission for this. Although there have been constant doubts before, most people still believe that this is a "foreign product." It wasn't until the China Securities Regulatory Commission took action that people woke up from a dream and shouted that they had been deceived.

Let’s see how the China Securities Regulatory Commission lifted the lid.

On October 29, 2021, an opinion letter was posted on the website of the China Securities Regulatory Commission, titled "Feedback Opinions on the Initial Public Offering Application Document of Mousse Healthy Sleep Co., Ltd.". The full text has 17,473 words, and 59 feedback comments were made on the initial application document called "Mousse Healthy Sleep Co., Ltd." Good guy, it’s really weird that one application was asked 59 “CSRC questions”. What's even more bizarre is question 26, which raises serious questions about the "foreign old man" and clearly requires the company to make three "further explanations":

First, Timothy James Kingman's Basic situation and relationship with the issuer's products;

The second is whether the issuer promotes Timothy James Kingman to the outside world and whether it is consistent with the actual situation; whether the issuer's external promotion of its own products is appropriately expressed and whether there is false publicity;< /p>

The third question is whether Timothy James Kingman has allowed third parties to use his other photos. If so, please explain the specific circumstances, whether it will lead to confusion with the publisher's products, etc., and whether there are any disputes or potential disputes. Please ask the sponsoring institution and the issuer's lawyer to verify and issue a clear opinion.

So far, there has been no public disclosure explaining the situation. However, the practice of "selling sheep's meat to dogs' meat" has been widely questioned by the media and the public, especially those consumers who have bought its products at high prices. Once the truth is revealed, it will be difficult for them to feel as if they have been deceived. accept.

Judging from the dry information picked up by major media, the so-called "from 1868" is just a gimmick. In fact, the real spring bed started with "Simmons", and the Simmons company is nothing more than a gimmick. It was only founded in 1870, but this company was two years earlier than Simmons.

What makes people laugh is that since Simmons created such a spring bed, why didn't "Mousse", which was two years earlier than Simmons, sue for infringement? This incident at least gives people two important warnings:

First, being clever will not last long. You still have to be an honest person and do things honestly, treat others sincerely and do not deceive others. Hyping "domestically" by borrowing money from "foreign countries" only lasted for more than ten years. After all, "the paper cannot contain the fire", and it is just a cover-up. In short, those who rely on false information to act and behave will eventually have to "reveal themselves". Anyone who has read "Dream of Red Mansions" knows the wise words of advice (a warning from the opposite side): The agencies are too clever in their calculations, and they end up losing their lives.

Second, don’t always focus on foreign products, and don’t believe that “the moon abroad is round.” It is precisely because some people admire foreign things that some people have the idea of ????playing the "foreign card".

Finally, I hope that all relevant departments can, like the China Securities Regulatory Commission, question when it is necessary, disclose when it is necessary, and lift the lid when it is necessary, so as to protect the legitimate rights and interests of consumers and allow consumers to Those products that take advantage of the hype are on the right track!