Ren Zeping publicly recalled his experience in Evergrande: I felt that I had done my best in advice and efforts, but it was difficult to fit in.

On February 5th, 65438, Ren Zeping publicly recalled the experience of Evergrande, and published a piece of advice, a piece of truth and a few heartfelt words. It means that he joined Evergrande on 20 17 and 12. His original intention was to closely observe and study the operation of real estate and private enterprises as an economist, and he didn't know much before. Not long after joining the company, Evergrande's debt ratio has risen to 86.25%, and it plans to diversify and expand on a large scale. Seeing this situation, I hope to make suggestions and contributions to this enterprise, this industry and even this society. Later, I was in Beijing for many years, but the company was headquartered in Shenzhen. I only go to Shenzhen for a few days a month on average, which is far from the core decision-making level of the company. In the second half of 2020, I feel that I have made my suggestions and efforts, but it is difficult to integrate because my words are useless. In addition, judging that the state has great determination and strength to regulate real estate, the era of real estate is about to pass, and academic research is more suitable for me, so I resigned. Considering that I am a public figure, Evergrande retained me to avoid brand influence. Just when I made up my mind to leave my job, it was finally approved in March 20021year.

Related reports: This is the fourth time that Ren Zeping has repeatedly sent messages about his experience of joining Evergrande.

65438+At 0: 00 on February 5th, Red Star Capital Bureau learned from the official account of Ren Zeping WeChat "Zeping Macro" that it released Advice, Truth and Some Hearts again, responding to the reasons for joining China Evergrande (hereinafter referred to as "Evergrande", 03333.HK) and leaving Evergrande. This is the fourth time that Ren Zeping has published this article.

The Red Star Capital Bureau noted that Ren Zeping had previously published Advice, Truth and a Few Words from the Heart in Zeping Macro on 202 1,1,August 19 and June 10.

Ren Zeping is an active network celebrity economist in the market. According to public information, after leaving Founder Securities in 20 17, Ren Zeping joined Evergrande as chief economist (vice president level) and president of Evergrande Economic Research Institute, and Evergrande offered him an annual salary of150,000 yuan. In March, 20021,Ren Zeping officially announced that he had left Evergrande and joined soochow securities as the chief economist.

Ren Zeping said in the article that he didn't respond to all the previous remarks, because "after all, it is the former owner, and the enterprise is in trouble, so don't cause public concern." The reason for responding now is that "the delay in responding positively has also caused some misleading remarks, which has affected my personal reputation and brought troubles to friends who like me."

"I joined Evergrande from 20 17 to 12. My original intention is to closely observe and study the operation of real estate and private enterprises as an economist. I didn't know much before. " Ren Zeping reviewed the initial situation of joining Evergrande. "Not long after joining Evergrande, Evergrande's debt ratio has risen to 86.25%, and it plans to diversify and expand on a large scale."

Ren Zeping said in the article that from February to April, 2065438+2008, the company report provided by Evergrande Research Institute led by him clearly put forward a suggestion: "Preventing and resolving major risks is the first of the three major battles in the next three years, and no market entity should take any chances." "We may be entering a new stage of real estate development. It is necessary to fully estimate the determination and influence of a series of major measures such as' housing and not speculating', long-term mechanism, and simultaneous rent and purchase, change concepts and deepen transformation. "

Ren Zeping expressed his opposition to the diversified development of Evergrande in the article. He believes that "less is more, and we should focus on doing simple things to the extreme". As for Evergrande's car-making business, Ren Zeping said that under the circumstances at that time, it was hard to say whether it was absolutely right or wrong to build new energy vehicles on a large scale. "Looking back, new energy is indeed a good track, but compared with building a car directly from scratch, if we take the form of equity investment in new energy automobile companies and new energy battery companies with a certain foundation in China, and then let professional people do professional things, the results may be very different."

Ren Zeping said that in the second half of 2020, "I feel that I have made suggestions and efforts that I should do, but it is difficult to integrate because my words are useless." "Plus I have great determination and strength to judge the state's regulation of real estate." "Academic research suits me better, so I offered to leave."

Some colleagues disagree with Ren Zeping's statement that he "broke his promise".

As early as 20021,another "celebrity economist on the Internet" Liu Shengjun published an article on the official WeChat account "Adam Smith Economics", saying that "three years ago, Xu Jiayin mistakenly took a dose of medicine named" Ren Zeping "and" bombarded "Ren Zeping.

"I think the entry of Ren Zeping may have affected entrepreneurs to some extent, or encouraged entrepreneurs to be bolder, which further led to today's situation." At that time, Liu Shengjun said in an interview with Red Star Capital Bureau, "He must have written a lot of reports with such a high salary, but we don't know what suggestions Ren Zeping made and how many related companies adopted them, so this can only be a speculation. It is difficult to accurately define how much influence Ren Zeping has on related companies."

Regarding the reasons why Ren Zeping posted many times and his views on other voices, Red Star Capital Bureau tried to contact Ren Zeping for an interview through Zeping Macro, and the customer service replied that "Teacher Ren is not available recently". In addition, the phone call from Red Star Capital Bureau to Evergrande was not answered.