Which brand is the incident involving pickled cabbage and beef noodles?

The Sauerkraut and Beef Noodles incident is related to the Master Kong brand.

During CCTV’s live broadcast of the party on March 15, many typical cases of consumer infringement were exposed. But what has attracted particular attention is the issue of pickling sauerkraut. In a short period of time, terms such as "Laotan sauerkraut" and "Laotan sauerkraut buns are actually pickled in earth pits" have been on Weibo's hot search list. After the video of the making process of its pickled cabbage buns was exposed, it aroused public outrage, and Master Kong, the company that owns Lao Tan Pickled Cabbage and Beef Noodles, has also become a key target of the crusade.

From the video played at the party, it can be seen that the working environment at the sauerkraut pickling operation site is extremely dirty, and a stench can be seen through the screen. The problems exposed in the video alone are enough to frighten people. The vegetables in the cleaning workshop were placed haphazardly on the ground, and there were no sterile measures in the open-air pits in the pickling area. The workers even stepped on the vegetables with bare feet and threw their finished cigarette butts on the sauerkraut.

Introduction to the party:

The March 15th Party (formerly known as the China Central Television March 15th Party), the full name of the China Central Radio and Television Station March 15th Party, is the official event of China Central Radio and Television A party co-sponsored by Taiwan, national government departments, and the China Consumers Association ***. It has been broadcast annually on the evening of March 15, International Consumer Rights Day, since 1991. It is committed to safeguarding consumer rights, standardizing market economic order and improving laws by exposing and exposing instances of infringement of consumer rights in social life. regulations.

The annual March 15th Consumer Rights Protection Day is not only the day when officials severely crack down on violations of consumer rights, but also the moment when consumers expect relevant regulatory authorities to reveal some unknown inside stories. The intensity of inspections on March 15 is getting stronger and stronger, and in recent years many corporate brands hiding behind fig leaves have been uncovered.